Wiley apr 2011 (119 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - A do-it-yourself guide to investing like the renowned Harvard and Yale endowments.The Ivy Portfolio shows step-by-step how to track and mimic the investment strategies of the highly successful Harvard and Yale endowments. Using the endowment Policy Portfolios as a guide, the authors illustrate how an investor can develop a strategic asset allocation using an ETF-based investment approach.The Ivy Portfolio also reveals a novel method for investors to reduce their risk through a tactical asset allocation strategy to protect them from bear markets. The book will also showcase a method to follow the smart money and piggyback the top hedge funds and their stock-picking abilities. With readable, straightforward advice, The Ivy Portfolio will show investors exactly how this can be accomplished--and allow them to achieve an unparalleled level of investment success in the process.With all of the uncertainty in the markets today, The Ivy Portfolio helps the reader answer the most often asked question in investing today - 'What do I do'.…

Taschenbuch. Zustand: Neu. Neuware - How to get a good sound, read music, and master a variety of styles-including classical, pop, jazz, and LatinListening to a trumpet trilla series of high notes during a military march or wail longingly during a blues rendition-is a pleasure second to none. And masters, including Wynton Marsalis and Louis Armstrong, have made the trumpet truly Gabriel's horn, one of the most eloquent voices in classical music and jazz. Yet even a virtuoso begins somewhere. This down-to-earth and user-friendly guide shows those new to the trumpet everything they need know to play the instrument-from basic technique (including getting a good sound), caring for a trumpet, and learning pieces from many musical genres.\* Demonstrates how to play classical, pop, jazz, and Latin-with audio samples on the enclosed CD-ROM\* Includes tips on how to buy or rent the best instrumentAn ideal guide for students just learning the trumpet, or students who need a little boost, or fans of the trumpet who've never got around to learning it, here is the complete guide to making one of the world's most popular-and beloved instruments-their own.Note: CD-ROM/DVD and other supplementary materials are not included as part of Elektronisches Buch file.…

Taschenbuch. Zustand: Neu. Neuware - The inside story of what really happened at Lehman Brothers and why it failedIn The Devil's Casino: Friendship, Betrayal, and the High Stakes Games Played Inside Lehman Brothers, investigative writer and Vanity Fair contributing editor Vicky Ward takes readers inside Lehman's highly charged offices. What Ward uncovers is a much bigger story than Lehman losing at the risky game of collateralized debt obligations, swaps, and leverage.A can't put it down page turner that opens the world of Wall Street to view unlike any book since Bonfire of the Vanities, except that The Devil's Casino isn't fiction.\* Details what went on behind-the-scenes the weekend Lehman Brothers failed, as well as inside Lehman during the twenty years preceding it\* Describes the feudal culture that proved both Lehman's strength and its Achilles' heel\* Written by Vicky Ward, one of today's most connected business and finance writersOn Wall Street, Lehman Brothers was cheekily known as 'the cat with nine lives.' But as The Devil's Casino documents, this cat pushed its luck too far and died-the victim of men and women blinded by arrogance.…

Buch. Zustand: Neu. Neuware - Acclaim for Joel Greenblatt s New York Times bestsellerTHE LITTLE BOOK THAT BEATS THE MARKET 'One of the best, clearest guides to value investing out there.' -Wall Street Journal 'Simply perfect. One of the most important investment books of the last fifty years!'-Michael Price'A landmark book-a stunningly simple and low-risk way to significantly beat the market!'-Michael Steinhardt, the dean of Wall Street hedge-fund managers'The best book on the subject in years.' -Financial Times 'The best thing about this book-from which I intend to steal liberally for the next edition of The Only Investment Guide You ll Ever Need-is that most people won t believe it. . . . That s good, because the more people who know about a good thing, the more expensive that thing ordinarily becomes. . . .'-Andrew Tobias, author of The Only Investment Guide You ll Ever Need 'This book is the finest simple distillation of modern value investing principles ever written. It should be mandatory reading for all serious investors from the fourth grade on up.'-Professor Bruce Greenwald, director of the Heilbrunn Center for Graham and Dodd Investing, Columbia Business School.…

Taschenbuch. Zustand: Neu. Neuware - Sociology For Dummies helps you understand the complex field of sociology, serving as the ideal study guide both when you're deciding to take a class as well as when you are already participating in a course. Avoiding jargon, Sociology For Dummies will get you up to speed on this widely studied topic in no time.Sociology For Dummies, UK Edition:\* Provides a general overview of what sociology is as well as an in-depth look at some of the major concepts and theories.\* Offers examples of how sociology can be applied and its importance to everyday life\* Features an in-depth look at social movements and political sociology\* Helps you discover how to conduct sociological research\* Offers advice and tips for thinking about the world in an objective way.…

