The Innovative Mindset: 5 Behaviors for Accelerating Breakthroughs - Hardcover

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JOHN SWEENEY is the co-owner and executive producer of the Brave New Workshop, America’s oldest satirical comedy theatre. He uses his 20+ years of improvisational performance, speaking and training to influence human behavior and to create simple but groundbreaking tools that have ignited cultures of innovative behavior within such companies as Microsoft, PWC, General Mills, and UnitedHealth Group.

ELENA IMARETSKA is vice president of New Products, Partnerships, and Sustainability for the corporate speaking and training business of the Brave New Workshop. She is the architect of the learning model and core curriculum of the organization’s offerings and has spent the past 8 years optimizing the business application of the improvisational approach to innovating, collaborating, and leading.

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Praise for
The Innovative Mindset

"Where we focus our time and energy is critical to our success. This book is a great guide for anyone seeking to behave in a way that transcends fear and fuels progress. An innovative mindset is the key to a happier, more productive, stronger life in and outside of the workplace."
MARCUS BUCKINGHAM, New York Times bestselling author and founder and chairman of TMBC

"John Sweeney has an innovative mindset. I have witnessed it personally. We all would like it. Reading this inspiring book is a great first step."
MARILYN CARLSON NELSON, Former Chairman and CEO, Carlson Cos., Forbes magazine's one of "The World's 100 Most Powerful Women"

"Get off your personal stagnation couch and become more innovatively fit with this behavior-based guide from Sweeney and Imaretska. Your creative mind will thank you."
BRANDON ROWBERRY, Vice Chair, Mayo Clinic

"Innovation is such an important part of thriving in today's business environment. There are many innovation systems and methods available but to get it right you need to focus on the human behaviors. This book truly gets the behavior side of innovation and can help you do the same."
PHIL CORDELL, Global Head, Focused Service and Hampton by Hilton Brand Management, Hilton Worldwide

"Focused on the critically important role that behavior and culture play in innovation, John Sweeney and the Brave New Workshop provide a clear playbook and practical examples of how to develop world class innovation capability in a fun and engaging way. His approach has changed our behaviors and sparked a new conversation around innovation at Ingersoll Rand."
PAUL A. CAMUTI, Senior Vice President of Innovation and Chief Technology Officer, Ingersoll Rand

"I recommend this book to anyone who is looking to achieve professional or personal growth. The Minnesota Timberwolves have partnered with John and Brave New Workshop for many years, and his unique and entertaining approach to business training is unparalleled. From new sales staff to senior executives, John's creative programs have impacted our employees in many positive ways, helping them to grow in their role, think more innovatively and achieve great results."
CHRIS WRIGHT, President, Minnesota Timberwolves NBA Basketball Team

"If anyone can help you change your mindset, it's the team of John Sweeney and Elena Imaretska. Through their work with the Brave New Workshop, they break the barriers of innovation and fearlessness. This book is a how to for a brave new YOU."
HARVEY MACKAY, author of the #1 New York Times bestseller Swim With The Sharks Without Being Eaten Alive

Aus dem Klappentext

A corporate real estate consultant walks into the Brave New Workshop Comedy Theatreand buys it. The punchline comes when his business innovation makes up for 10 percent annual losses and eventually catapults revenue far beyond what any theater should reasonably generate. His secret? The Innovative Mindset.

When the curtain goes up, improvisational comedy actors step into their role as master innovators because there isn't a script. In business, it's harder to know when innovation is needed and how to do it. In this groundbreaking guide, John Sweeney and Elena Imaretska show you how living in the improv actor's mindset of discovery can lead to significant business productivity and profitability. By practicing the Big Five behaviors in your everyday life, you can become a better communicator, be more comfortable with risk, build your confidence, and reduce judging yourself and othersall traits that spark and fuel breakthrough innovations. Eradicate fear from your psyche and free yourself to:

• Distract your inner negative voice and sell your innovation by listening
• Use concrete skills and techniques to eliminate the personal bias hampering innovation
• Build innovation and drive change by declaring your point of view and sharing your opinions and ideas
• Generate insight and diverse points of view by reframing the same situation different ways
• Ensure innovation happens by finding what's useful in the barriers you encounter and moving forward

While this practical guide lets you integrate its lessons into your daily interactions with people right away, only through dedication to your innovation fitness plan and disciplined adherence to your practice regimen can you ultimately approach life head on with a fully developed mindset of discovery.

Whether you want to change your industry or improve your business processes, the first step to finding a solution isThe Innovative Mindset.