Wiley jun 2011 (39 Ergebnisse)
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Marketing is shrouded in arcane mystery and buzzwords. It frightens many and bewilders others. Yet every business, from the hand-car-wash by the side of the road, to the world's most famous brands, engage in marketing every single day. This is an essential, reliable, speedy and up to date gui…de to the most robust and important concepts in marketing.This book shows you how to understand and do marketing without having to study a degree or a diploma in it. Along the way it shows you what has been learned about marketing over the centuries, what experts can teach us that we can use ourselves, how marketing has changed in our new 'digital' world, and how to avoid classic mistakes.In short, this is all you need to know about marketing.Introduction - Marketing: the world's second oldest business activityChapter 1 - The Product.Chapter 2 - The Marketing Strategy and the Marketing PlanChapter 3 - Your Customers.Chapter 4 - Pricing and PromotionChapter 5 - Placement or Distribution.Chapter 6 - Customer EngagementChapter 7 - BrandingChapter 8 - Social Media and Digital Marketing.
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Your plain-English guide to the many benefits of Vitamin DVitamin D is in the news every day, as new tests and studies reveal encouraging information about its power in maintaining good health and preventing major illnesses. No longer thought to just play a role in calcium intake and bone gro…wth, Vitamin D has a host of other functions in the body, playing a role in prevention of serious diseases, including cancer, diabetes, and heart disease, as well as boosting immunity, improving athletic performance, losing weight, and more.This hands-on, plain-English guide is perfect for anyone looking for helpful advice and information on the 'nutrient of the decade.'\* Coverage of how Vitamin D works, and how much is needed for disease prevention\* How and where to get sufficient amounts of the right kind of Vitamin D - from both your diet and nutritional supplements\* The best ways to maintain healthy levels of Vitamin DIf you're looking to learn more about the many benefits Vitamin D can have on you and your family, you'll find everything you need right here.
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Explore the many options available to get the money you need for your businessWhether your business is a new start-up, an established company attempting to grow, or somewhere in between, Get Your Business Funded gives you the full range of options for raising capital in today's challenging ec…onomy.Covering everything from bank loans to angel investors to equity financing to more unorthodox methods, this complete guide uses clear, easy-to-understand language to explain each approach.\* Divided into two sections: 'Sources and Funding' and 'What You Need to Know'\* Explains such unorthodox financing sources as peer-to-peer lending, online grants, business plan competitions, and the 'friends and family plan'\* Reveals untapped funding streams available through the government\* Follows on the success of the author's previous work The Small Business BiblePick up this reader-friendly guide and discover the many ways you can Get Your Business Funded right now.
- Softcover
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EUR 21,00
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Taschenbuch. Zustand: Neu. Neuware - The easy way to eat vegetarian on campus Vegetarianism is growing rapidly, and young adults including college students are leading the charge as more and more of them discover the many benefits to adopting a vegetarian lifestyle. However, there are limited resources for budget-conscious stude…nts to keep a vegetarian diet. Student's Vegetarian Cookbook For Dummies offers the growing population of vegetarian students with instruction and recipes for fast and fun vegetarian cooking. Personalized for students, it comes with quick-fix recipes, a variety of creative meal ideas, and money-saving tips. - Plain-English explanations of cooking techniques and nutritional information - More than 100 recipes for making vegetarian dishes that are quick, easy, and tasty - Budget-conscious shopping tips When dining halls are inadequate and restaurants become too expensive, Student's Vegetarian Cookbook For Dummies has you covered.
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - The updated guide to the newest graphing calculator from Texas InstrumentsThe TI-Nspire graphing calculator is popular among high school and college students as a valuable tool for calculus, AP calculus, and college-level algebra courses. Its use is allowed on the major college entrance exams…. This book is a nuts-and-bolts guide to working with the TI-Nspire, providing everything you need to get up and running and helping you get the most out of this high-powered math tool.\* Texas Instruments' TI-Nspire graphing calculator is perfect for high school and college students in advanced algebra and calculus classes as well as students taking the SAT, PSAT, and ACT exams\* This fully updated guide covers all enhancements to the TI-Nspire, including the touchpad and the updated software that can be purchased along with the device\* Shows how to get maximum value from this versatile math toolWith updated screenshots and examples, TI-Nspire For Dummies provides practical, hands-on instruction to help students make the most of this revolutionary graphing calculator.
