Wiley okt 2015 (61 Ergebnisse)

Sprache: Englisch
Verlag: John Wiley And Sons Ltd Okt 2015, 2015
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - What is intellectual history Those who practice intellectual history have described themselves as eavesdroppers upon the conversations of the past, explorers of alien ideological worlds, and translators between historic societies and our own, while their critics have often derided them as nar…row-mindedly studying the ideas of dead white men. Some consider the discipline to be among the most important in the humanities and social sciences because it facilitates a better understanding of contemporary ideological programmes and facilitates their rational evaluation. In this engaging and refreshing introduction to the field, Richard Whatmore begins by examining the historical development of intellectual history, before dissecting its various methodological debates. He presents various alternative ways in which we should think about intellectual history, as well as presenting his own very clear definition of the field. Drawing on a wide range of historical examples, Whatmore shows how ideas - philosophical, political, religious, scientific, artistic - originated in their historical context and how they were both shaped by, and helped to shape, the societies in which they originated. He ends by casting a critical eye over the current state of intellectual history, and a brief discussion of how it might develop in the future. What is Intellectual History will become an essential textbook for scholars and students of intellectual history, philosophy, politics, and the humanities.

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Buch. Zustand: Neu. Neuware - More than 100,000 soldNFL head coach Mike Smith lead one of the most remarkable turnarounds in NFL history. In the season prior to his arrival in 2008, the Atlanta Falcons had a 4-12 record and the franchise had never before achieved back-to-back winning seasons. Under Smith's leadership, the Falcon…s earned an 11-5 record in his first season and would go on to become perennial playoff and Super Bowl contenders earning Smith AP Coach of year in 2008 and voted Coach of Year by his peers in 2008, 2010 and 2012. You Win in the Locker Room First draws on the extraordinary experiences of Coach Mike Smith and Jon Gordon-consultant to numerous college and professional teams-to explore the seven powerful principles that any business, school, organization, or sports team can adopt to revitalize their organization. Step by step, the authors outline a strategy for building a thriving organization and provide a practical framework that give leaders the tools they need to create a great culture, lead with the right mindset, create strong relationships, improve teamwork, execute at a higher level, and avoid the pitfalls that sabotage far too many leaders and organizations. In addition to sharing what went right with the Falcons, Smith also transparently shares what went wrong his last two seasons and provides invaluable lessons leaders can take away from his victories, success, failures and mistakes. Whether it's an executive leadership team of a Fortune 500 company, a sports team, an emergency room team, military team, or a school team successful leaders coach their team and develop, mentor, encourage, and guide them. This not only improves the team, it improves the leaders and their relationships, connections, and organization. You Win in the Locker Room First offers a rarebehind-the-scenes look at one of the most pressure packed leadership jobs on the planet and what leaders can learn from these experiences in order to build their own winning team.

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Taschenbuch. Zustand: Neu. Neuware - Your hands-on introduction to research methods in psychology Looking for an easily accessible overview of research methods in psychology This is the book for you! Whether you need to get ahead in class, you're pressed for time, or you just want a take on a topic that's not covered in your tex…tbook, Research Methods in Psychology For Dummies has you covered. Written in plain English and packed with easy-to-follow instruction, this friendly guide takes the intimidation out of the subject and tackles the fundamentals of psychology research in a way that makes it approachable and comprehensible, no matter your background. Inside, you'll find expert coverage of qualitative and quantitative research methods, including surveys, case studies, laboratory observations, tests and experiments-and much more. - Serves as an excellent supplement to course textbooks - Provides a clear introduction to the scientific method - Presents the methodologies and techniques used in psychology research - Written by the authors of Psychology Statistics For Dummies If you're a first or second year psychology student and want to supplement your doorstop-sized psychology textbook-and boost your chances of scoring higher at exam time-this hands-on guide breaks down the subject into easily digestible bits and propels you towards success.

