Cope jon (39 Ergebnisse)

Paperback. Zustand: Good. Fashion lives and dies by stories. Aiming to ?tell the stories of fashion?, Fashion Promotion in Practice both instructs and inspires through an entertaining look at contemporary promotional practice within the fashion industry, showing you how you can apply this to your own future brands and campaigns. Offering crucial insights into the how and why of promotional practice, Fashion Promotion in Practice explores the key issues and main areas of fashion promotion, including fashion film, the democratization of the catwalk, strategic brand collaborations, fashion magazines, celebrity endorsement, curating the fashion space, advertising, public relations, and campaign planning and evaluation. Each chapter also explores the key technologies, events and activities, which have shaped each practice.Beautifully illustrated, this go-to guide for fashion promotion contains exercises, case studies and interviews with major industry professionals, including Oliviero Toscani, Adam Drawas, Rebecca Grant, Kathryn Ferguson, Georgia Hardinge and Josie Roscopp, Diane Pernet, Andrea Leonardi and Katie Baron, making it a must-read for all those involved in the fashion industry.…

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

paperback. Zustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Ex library copy with usual stamps & stickers.…

hardcover. Zustand: New. In shrink wrap. Looks like an interesting title.

Hardcover. Zustand: Brand New. 192 pages. 8.50x5.51x0.60 inches. In Stock.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. pp. 188.

Zustand: New.

Zustand: New. pp. 216.

Zustand: New.

hardcover. Zustand: Fine.

Zustand: New. In English.

Zustand: New. 2019. Paperback. . . . . . Books ship from the US and Ireland.

Paperback. Zustand: Brand New. 216 pages. 10.75x8.50x0.75 inches. In Stock.

Zustand: New. 2025. 1st Edition. paperback. . . . . . Books ship from the US and Ireland.

Zustand: New. In English.

HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Taschenbuch. Zustand: Neu. Neuware - Being creative is a key component and necessity in public relations and within creative industries to target business challenges, create briefs and to meet targets. Creativity in PR and Communications is a textbook for all PR students and anyone taking creative communication courses looking to enhance their understanding of the creative process. It explores: - Fostering a creative mindset- Cultivating creativity- Creative thinking- Creative ideation processes- AI as a tool to assist creativity- Using creativity to enhance briefs and campaigns With this textbook, students are provided with the practical insights, theories and models needed to become more creative and use that creativity towards PR and communications-related business challenges. It also illustrates how students can become more creative practitioners for the workplace, through research, theory and practical insights. Learn how to nurture creative ideas and when to let go of weaker ones with this public relations textbook, illustrating the strategic processes of creativity and how to apply them to PR problems. This book is full of real-world examples from global companies such as Unilever, Marmite, Marc Jacobs, Spotify and Heinz, and is supported by a range of key features to illustrate how to implement creative industry practices. These key features include a glossary, practical insights, learning outcomes and exercise questions. Online resources include PowerPoint slides for lecturers and additional best and creative practice examples.…

Zustand: New.

Paperback. Zustand: Brand New. 304 pages. 9.45x6.70x9.45 inches. In Stock.

Paperback. Zustand: Brand New. 184 pages. 9.00x6.25x0.50 inches. In Stock.

Zustand: NEW.

Paperback (No Dust Wrapper.). Zustand: Very Good+. Paperback; Measures 8¼" x 5¾" (0.5 kg); pp (xv) 212; In the C-SAP Monograph series; Number 8 in the series. First in this, paperback, edition. || The book is on the shelf, ready to be appropriately packed, and posted from the pastoral paradise of Peasedown St. John, Bath, by a real bookseller in a real book shop - with my personal guarantee and beady eye on the Consumer Contracts Regulations. REMEMBER! Buying my copy means the book shop Jack Russells get their supper! My Book #170642 ||.…

paperback. Zustand: New.

Zustand: New.

Taschenbuch. Zustand: Neu. Creativity in PR and Communications | Concepts and Practices for Innovation | Jon Cope (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2025 | Kogan Page | EAN 9781398620803 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu. …