- Hardcover
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Buch. Zustand: Neu. Neuware - Biblical solutions to dozens of the toughest challenges leaders face today.Concise, to-the-point, and highly useable, How to Lead by THE BOOK presents a series of personal and business challenges recognizable to leaders, then deals with each through insight, personal experience, and a discussion of…why conventional approaches often fail. Each section then concludes with winning proverbs, parables, or principles that offers applicable strategies to solve the issue.In this practical and inspiring guide, you'll discover proven methods and advice to shape young leaders, stretch veteran leaders, become a better communicator, maintain your work-life balance, deal with dishonesty among competitors, and much more.\* Shows why typical approaches to leadership problems often fail, while biblical wisdom succeeds\* Covers both day-to-day dilemmas and larger questions of management, accountability, and vision\* From the bestselling author of How to Run Your Business by THE BOOK, Up Your Business, and If You Don't Make Waves You'll DrownWhat is the number one downfall for leaders When is the best time to make a decision How do you hold others accountable How do you survive success with your principles intact What does the Bible say about time management Get the answers to these and many more practical business questions when you discover the winning wisdom of How to Lead by THE BOOK.
- Hardcover
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Buch. Zustand: Neu. Neuware - Apply proven critical thinking processes and supercharge your businessAlamo Learning Systems has been providing Critical Thinking Skills (CTS), problem solving, decision-making, preventive action, and innovation training solutions to the corporate world for more than 35 years. They have been at the…forefront of such movements in management as ISO 9000, Six Sigma, and Lean Manufacturing.Now, in Think Fast!, these CTS experts bring you an up-to-the-minute toolbox of strategies and tactics you can use to optimize your business. This useful and easy-to-read guide looks at real-world consumer issues, giving you top-level skills to address a wide range of practical business, professional, and life problems.\* Alamo's CTS solutions have been proven effective in major companies, including 200 of the current Fortune 500\* Uses real examples from outside the business world to make problems and solutions widely accessibleAt last, the Critical Thinking Skills that have guided some of the world's most successful companies are available to readers of this insightful guide. Start rethinking your business today, and take your business skills--and business results--to the next level.
- Softcover
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EUR 30,00
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Taschenbuch. Zustand: Neu. Neuware - Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online con…tent marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. - Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business - Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid - Shows how to create content and get it published online in long or short form - Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.
- Hardcover
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Buch. Zustand: Neu. Neuware - If you've been let down by the undelivered promises of marketing, this book is for you. Launch reveals a new way to grow your business that involves focusing on the needs of others, giving gifts, working with outsiders, and restraining your marketing messages. These principles are precisely the oppo…site of traditional marketing. Yet they work. And they are the future. If you follow the formula outlined in this book, you can attract countless customers and prospects, resulting in amazing business growth. This book will show you how to: - Create highly sharable content that meets people's needs - Identify and work with outside experts, many of whom will gladly promote your content - Attract and retain raving fans that will help your business grow - Creatively market and sell to people who will gladly purchase your products and services Launch isn't like other marketing books. Rather than making keen observations about others who've achieved success, the ideas and principles in this book were developed, refined, and practiced by the author to great success. Pick up a copy for yourself and one for a friend.
- Hardcover
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Buch. Zustand: Neu. Neuware - The guide to returning to a gold standardAll that glitters is gold and gold has never glittered so much as it has in the last decade, reaching staggering new prices in recent years. The definitive modern argument to returning to a gold standard, The New Gold Standard succinctly and clearly explains…the nature of sound money, the causes and cures of inflation and deflation, the importance of fiscal responsibility within a sound monetary system, and the reasons for recessions and depressions.\* Little has been written beyond academic histories of the gold standard, but gold standard expert Paul Nathan fills that void for the first time\* Written for beginning and professional investors, the book provides guidance on how a gold standard will strengthen the dollar, reduce debt, and help stabilize the economy, offering easily applied strategies for investing in gold now and in the future\* The degree of depressions and recessions and the boom bust cycle can be avoided with a sustainable, stable monetary policy\* The international return to gold is not a fad but a sign of a world in monetary transitionAs long as governments continue to print money and deficits continue to rise, gold will be a hot commodity. As inflation creeps up, more and more talk will turn to returning to some version of the gold standard, and The New Gold Standard is the first major work to explicitly address the challenges and benefits of such a move.