- Hardcover
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Buch. Zustand: Neu. Neuware.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Guide your sales force to its fullest potential With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success. Although selling products or services is a central part of any sales job, there's mu…ch more to it. With this fun and accessible guide, you'll go beyond the basics of sales to learn how to anticipate clients' needs, develop psychologist-like insight, and so much more. Because few people go to school to earn degrees in selling, sales talent is developed in the field. Unfortunately, most training efforts fail to reach their objectives, in large part because of the absence of any kind of reinforcement or coaching. This book is your one-stop guide to managing an existing or start-up sales force to succeed in every area of sales-from prospecting to closing. - Shows you how to reach your fullest potential in sales - Helps you effectively inspire great performance form any sales force - Demonstrates how to prospect, recruit, and increase your organization's income and success - Teaches you how to manage sales teams to greatness If you're one of the millions of salespeople or sales managers worldwide looking for a fast, easy, and effective way to get the most out of your sales force, the tried-and-true guidance presented inside sets you up for success.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Gear up to crush the GED Social Studies Test Does the thought of taking the GED Social Studies Test send shivers down your spine Fear not! With the help of GED Social Studies Test For Dummies, you'll get up to speed on the new structure and computer-based format of the GED and gain the confid…ence and know-how to pass the Social Studies Test like a pro. Packed with helpful guidance and instruction, this hands-on test-prep guide covers the concepts covered on the GED Social Studies Test and gives you ample practice opportunities to assess your understanding of Civics and Government, History, Economics, and Geography. Designed to test your understanding of the fundamentals of social studies reasoning and the ability to apply those fundamentals in realistic situations, the GED Social Studies Test can be tough for the uninitiated. Luckily, this fun and accessible guide breaks down each section of the exam into easily digestible parts, making everything you'll encounter on exam day feel like a breeze! Inside, you'll find methods to sharpen your vocabulary and writing skills, tips on how to approach GED Social Studies Test question types and formats, practice questions and study exercises, and a full-length practice test to help you pinpoint where you need more study help. - Presents reviews of the GED Social Studies test question types and basic computer skills - Offers practice questions to assess your knowledge of each subject area - Includes one full-length GED Social Studies practice test - Provides scoring guidelines and detailed answer explanations Even if Social Studies is something that's always made you wince, GED Social Studies Test For Dummies makes it easy to pass this crucial exam and obtain your hard-earned graduate equivalency diploma.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Gear up to crush the GED Mathematical Test Does the thought of taking the GED Mathematical Reasoning Test make you weak Fear not! With the help of GED Mathematical Reasoning Test For Dummies, you'll get up to speed on the new structure and computer-based format of the GED and gain the confide…nce and know-how to make the Mathematical Reasoning Test your minion. Packed with helpful guidance and instruction, this hands-on test-prep guide covers the concepts covered on the GED Mathematical Reasoning Test and gives you ample practice opportunities to assess your understanding of number operations/number sense, measurement and geometry, data, statistics, and probability, and algebra, functions, and patterns. Now a grueling 115 minutes long, the new Mathematical Reasoning section of the GED includes multiple choice, fill-in-the-blank, hot-spot, drop-down, and drag-and-drop questions-which can prove to be quite intimidating for the uninitiated. Luckily, this fun and accessible guide breaks down each section of the exam and the types of questions you'll encounter into easily digestible parts, making everything you'll come across on exam day feel like a breeze! Inside, you'll find methods to sharpen your math skills, tips on how to approach GED Mathematical Reasoning question types and formats, practice questions and study exercises, and a full-length practice test to help you pinpoint where you need more study help. - Presents reviews of the GED Mathematical Reasoning test question types and basic computer skills - Offers practice questions assessing work-place related and academic-based math skills - Includes one full-length GED Mathematical Reasoning practice test - Provides scoring guidelines and detailed answer explanations Even if math has always made you mad, GED Mathematical Reasoning Test For Dummies makes it easy to pass this crucial exam and obtain your hard-earned graduate equivalency diploma.