Roy langmaid (13 Ergebnisse)

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Hardback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

hardcover. Zustand: Good. Our good condition books are generally good for reading but not for gifting or collecting. They could have imperfections such as creasing, fanning, inscriptions, margin notes, yellowing, staining on edge or cover or pages, bumps, scuffs, etc etc (sometimes multiple of these). It's a wide category that encompasses anything that isn't almost-new down to anything that is slightly better than poor. We would NOT recommend gifting Good books - these should be considered reading copies. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive, furthermore the details about edition and year might not be accurate as many publishers reuse the same ISBN for multiple editions and as we simply scan a barcode or enter an ISBN we do not check the validity of the edition data when listing. If you're looking for an exact edition please don't order (at least not without checking with us first, although we don't always have time to check). We aim to dispatch prompty, the service used will depend on order value and book size. We can ship to most countries, see our shipping policies. Payment is via Abe only.…

Hardback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

No jacket. Zustand: Très bon. Ancien livre de bibliothèque. Sans jaquette. Couverture différente. Edition 1993. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. No dust jacket. Different cover. Edition 1993. Ammareal gives back up to 15% of this item's net price to charity organizations.…

HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. pp. ix + 237 Illus.

Zustand: New. In English.

Hardcover. Zustand: Brand New. 1st edition. 248 pages. 9.75x7.00x0.75 inches. In Stock.

Zustand: New. A breakthrough is a discontinuous change that makes new things possible and takes performance in a market to a new level. This book is about creating breakthroughs in large organizations where so much energy is often committed to existing activity. Num Pages: 248 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 252 x 195 x 20. Weight in Grams: 660. . 2003. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland. …

Buch. Zustand: Neu. Neuware - A breakthrough is a discontinuous change that makes new things possible and takes performance in a market to a new level. This book is about creating breakthroughs in large organizations where so much energy is often committed to existing activity. Drawing on their wide experience of working with top companies including British Airways, BUPA, and Carphone Warehouse, Ray Langmaid and Mac Andrews argue that it is customers themselves who are best-placed to conceive great new products and services, but that they will need time and trust to work out how these might best be created. Traditional ways of talking to customers such as focus groups lack honesty and place perceptual barriers - what is needed is a new approach that is open, honest and ongoing. The solution is the Breakthrough Zone, a creative meeting of customer and executives in which desires are unlocked and needs identified. Versatile enough to be used with groups of any size, this process is built on personal relationships, and proven to generate really innovative ideas for brand extensions and product development.Provides the tools and techniques to enable you to get closer to your customers - a step-by-step guide shows you how to implement the 'Breakthrough Zone' processExplores why this type of communication is so much more effective than focus groups or traditional database-driven approaches to engaging in customer dialoguePrevious innovations generated in the Breakthrough Zone include BA's 'Beds for Business', BT's 'It's Good to Talk' and new market strategies for VISA and Dell; 'The Breakthrough Zone' beschreibt eine neue, effektivere Methode für den Dialog mit dem Kunden. Mit ihrer Hilfe sollen Wünsche und innovative Ideen der Kunden für neue großartige Produkte oder Dienstleistungen ermittelt werden, die in die Produktentwicklung einfließen. In kreativen Treffen zwischen Kunden und Führungskräften sollen Wünsche geäußert und Bedürfnisse ermittelt werden. Die Methode ist flexibel genug, um in unterschiedlich großen Gruppen angewendet zu werden, basiert auf persönlichen Beziehungen und ist ideal geeignet für die Geburt innovativer Ideen zur Markenerweiterung und Produktentwicklung. 'Breakthrough Zone' - Dieses Buch vermittelt die Tools und Techniken, mit denen Sie einen engeren und effektiveren Kontakt zum Kunden aufbauen. Ein Schritt-für-Schritt-Leitfaden, der Ihnen genau erklärt, wie Sie den 'Breakthrough Zone'-Prozess implementieren. Mit zahlreichen Innovations-Beispielen, die mit der 'Breakthrough Zone'-Methode erarbeitet wurden, darunter u.a. 'Beds for Business' von British Airways, 'Good to Talk' von British Telecom sowie neue Marktstrategien für VISA und Dell. Die Autoren sind anerkannte Experten auf diesem Gebiet und arbeiten u.a. mit Spitzenunternehmen wie British Airways, BUPA und Carphone Warehouse zusammen.…