- Hardcover
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Buch. Zustand: Neu. Neuware - Increase your emotional intelligence, build a better workplace Emotional intelligence is crucial for business leadership, and nowhere is that more true than in Asia, where emotions are particularly likely to be concealed during daily business interactions. Emotions can be a major asset for leaders i…f properly understood, and a source of significant disruption if they are ignored. EQ and Leadership in Asia provides business leaders in Asia with the keys to using emotions as allies as they face practical business challenges. Presenting emotional intelligence in a clear, straightforward manner that anyone can understand, the book shows what it can accomplish, why it matters, and how to systematically improve your ability to understand emotions. Looking at the real challenges that leaders in Asia have to face every day and exploring how emotional intelligence can be used in each instance, this compelling book is essential reading for leaders who want to inspire and influence their coworkers and lead their companies to greater success. - Explains the key concepts of emotional intelligence and its particular importance for those in leadership positions - Explores why understanding emotion is particularly important for Asian leaders - Provides practical examples of emotional intelligence techniques in action in real-world situations A guide to emotional intelligence designed for people working in leadership positions in Asia, EQ and Leadership In Asia is the only book you need to harness emotion in order to create a better workplace.
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - A fascinating look at China now and in the years to come, through the eyes of those at the helm As China continues its rapid ascent, attention is turning to its leaders, who they are, and how they view the country's incredible transformation over the last thirty years. In How China's Leaders…Think: The Inside Story of China's Past, Current and Future Leaders, Revised, bestselling author Lawrence Kuhn goes directly to the source, talking with members of China's ruling party and examining recently declassified Party material to provide readers with an intimate look at China's leaders and leadership structure, visionary principles, and convulsive past, and tracing the nation's reform efforts. Focusing on President Hu Jintao's philosophies and policies, the book looks to the next generation of China's leaders to ask the questions on everyone's lips. Who are China's future leaders How do they view China's place in the world Confronting China's leaders head on, Kuhn asks about the county's many problem, from economic imbalances to unsustainable development, to find out if there's a road map for change. Presenting the thoughts of key Chinese leaders on everything from media, military, banking, and healthcare to film, the Internet, science and technology, and much more, the book paints an intimate, candid portrayal of how China's leaders really think. - Presents a fascinating insight into how China's leaders think about their country and where it's headed - Asks the tough questions about China's need for reform - Pulls together information from over 100 personal interviews as well as recently declassified Party documents Taking readers closer to Party officials than ever before, How China's Leaders Think documents China's thirty-year struggle toward economic and social reform, and what's to come.
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Guest-editor Mariana LeguíaThe announcement of Rio de Janeiro as the 2016 Olympic host city has placed Latin America on the world's stage. Latin America has not been the centre of international architectural attention and pilgrimage since the mid 20th century when economic growth triggered th…e development of Modernist urban design and architecture on an epic scale. Since then the centralised, utopian planned model has broken down. Mass migrations from the countryside and erection of informal settlements have left cities socially and spatially divided. Within this context and in the mist of globalization Latin America is set to go though major change once again.In recent decades, resourceful governments and practices have developed innovative approaches to urban design and development, less to do with the utopian and totalitarian schemes and more to do with 'urban acupuncture', working within rather than denying the framework of informality to stitch together disparate parts of the city.This title of AD will explore the current urban issues faced by Latin American cities and the response of alternative local practitioners at different scales. Large-scale urban case studies, such as the revitalisation of Bogotá and Medellin, will be featured alongside architectural practices, research-based organisations and university studios working at a grass-roots level.\* Contributors include: Saskia Sassen, Hernando de Soto, Ricky Burdett and Bogotá ex-mayor Enrique Peñalosa.\* Featured architects: Teddy Cruz, UTT-Urban Think-Tank, Jorge Jauregui, Alejandro Echeverri, MMBB and Alejandro Aravena.