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Does it take faith to be a Jedi Are droids capable of thought Should Jar Jar Binks be held responsible for the rise of the Empire Presenting entirely new essays, no aspect of the myth and magic of George Lucas's creation is left philosophically unexamined in The Ultimate Star Wars and Philoso…phy.\* The editors of the original Star Wars and Philosophy strike back in this Ultimate volume that encompasses the complete Star Wars universe\* Presents the most far-reaching examination of the philosophy behind Star Wars - includes coverage of the entire film catalogue to date as well as the Expanded Universe of novels, comics, television series, games and toys\* Provides serious explorations into the deeper meaning of George Lucas's philosophically rich creation\* Topics explored include the moral code of bounty-hunter favourite Boba Fett, Stoicism and the Jedi Order, the nature of the Dark Side, Anakin and Achilles in a nihilism face-off, feminism and being chained to a giant slug, cloning, de-extinction, fatherhood, Wookiees, loyalty, betrayal, guardians, republics, tyrants, terrorism, civic duty, friendship, family, and more!\* Publishing in time for the global release of Star Wars Episode VII: The Force Awakens on December 18, 2015 - hotly anticipated to become the first film to top $3 billion in worldwide box office sales.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Read and write your way to excellence on the GED RLA Test Does the thought of taking the GED RLA Test make you red in the face Fear not! With the help of GED RLA Test For Dummies, you'll get up to speed on the new structure and computer-based format of the GED and gain the confidence and know…-how to pass the RLA Test like a pro. Packed with helpful guidance and instruction, this hands-on test-prep guide covers the concepts covered onthe GED RLA Test and gives you ample practice opportunities to assess your understanding of the Language Arts, Writing, and Language Arts Reading sections of the exam. Designed to test your understanding of reading, writing, and editing skills, the GED RLA Test can be tough for the uninitiated. Luckily, this fun and accessible guide breaks down each section of the exam into easily digestible parts, making everything you'll encounter on exam day feel like a breeze! Inside, you'll find methods to sharpen your reading and language arts test skills, tips on how to approach GED RLA question types and formats, practice questions and study exercises, and a full-length practice test to help you pinpoint where you need more study help. - Presents reviews of the GED RLA test question types and basic computer skills - Offers passages and questions that assess reading comprehension, language conventions, and usage - Includes one full-length GED RLA practice test - Provides scoring guidelines and detailed answer explanations Even if reading, writing, and editing have never been your strong suit, GED RLA Test For Dummies makes it easy to pass this crucial exam and obtain your hard-earned graduate equivalency diploma.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - What astonishing success the Name-of-the-Father has had! Everyone finds something in it. Who one's father is isn't immediately obvious, hardly being visible to the naked eye. Paternity is first and foremost determined by one's culture. As Lacan said, 'The Name-of-the-Father creates the functi…on of the father.' But then where does the plural stem from It isn't pagan, for it is found in the Bible. He who speaks from the burning bush says of Himself that He doesn't have just one Name. In other words, the Father has no proper Name. It is not a figure of speech, but rather a function. The Father has as many names as the function has props.What is its function The religious function par excellence, that of tying things together. What things The signifier and the signified, law and desire, thought and the body. In short, the symbolic and the imaginary. Yet if these two become tied to the real in a three-part knot, the Name-of-the-Father is no longer anything but mere semblance. On the other hand, if without it everything falls apart, it is the symptom of a failed knotting.- Jacques-Alain Miller.

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Taschenbuch. Zustand: Neu. Neuware - Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a bullet-proof social media strategy. You can manage any crisis effectively by having a plan before you actually need one-and by understanding and influencing your aud…ience with military precision. This original, engaging, and informative text with case studies from the coalface offers you the tools you need to avoid scandal and media crises, and to learn how to leverage social media, big data, and influence in your communications strategies. Social media has established itself as a critical part of any external communications strategy-but the very nature of social media leads to crises that organisations are not always prepared to face. To execute an effective social media strategy, you need to build influence, while leveraging the data that supports a targeted approach. This innovative guide focuses on how to create a holistic social media strategy, and how to defend your organization from social media crisis. - Develop a risk management strategy that protects your social media interactions around the clock - Avoid common mistakes by reading case studies of business faux pas-and learning exactly what not to do in a crisis - Cultivate influence both in the boardroom and on the information battlefield by defining your story and knowing your audience segments - Leverage digital interactivity features to enrich the content in the book Social Media Rules of Engagement is an integral resource to guide your social strategy toward success.

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Taschenbuch. Zustand: Neu. Neuware - Your easy-to-follow primer on the exciting world of import/exportWith an increased focus on global trade, this new edition of Import/Export Kit For Dummies provides entrepreneurs and small- to mid-sized businesses with the critical, entry-point information they need to begin exporting their p…roducts around the world--as well as importing goods to sell. Inside, you'll find the most up-to-date information on trade regulations, where to turn for additional guidance on seamlessly navigating the dreaded red tape, and much more.With significant changes in technology, expanding economics, and international trade agreements, the global marketplace continues to grow and change rapidly. In fact, companies that do business internationally are proven to grow faster and fail less often than companies that don't. This authoritative reference is packed with everything you need to get started, so why not get in on the game while the going is good \* Gets you up to speed on the lingo of international business\* Shows you how to follow guidelines for developing a successful business and marketing plan\* Helps you understand distributor and agent agreement outlines\* Offers unprecedented insight on pinpointing the right markets for your import/export businessImporting and exporting goods is a valuable way to expand your business and take part in the global economy, and this hands-on, friendly guide shows you how.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Are your sales presentations stuck in the 20th century Sales Presentations For Dummies rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world that's constantly bombarding them with sales pitches. Motivating today's buyers to pull the trigge…r on a new deal requires a certain set of skills, and this straightforward text guides you through what you need to know to create and deliver compelling presentations. Pulled from examples and experiences of thousands of actual sales presentations, the information in this innovative resource offers the tools and tips you need to keep your leads engaged from hook to call to action. Today's business landscape is competitive. When your sales presentation is being compared to countless others, it's important to stand out for all the right reasons. Instead of using dated sales approaches, update your understanding of the art of selling-and create compelling, engaging presentations that hook audience members from the beginning. - Leverage a proven, blockbuster formula that engages audiences in any industry - Use the power of storytelling to connect with prospective clients and soften their resistance to your sales pitch - Understand and apply customer insights to ensure that your solution is top-of-mind in purchasing decisions - Update your professional skill set to encompass today's most motivating sales tactics Sales Presentations For Dummies brings your sales style into the 21st century and connects you with the skills you need to excel in today's complicated business landscape.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Discover the secrets of success behind Australia's top online businesses and maximise your own online potential Secrets of Online Entrepreneursis the ultimate 'how to' guide for creating, building, and selling an online business. Packed with inspiring stories of how some of Australia's most s…uccessful online entrepreneurs built their businesses, these internet mavericks will reveal the secrets of their success and provide valuable insights into how anyone with a hobby, passion, or innovative business idea can take advantage of the vast opportunities that a global market now offers. Whether you want to build an online business from scratch or amplify your existing online presence, these hard-hitting interviews will give you the practical tools, tips, and strategies you need to fast-track your business idea and take it from concept to completion. You'll discover what industries are ready for disruption, how to spot a profitable niche, how to growth hack a database, why most online businesses fail, how to access a vast array of free tools to help you get your online idea off the ground, and much more. Most importantly, you'll discover why there's never been a better time to launch an online business. - Discover the 7-step process for building an online business that will exponentially increase your likelihood of success - Learn how to measure, test, and evaluate demand for an online product or service before you launch it - Access the templates, cheat sheets, websites, and apps used by the entrepreneurs to build their businesses and learn how you can apply them to your business too. Don't miss this next wave of industry disruption. Get on board the internet express and snare a slice of the pie for what promises to be one of the most transformational times in business history.

- Hardcover
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Buch. Zustand: Neu. Neuware - Improve your company's ability to avoid or manage crises Managing the Unexpected, Third Edition is a thoroughly revised text that offers an updated look at the groundbreaking ideas explored in the first and second editions. Revised to reflect events emblematic of the unique challenges that organizat…ions have faced in recent years, including bank failures, intelligence failures, quality failures, and other organizational misfortunes, often sparked by organizational actions, this critical book focuses on why some organizations are better able to sustain high performance in the face of unanticipated change. High reliability organizations (HROs), including commercial aviation, emergency rooms, aircraft carrier flight operations, and firefighting units, are looked to as models of exceptional organizational preparedness. This essential text explains the development of unexpected events and guides you in improving your organization for more reliable performance. 'Expect the unexpected' is a popular mantra for a reason: it's rooted in experience. Since the dawn of civilization, organizations have been rocked by natural disasters, civil unrest, international conflict, and other unexpected crises that impact their ability to function. Understanding how to maintain function when catastrophe strikes is key to keeping your organization afloat. - Explore the many different kinds of unexpected events that your organization may face - Consider updated case studies and research - Discuss how highly reliable organizations are able to maintain control during unexpected events - Discover tactics that may bolster your organization's ability to face the unexpected with confidence Managing the Unexpected, Third Edition offers updated, valuable content to professionals who want to strengthen the preparedness of their organizations-and confidently face unexpected challenges.