- Hardcover
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Buch. Zustand: Neu. Neuware - A how-to guide for the discovery and prevention of the illegal transfer of moneyWritten for the private sector--where most money laundering takes place--this book clearly explains shows business professionals how to deter, detect, and resolve financial fraud cases internally. It expertly provides an… understanding of the mechanisms, tools to detect issues, and action lists to recover hidden funds.\* Provides action-oriented material that will show how to deter, detect, and resolve financial fraud cases\* Offers an understanding of the mechanisms, tools to detect issues, and action list to recover hidden funds\* Covers mechanisms for moving money, identifying risk exposures, and investigating money movementArming auditors, investigators, and compliance personnel with the guidance that, up until now, has been restricted to criminal investigators, Money Laundering Prevention provides nuts-and-bolts information needed to fully understand the money laundering process.
- Hardcover
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Buch. Zustand: Neu. Neuware - An energy industry researcher and investment advisor provides a fresh perspective on the economics of energyFrom major players in the energy industry, such as big oil, to the emerging cap-and-trade market, no other book offers a more complete overview of the energy industry, specifically its economi…c and financial intricacies, than Investing in Energy: A Primer on the Economics of the Energy Industry.\* Details how to value and invest in the four big energy sectors: oil, gas, power, and green\* Describes key financial considerations for the energy sectors, including credit metrics, the importance of liquidity, cash flow, and capital expenditures\* From Bloomberg, a leading provider of the most up-to-date business news and financial dataA comprehensive guide to the economics of the energy industry, Investing in Energy will prove an invaluable resource for traditional energy investors looking to expand into new areas, as well as for eco-investors looking to better understand how energy markets function.
- Hardcover
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EUR 71,00
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Buch. Zustand: Neu. Neuware - Islamic Branding and Marketing: Creating A Global Islamic Business provides a complete guide to building brands in the largest consumer market in the world. The global Muslim market is now approximately 23 percent of the world's population, and is projected to grow by about 35 percent in the next 20… years. If current trends continue, there are expected to be 2.2 billion Muslims in 2030 that will make up 26.4 percent of the world's total projected population of 8.3 billion. As companies currently compete for the markets of China and India, few have realized the global Muslim market represents potentially larger opportunities. Author Paul Temporal explains how to develop and manage brands and businesses for the fast-growing Muslim market through sophisticated strategies that will ensure sustainable value, and addresses issues such as: - How is the global Muslim market structured - What opportunities are there in Islamic brand categories, including the digital world - What strategies should non-Muslim companies adopt in Muslim countries More than 30 case studies illustrate practical applications of the topics covered, including Brunei Halal Brand, Godiva Chocolatier, Johor Corporations, Nestle, Unilever, Fulla, Muxlim Inc, and more. Whether you are in control of an established company, starting up a new one, or have responsibility for a brand within an Islamic country looking for growth, Islamic Branding and Marketing is an indispensable resource that will help build, improve and secure brand equity and value for your company.
- Softcover
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EUR 76,91
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Taschenbuch. Zustand: Neu. Neuware - This is a comprehensive analysis of what tobacco control means for a variety of stakeholders. The contents explore trends in smoking rates under different tobacco control policies, health and longevity, law and society, and much more.
- Softcover
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EUR 83,00
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Taschenbuch. Zustand: Neu. Neuware - Whether you need to manage a post-transplant infection or reduce the possibility of infection, you will find effective guidance in this handbook. The work of the American Society of Transplantation Infectious Diseases Community of Practice, this reference exclusively uses tables and flowchart…s to speed up decision making.This distinguished group of investigators and teachers provide point of care information on optimum management of infection in adult and pediatric organ and stem cell transplant patients. The unique tables and flowcharts are devised by the authors, backed up with extensive references, making the book a fully researched yet easy to use guide.The fast growing specialty of transplantation will be well served by this book as increasing numbers of successful procedures mean transplant teams have to be ever more alert to the possibility of and need for action in the event of ensuing infection.
Sprache: Englisch
Verlag: Wiley Jun 2011, 2011
Serie: Buch 4 von 100 - NIU Series in Slavic, East European, and Eurasian Studies
- Hardcover
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EUR 93,10
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Buch. Zustand: Neu. Neuware - The first interdisciplinary study of Russia's response to ruins.
- Hardcover
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EUR 102,44
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Buch. Zustand: Neu. Neuware - This book consists of ten essays which speak to doing economics better. - Includes an essay on social ecological economics - Features an essay on the creation of money that arises not from markets but from holy debts to deities -a very provocative essay - Includes an essay on Emily Balch, the first…and only economist to get a Nobel prize.