- Hardcover
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Buch. Zustand: Neu. Neuware - Leading change just got a whole lot easier. Think you need awe-inspiring visions, complicated plans, and fist-pounding speeches to inspire change Think again. A rising tide of real leaders ranging from banking executives and heads of multinational manufacturers to hospital administrators and small b…usiness owners have discovered a surprisingly simple way to deliver steady results in spite of unrelenting change. Brimming with compelling stories and grounded in research, Domino: The Simplest Way to Inspire Change reveals two approaches to leading change: Change by Addition and Change by Decision. Disturbingly, Change by Addition is far less effective, but is used far more often. Until now. Luckily, Change by Decision is not only more effective it also requires less time and fewer resources-allowing ordinary managers to take their teams in exciting new directions. - Understand how to free yourself and your team from the shackles of change by addition. - Explore stories of real leaders in a multitude of industries to see how the Domino techniques apply in any situation - Examine the leadership skills that inspire smart strategies and adaptive teams - Execute plans quicker and easier by mastering the art of effective change leadership Domino: The Simplest Way to Inspire Change is a radically simple book that highlights a new approach for executing change and inspiring agility in the workplace.

- Hardcover
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Buch. Zustand: Neu. Neuware - Increase your market share by including every customer in the conversation America and demographics in America continue to change dramatically with the population becoming increasingly more diverse each and every day. Unfortunately, many brands and businesses are just now recognizing this wave of ch…ange and not prepared to address the needs and wants of their diverse customer base. Reframe the Marketplace is your guide to modernizing your business approach and growing your business with EVERY customer in mind. Marketing and Advertising pioneer and award-winning author Jeffrey L. Bowman brings his experience working with organizations like Verizon, Prudential, IKEA, British Airways, Coca-Cola, MolsonCoors and Unilever to the masses with his inclusive Total Market approach to marketing. In Reframe the Marketplace, Bowman shows you how to identify your organization's underserved markets, their nuanced needs, and build the best customer experiences based on research and insights. From Blacks, LatinX, women, LGBQT+, youth markets and more, you'll learn to go beyond ethnic targeting to true engagement with your customers to uncover opportunities that shape their world and inspire a love for your products. Discover how to: - Modernize your marketing and communications approach to reflect the New America. - Design and build a more diverse and inclusive approach to marketing planning, product design, customer experience and go-to-market. - Grow your business with input from traditionally underserved markets or what was once called minorities. - Effectively reach new customers and emerging markets in a personalized way. - Engage in meaningful conversations with employees, consumers and drive change from the inside and outside of your organization. Your customers are diverse, they demand personalized experiences and they're willing to evangelize for the brands they love. They will reward brands who authentically meet their needs. They are speaking up, taking action, and calling for change. It's time to listen or lose out. Reframe the Marketplace is your key to staying relevant and in business.

- Hardcover
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Buch. Zustand: Neu. Neuware - Master these top-performing sales skills to dominate the marketplace Critical Selling is a dynamic and powerful guide for transforming your sales approach and outperforming your competition. This book is based on Janek Performance Group's, an award winning sales performance company, most popular sal…es training program, Critical Selling®. Let authors Justin Zappulla and Nick Kane, Managing Partners at Janek, lead you through their flagship sales training methodology to provide you with the strategies, skills and best practices you need to accelerate the sales process and close more deals. From the initial contact to closing the deal, this book details the winning strategies and skills that have supercharged the sales force of program alumni like OptumHealth, Santander Bank, Daimler Trucks, California Casualty, and many more. Concrete, actionable steps show you how to plan a productive sales call, identify customer needs, differentiate yourself from the competition, and wrap up the sale. You'll also learn proven techniques for building rapport, overcoming objections, dealing with price pressures, and handling the million little things that can derail an otherwise positive sales interaction. Sales are the lifeblood of your company. Are they meeting your expectations What if you could exceed projected sales figures and blow your competition out of the water This book provides the research-based framework to ignite your sales team and excite your customer base, for sustainable success in today's market. Let Critical Selling® show you how to: - Connect with customers on a deeper level to build trust - Present a persuasive and value-based solution tailored to your customer's needs - Handle pricing pressure, doubt, and objections with confidence - Utilize proven methodologies that help you close the sale Sales is about so much more than exchanging goods or services for cash. It's about relationships, it's about outperforming the competition, it's about demonstrating real value, and it's about understanding and solving people's problems. Critical Selling shows you how to bring it all together, using proven techniques based on real sales performance research.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Customize and personalize programs built on the AutoCAD platform AutoLISP is the key to unlocking the secrets of a more streamlined experience using industry leading software programs like AutoCAD,Civil 3D, Plant 3D, and more. AutoCAD Platform Customization: AutoLISP provides real-world examp…les that show you how to do everything from modifying graphical objects and reading and setting system variables to communicating with external programs. It also features a resources appendix and downloadable datasets and customization examples-tools that ensure swift and easy adoption. - Find out how to remove unused buttons from the ribbon to gain screen space - Discover how to create macros for frequently performed actions, or add your company's logo to the bottom of every drawing - Learn to perform more involved customizations, like communicating with a database to validate and update information entered in drawing layers - Ideal for CAD administrators, senior drafters, savvy users, and other professionals and students Through detailed discussions and tutorials that include real-world examples, this book gives you the power to enhance your program's experience and output.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - The bestselling beginner's guide to Microsoft Word Written by the author of the first-ever For Dummies book, Dan Gookin, this new edition of Word For Dummies quickly and painlessly gets you up to speed on mastering the world's number-one word processing software. In a friendly, human, and oft…en irreverent manner, it focuses on the needs of the beginning Word user, offering clear and simple guidance on everything you need to know about Microsoft Word 2016, minus the chin-scratching tech jargon. Whether you've used older versions of this popular program or have never processed a single word, this hands-on guide will get you going with the latest installment of Microsoft Word. In no time, you'll begin editing, formatting, proofing, and dressing up your Word documents like a pro. Plus, you'll get easy-to-follow guidance on mastering more advanced skills, like formatting multiple page elements, developing styles, building distinctive templates, and adding creative flair to your documents with images and tables. - Covers the new and improved features found in the latest version of the software, Word 2016 - Shows you how to master a word processor's seven basic tasks - Explains why you can't always trust the spell checker - Offers little-known keyboard shortcuts If you're new to Word and want to spend more time on your actual work than figuring out how to make it work for you, this new edition of Word 2016 For Dummies has you covered.

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Taschenbuch. Zustand: Neu. Neuware.

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Taschenbuch. Zustand: Neu. Neuware - Emergency Triage: Telephone Triage and Advice complements the highly successful Emergency Triage. The algorithms are rooted in the Manchester Triage System (MTS), which is used in hospitals around the world and which is acknowledged as an effective means of clinical prioritisation.This teleph…one iteration of a triage system which prioritises millions of patients each year provides a robust, safe, evidence-based system for managing the clinical risk in patients who are at a distance from health care providers. The basic principles that drive the MTS remain, but this book addresses the specific difficulties of assessment by telephone. The possible triage outcomes are 'face-to-face now', 'face-to-face soon' and 'face-to-face later' together with a self-care option. Information and advice is suggested at every level. The advice ranges from life-saving interventions, which can be carried out until health care arrives, to self-care instructions.Emergency Triage: Telephone Triage and Advice provides all the necessary information that telephone triage staff must have to hand as well as including examples of questions to be asked. It will be a valuable resource for staff working in emergency departments, health centres and telephone triage organisations. Furthermore hospitals that are already using Emergency Triage will benefit from being linked with a telephone triage system that follows the same protocols.