- Hardcover
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EUR 102,00
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Buch. Zustand: Neu. Neuware - A comprehensive guide to the essential aspects of financial engineeringDivided into four informative parts, this resource puts financial engineering in perspective and gives readers a better understanding of how it can be applied in real-world situations. Readers will gain familiarity with the diffe…rent players, developments, and products of various markets-from fixed income, equity, and derivatives to foreign exchange-and learn about the role financial engineering has played in each one. Financial engineering is widely accepted around the globe, and this book has the information and insights that will allow readers to enhance their understanding of such a complex field. Part of the Robert W. Kolb Series in Finance, this book will be the essential guide to this complex and ever-evolving topic.Tanya S. Beder (New York, NY) is currently Chairman of SBCC in New York. She has written numerous articles in the financial area that have been published. Cara M. Marshall (Port Jefferson, NY) co-founded Marshall, Tucker & Associates, which has served the financial services industry since the 1980s as a derivatives consulting and financial engineering firm. Robert W. Kolb (Chicago, IL) is the Frank W. Considine Chair of Applied Ethics and Professor of Finance at Loyola University, Chicago.
- Softcover
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EUR 112,50
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Taschenbuch. Zustand: Neu. Neuware -In the latest addition to the BSAVA imaging Manuals series, this book provides an overview of the physical principles of ultrasonography and discusses the equipment required as well as the general principles of the ultrasound examination. It then moves on to discuss body systems in individual…chapters, with each chapter following a similar format: ¿ Indications ¿ Comparison of ultrasonography with radiography and CT ¿ Imaging technique ¿ Normal ultrasonographic appearance ¿ Interpretation of disease. The Manual is extensively illustrated with images of both normal anatomy and the abnormalities associated with disease. In addition, as the moving image is such a vital part of interpreting ultrasound studies, a companion website featuring video clips relevant to the individual chapters accompanies this Manual.Wiley-VCH GmbH, Boschstraße 12, 69469 Weinheim Englisch.
- Softcover
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EUR 112,00
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Taschenbuch. Zustand: Neu. Neuware - A valuable guide to a successful career as a statistician A Career in Statistics: Beyond the Numbers prepares readers for careers in statistics by emphasizing essential concepts and practices beyond the technical tools provided in standard courses and texts. This insider's guide from internat…ionally recognized applied statisticians helps readers decide whether a career in statistics is right for them, provides hands-on guidance on how to prepare for such a career, and shows how to succeed on the job. The book provides non-technical guidance for a successful career. The authors' extensive industrial experience is supplemented by insights from contributing authors from government and academia, Carol Joyce Blumberg, Leonard M. Gaines, Lynne B. Hare, William Q. Meeker, and Josef Schmee. Following an introductory chapter that provides an overview of the field, the authors discuss the various dimensions of a career in applied statistics in three succinct parts: - The Work of a Statistician describes the day-to-day activities of applied statisticians in business and industry, official government, and various other application areas, highlighting the work environment and major on-the-job challenges - Preparing for a Successful Career in Statistics describes the personal traits that characterize successful statisticians, the education that they need to acquire, and approaches for securing the right job - Building a Successful Career as a Statistician offers practical guidance for addressing key challenges that statisticians face on the job, such as project initiation and execution, effective communication, publicizing successes, ethical considerations, and gathering good data; alternative career paths are also described The book concludes with an in-depth examination of careers for statisticians in academia as well as tips to help them stay on top of their field throughout their careers. Each chapter includes thought-provoking discussion questions and a Major Takeaways section that outlines key concepts. Real-world examples illustrate key points, and an FTP site provides additional information on selected topics. A Career in Statistics is an invaluable guide for individuals who are considering or have decided on a career in statistics as well as for statisticians already on the job who want to accelerate their path to success. It also serves as a suitable book for courses on statistical consulting, statistical practice, and statistics in the workplace at the undergraduate and graduate levels.