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Taschenbuch. Zustand: Neu. Neuware - Part historic ethnography, part linguistic case study and part a mother's memoir, Kisisi tells the story of two boys (Colin and Sadiki) who, together invented their own language, and of the friendship they shared in postcolonial Kenya.\* Documents and examines the invention of a 'new' languag…e between two boys in postcolonial Kenya\* Offers a unique insight into child language development and use\* Presents a mixed genre narrative and multidisciplinary discussion that describes the children's border-crossing friendship and their unique and innovative private language\* Beautifully written by one of the foremost scholars in child development, language acquisition and education, the book provides a seamless blending of the personal and the ethnographic\* The story of Colin and Sadiki raises profound questions and has direct implications for many fields of study including child language acquisition and socialization, education, anthropology, and the anthropology of childhood.

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Buch. Zustand: Neu. Neuware - Detect fraud earlier to mitigate loss and prevent cascading damage Fraud Analytics Using Descriptive, Predictive, and Social Network Techniquesis an authoritative guidebook for setting up a comprehensive fraud detection analytics solution. Early detection is a key factor in mitigating fraud damage,…but it involves more specialized techniques than detecting fraud at the more advanced stages. This invaluable guide details both the theory and technical aspects of these techniques, and provides expert insight into streamlining implementation. Coverage includes data gathering, preprocessing, model building, and post-implementation, with comprehensive guidance on various learning techniques and the data types utilized by each. These techniques are effective for fraud detection across industry boundaries, including applications in insurance fraud, credit card fraud, anti-money laundering, healthcare fraud, telecommunications fraud, click fraud, tax evasion, and more, giving you a highly practical framework for fraud prevention. It is estimated that a typical organization loses about 5% of its revenue to fraud every year. More effective fraud detection is possible, and this book describes the various analytical techniques your organization must implement to put a stop to the revenue leak. - Examine fraud patterns in historical data - Utilize labeled, unlabeled, and networked data - Detect fraud before the damage cascades - Reduce losses, increase recovery, and tighten security The longer fraud is allowed to go on, the more harm it causes. It expands exponentially, sending ripples of damage throughout the organization, and becomes more and more complex to track, stop, and reverse. Fraud prevention relies on early and effective fraud detection, enabled by the techniques discussed here. Fraud Analytics Using Descriptive, Predictive, and Social Network Techniques helps you stop fraud in its tracks, and eliminate the opportunities for future occurrence.

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Taschenbuch. Zustand: Neu. Neuware - Companion Animal Ethics explores the important ethical questions and problems that arise as a result of humans keeping animals as companions. - The first comprehensive book dedicated to ethical and welfare concerns surrounding companion animals - Scholarly but still written in an accessible a…nd engaging style - Considers the idea of animal companionship and why it should matter ethically - Explores problems associated with animals sharing human lifestyles and homes, such as obesity, behavior issues, selective breeding, over-treatment, abandonment, euthanasia and environmental impacts - Offers insights into practical ways of improving ethical standards relating to animal companions.

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Taschenbuch. Zustand: Neu. Neuware - Language Development and Language Impairment offers a problem-based introduction to the assessment and treatment of a wide variety of childhood language developmental disorders. - Focuses for the most part on the pre-school years, the period during which the foundations for language developme…nt are laid - Uses a problem-based approach, designed to motivate students to find the information they need to identify and explore learning issues that a particular speech or language issue raises - Examines the development of a child's phonological system, the growth of vocabulary, the development of grammar, and issues related to conversational and narrative competence - Integrates information on typical and atypical language development.

Sprache: Englisch
Verlag: John Wiley & Sons Inc Okt 2015, 2015
Serie: Buch 47 von 76 - Essentials of Psychological Assessment
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Taschenbuch. Zustand: Neu. Neuware - Practical, effective, evidence-based reading interventions that change students' livesEssentials of Understanding and Assessing Reading Difficulties is a practical, accessible, in-depth guide to reading assessment and intervention. It provides a detailed discussion of the nature and causes of… reading difficulties, which will help develop the knowledge and confidence needed to accurately assess why a student is struggling. Readers will learn a framework for organizing testing results from current assessment batteries such as the WJ-IV, KTEA-3, and CTOPP-2. Case studies illustrate each of the concepts covered. A thorough discussion is provided on the assessment of phonics skills, phonological awareness, word recognition, reading fluency, and reading comprehension. Formatted for easy reading as well as quick reference, the text includes bullet points, icons, callout boxes, and other design elements to call attention to important information.Although a substantial amount of research has shown that most reading difficulties can be prevented or corrected, standard reading remediation efforts have proven largely ineffective. School psychologists are routinely called upon to evaluate students with reading difficulties and to make recommendations to address such difficulties. This book provides an overview of the best assessment and intervention techniques, backed by the most current research findings.\* Bridge the gap between research and practice\* Accurately assess the reason(s) why a student struggles in reading\* Improve reading skills using the most highly effective evidence-based techniquesReading may well be the most important thing students are taught during their school careers. It is a skill they will use every day of their lives; one that will dictate, in part, later life success. Struggling students need help now, and Essentials of Understanding and Assessing Reading Difficulties shows how to get these students on track.

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Taschenbuch. Zustand: Neu. Neuware - A solutions manual to accompanyFinite Mathematics: Models and Applications In order to emphasize the main concepts of each chapter,Finite Mathematics: Models and Applicationsfeatures plentiful pedagogical elements throughout such as special exercises, end notes, hints, select solutions, biogr…aphies of key mathematicians, boxed key principles, a glossary of important terms and topics, and an overview of use of technology. The book encourages the modeling of linear programs and their solutions and uses common computer software programs such as LINDO. In addition to extensive chapters on probability and statistics, principles and applications of matrices are included as well as topics for enrichment such as the Monte Carlo method, game theory, kinship matrices, and dynamic programming.Supplemented with online instructional support materials, the book features coverage including: - Algebra Skills - Mathematics of Finance - Matrix Algebra - Geometric Solutions - Simplex Methods - Application Models - Set and Probability Relationships - Random Variables and Probability Distributions - Markov Chains - Mathematical Statistics - Enrichment in Finite Mathematics.

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Buch. Zustand: Neu. Neuware - Practical trading psychology insight that can be put to work today Trading Psychology 2.0 is a comprehensive guide to applying the science of psychology to the art of trading. Veteran trading psychologist and bestselling author Brett Steenbarger offers critical advice and proven techniques to help i…nterested traders better understand the markets, with practical takeaways that can be implemented immediately. Academic research is presented in an accessible, understandable, engaging way that makes it relevant for practical traders, and examples, illustrations, and case studies bring the ideas and techniques to life. Interactive features keep readers engaged and involved, including a blog offering ever-expanding content, and a Twitter feed for quick tips. Contributions from market bloggers, authors, and experts bring fresh perspectives to the topic, and Steenbarger draws upon his own experience in psychology and statistical modeling as an active trader to offer insight into the practical aspect of trading psychology. Trading psychology is one of the few topics that are equally relevant to day traders and active investors, market makers and portfolio managers, and traders in different markets around the globe. Many firms hire trading coaches, but this book provides a coach in print, accessible 24/7 no matter what the market is doing. - Understand the research at the core of trading psychology - Examine the ways in which psychology is applied in real-world trading - Implement practical tips immediately to see first-hand results - Gain the perspective and insight of veteran traders who apply these techniques daily While markets may differ in scale, scope, and activity, humans remain human, with all the inherent behavioral tendencies. Studying the market from the human perspective gives traders insight into how human behavior drives market behavior. Trading Psychology 2.0 gives traders an edge, with expert guidance and practical advice.

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Buch. Zustand: Neu. Neuware - A large percentage of skilled dental professionals lack the tools and comfort level required to market themselves and their dental implant practices effectively As a consequence, these dental professionals miss several opportunities to help patients and grow their business. Even those who recognize…the need for marketing often don't have the experience or training to do so effectively. Marketing Implant Dentistry meets this need by giving dentists the tools to better market and promote their practices and to gain case acceptance.Marketing Implant Dentistry presents proven approaches for attracting dental implant patients and demonstrates the use of successful communication skills, including verbal and visual aids. This book details multiple examples of patient friendly and professional letters for use in targeting both new implant patients and professional referral sources. Readers will learn the benefits of adopting non-traditional approaches such as hosting patient education seminars, as well as cultivating professional relationships with the medical community (physicians) for the purposes of generating untapped referral relationships. Best practices in internet and social media marketing, specific to implant dentistry, are also demonstrated so practices can make the most out of these low-cost opportunities.