- Softcover
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EUR 112,50
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Taschenbuch. Zustand: Neu. Neuware - In the latest addition to the BSAVA imaging Manuals series, this book provides an overview of the physical principles of ultrasonography and discusses the equipment required as well as the general principles of the ultrasound examination. It then moves on to discuss body systems in individual… chapters, with each chapter following a similar format:\* Indications\* Comparison of ultrasonography with radiography and CT\* Imaging technique\* Normal ultrasonographic appearance\* Interpretation of disease.The Manual is extensively illustrated with images of both normal anatomy and the abnormalities associated with disease. In addition, as the moving image is such a vital part of interpreting ultrasound studies, a DVD-ROM featuring video clips relevant to the individual chapters accompanies this Manual.
- Hardcover
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EUR 115,00
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Buch. Zustand: Neu. Neuware - Helping project managers figure out how costs interact with the general ledger as well as make decisions about whether to continue with the project as planned, this book reveals how project expensing should be capitalized or expensed in order to keep the budget on track and improve profitability. Th…is book helps business professionals determine the greatest tax/cost savings by through understanding what portion of the project can be capitalized. Along with new case studies, new material has been added on risk assessment of managing projects.
- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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EUR 140,00
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Buch. Zustand: Neu. Neuware - A hands-on guide to using R to carry out key statistical practices in educational and behavioral sciences researchComputing has become an essential part of the day-to-day practice of statistical work, broadening the types of questions that can now be addressed by research scientists applying newly d…erived data analytic techniques. Comparing Groups: Randomization and Bootstrap Methods Using R emphasizes the direct link between scientific research questions and data analysis. Rather than relying on mathematical calculations, this book focus on conceptual explanations and the use of statistical computing in an effort to guide readers through the integration of design, statistical methodology, and computation to answer specific research questions regarding group differences.Utilizing the widely-used, freely accessible R software, the authors introduce a modern approach to promote methods that provide a more complete understanding of statistical concepts. Following an introduction to R, each chapter is driven by a research question, and empirical data analysis is used to provide answers to that question. These examples are data-driven inquiries that promote interaction between statistical methods and ideas and computer application. Computer code and output are interwoven in the book to illustrate exactly how each analysis is carried out and how output is interpreted. Additional topical coverage includes:\* Data exploration of one variable and multivariate data\* Comparing two groups and many groups\* Permutation tests, randomization tests, and the independent samples t-Test\* Bootstrap tests and bootstrap intervals\* Interval estimates and effect sizesThroughout the book, the authors incorporate data from real-world research studies as well aschapter problems that provide a platform to perform data analyses. A related Web site features a complete collection of the book's datasets along with the accompanying cod Elektronisches Buch and the R script files and commands, allowing readers to reproduce the presented output and plots.Comparing Groups: Randomization and Bootstrap Methods Using R is an excellent book for upper-undergraduate and graduate level courses on statistical methods, particularlyin the educational and behavioral sciences. The book also serves as a valuable resource for researchers who need a practical guide to modern data analytic and computational methods.
- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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EUR 155,00
EUR 64,75 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Buch. Zustand: Neu. Neuware - PRAISE FOR THE HANDBOOK OF KNOWLEDGE-BASED COACHING 'Definitive, with extensive references and a commitment to connecting theory to practice in every chapter, this important contribution is a delicious and wide-ranging exploration of the lineages that have shaped the modern practice of coaching.' -D…oug Silsbee, author, Presence-Based Coaching and The Mindful Coach 'The translation of theories from multiple disciplines to the practice of coaching makes this book a must-read!' -Terrence E. Maltbia, senior lecturer, Adult Learning and Leadership; and faculty director, Columbia Coaching Certification Program, Teachers College, Columbia University 'If you have an appetite for the scientific roots of what works best in coaching, and you are hungry for an easy-to-digest translation of the science to practice, this book is a feast and will be on your plate for many years to come.' -Margaret Moore (Coach Meg), founder and CEO, Wellcoaches Corporation; and codirector, Institute of Coaching, McLean Hospital, Harvard Medical School 'Whether you're a beginner or an experienced coach, this rollicking ride through dozens of the most important theories and perspectives in coaching will be a vital companion. With quick and helpful summaries of key ideas and their use-and selective bibliographies should you wish to go deeper into a particular area-this book will help you support your clients in a targeted and sophisticated way.' -Jennifer Garvey Berger, author, Changing on the Job: Growing the Leaders Our Organizations Need; and coeditor, Executive Coaching: Practices and Perspectives 'This is a book I have been missing. What a pleasure to read and what a stretching of my mind.' -Kim Gørtz, senior consultant, Copenhagen Coaching Center 'Anyone who is serious about improving the quality of coaching will find The Handbook an invaluable resource that reflects the breadth and richness of the growing evidence-based approach to coaching practice.' -David Clutterbuck, visiting professor in the coaching and mentoring faculties, Oxford Brookes and Sheffield Hallam Universities.
- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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EUR 159,00
EUR 65,03 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Buch. Zustand: Neu. Neuware - The long-awaited revision of the industry standard on phylogenetics Since the publication of the first edition of this landmark volume more than twenty-five years ago, phylogenetic systematics has taken its place as the dominant paradigm of systematic biology. It has profoundly influenced the way sc…ientists study evolution, and has seen many theoretical and technical advances as the field has continued to grow. It goes almost without saying that the next twenty-five years of phylogenetic research will prove as fascinating as the first, with many exciting developments yet to come. This new edition of Phylogenetics captures the very essence of this rapidly evolving discipline. Written for the practicing systematist and phylogeneticist, it addresses both the philosophical and technical issues of the field, as well as surveys general practices in taxonomy. Major sections of the book deal with the nature of species and higher taxa, homology and characters, trees and tree graphs, and biogeography-the purpose being to develop biologically relevant species, character, tree, and biogeographic concepts that can be applied fruitfully to phylogenetics. The book then turns its focus to phylogenetic trees, including an in-depth guide to tree-building algorithms. Additional coverage includes: - Parsimony and parsimony analysis- Parametric phylogenetics including maximum likelihood and Bayesian approaches- Phylogenetic classification- Critiques of evolutionary taxonomy, phenetics, and transformed cladistics- Specimen selection, field collecting, and curating- Systematic publication and the rules of nomenclature Providing a thorough synthesis of the field, this important update to Phylogenetics is essential for students and researchers in the areas of evolutionary biology, molecular evolution, genetics and evolutionary genetics, paleontology, physical anthropology, and zoology.
- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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EUR 189,00
EUR 63,69 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Buch. Zustand: Neu. Neuware - The essential risk assessment guide for civil engineering, design, and construction Risk management allows construction professionals to identify the risks inherent in all projects, and to provide the tools for evaluating the probabilities and impacts to minimize the risk potential. This book introd…uces risk as a central pillar of project management and shows how a project manager can be prepared for dealing with uncertainty. Written by experts in the field, Risk Management for Design and Construction uses clear, straightforward terminology to demystify the concepts of project uncertainty and risk. Highlights include: - Integrated cost and schedule risk analysis - An introduction to a ready-to-use system of analyzing a project's risks and tools to proactively manage risks - A methodology that was developed and used by the Washington State Department of Transportation - Case studies and examples on the proper application of principles - Information about combining value analysis with risk analysis > ?JOHN MILTON, PHD, PE Director of Enterprise Risk Management, Washington State Department of Transportation.
- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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EUR 189,00
EUR 70,10 VersandVersand von Deutschland nach USAAnzahl: 1 verfügbar
Buch. Zustand: Neu. Neuware - The culinary bible that first codified French cuisine--now in an updated English translation with Forewords from Chefs Heston Blumenthal and Tim Ryan When Georges Auguste Escoffier published the first edition of Le Guide Culinaire in 1903, it instantly became the must-have resource for understanding… and preparing French cuisine. More than a century later, it remains the classic reference for professional chefs. This book is the only completely authentic, unabridged English translation of Escoffier's classic work. Translated from the 1921 Fourth Edition, this revision includes all-new Forewords by Heston Blumenthal, chef-owner of the Michelin three-star-rated Fat Duck restaurant, and Chef Tim Ryan, President of The Culinary Institute of America, along with Escoffier's original Forewords, a memoir of the great chef by his grandson Pierre, and more than 5,000 narrative recipes for all the staples of French cuisine. - Includes more than 5,000 recipes in narrative form for everything from sauces, soups, garnishes, and hors d oeuvres to fish, meats, poultry, and desserts - Ideal for professional chefs, culinary students, serious home cooks, food history buffs, and unrepentant foodies - The only unabridged English translation of Escoffier's original text, in a sleek, modern design For anyone who is serious about French food, modern cooking, or culinary history, Escoffier's Complete Guide to the Art of Modern Cookery is the ultimate guide and cookbook.