Taschenbuch. Zustand: Neu. Neuware - Paul Feyerabend is one of the greatest philosophers of science of the 20th century and his book Against Method is an international bestseller. In this new book he masterfully weaves together the main elements of his mature philosophy into a gripping tale: the story of the rise of rationalism in Ancient Greece that eventually led to the entrenchment of a mythical 'scientific worldview'. In this wide-ranging and accessible book Feyerabend challenges some modern myths about science, including the myth that 'science is successful'. He argues that some very basic assumptions about science are simply false and that substantial parts of scientific ideology were created on the basis of superficial generalizations that led to absurd misconceptions about the nature of human life. Far from solving the pressing problems of our age, such as war and poverty, scientific theorizing glorifies ephemeral generalities, at the cost of confronting the real particulars that make life meaningful. Objectivity and generality are based on abstraction, and as such, they come at a high price. For abstraction drives a wedge between our thoughts and our experience, resulting in the degeneration of both. Theoreticians, as opposed to practitioners, tend to impose a tyranny on the concepts they use, abstracting away from the subjective experience that makes life meaningful. Feyerabend concludes by arguing that practical experience is a better guide to reality than any theory, by itself, ever could be, and he stresses that there is no tyranny that cannot be resisted, even if it is exerted with the best possible intentions. Provocative and iconoclastic, The Tyranny of Science is one of Feyerabend's last books and one of his best. It will be widely read by everyone interested in the role that science has played, and continues to play, in the shaping of the modern world.…

Taschenbuch. Zustand: Neu. Neuware - A complete and comprehensive guide to why kids behave and think the way they do-and how to bring out the best in them. In the U.S., more than 10% of children are diagnosed with psychiatric disorders, while countless others remain undiagnosed. Defining what is 'normal' and what is not is of great concern to anyone who works with, guides, nurtures, teaches, or parents children. With new discoveries in mental disorders that affect children, Child Psychology & Development For Dummies provides an informational guide to cognitive development at every stage of a child's life, as well as how to diagnose, treat, and overcome the cognitive barriers that impede learning and development. How to identify and treat mental disorders Covers behavior disorders, autism, attention deficit disorder, reading disabilities, bipolar disorder, and more Guidance on helping a child control impulses, develop self esteem, and have good relationships An essential guide for parents, teachers, and caregivers, Child Psychology & Development For Dummies provides a detailed overview of an average child's cognitive development, how to detect abnormalities, and what to do next.…

Buch. Zustand: Neu. Neuware.

Taschenbuch. Zustand: Neu. Neuware - If you want to get to grips with the basics of economics and understand this often complex subject, then look no further than Economics For Dummies. This easy to understand guide takes you through the world of economics from understanding micro- and macroeconomics to looking at complex topics such as capitalism and recession. This updated edition walks you through the history, principles and theories of economics and breaks down all the complicated terminology, leaving you clued up on economics in no time.…

Buch. Zustand: Neu. Neuware - Key skills to make sales managers better developers of salespeopleGet out of the firefighting business and into the business of developing the people who develop your profits. Successful salespeople rightfully become sales managers because of superior sales records. Yet too often these sales stars get stuck doing their old sales job while also trying to juggle their manager role, and too often companies neglect to train their sales managers how to excel as managers. That's the 'sales management trap,' and it's exactly what The Accidental Sales Manager addresses and solves.Full of helpful steps you can apply immediately-whether you're training a sales manager, or are one yourself-this practical guide reveals step-by-step methods sales managers can use to both learn their jobs and lead their teams.\* Get tactics to stop burning time and exhausting yourself, while taking effective actions to use time better as a leader\* Discover how to integrate learning into leading and make sales meetings an active conversation on what works and what doesn't\* Author has a previous bestseller, The Accidental SalespersonDon't get caught in the 'sales management trap' or, if you're in it, get the tools you need to escape it. Get The Accidental Sales Manager and lead your team to do what you do best: make sales, drive profits, and get winning results.…

Taschenbuch. Zustand: Neu. Neuware - The second edition of Consumer Culture brings this successful introductory textbook right up-to-date for students who are interested in the nature and role of consumption in modern societies. It introduces the importance of new object-based studies for consumer culture, as well as adding new chapters on branding and the rise of ethical consumption. Drawing on a wide range of studies, and using contemporary illustrations from the media and popular culture, the author examines the rise of consumer culture and the changing relations between the production and consumption of cultural goods. She argues that consumer culture has become increasingly stylized and now provides an important context for everyday creativity. The author explores the way an individual's position in social groups structured by class, gender, race and age affects the nature of his or her participation in consumer culture. She also argues that this has contributed to changes in the way in which individuals belong to these social groups. The powerful role consumption plays in our lives is thus revealed as consumer culture is seen to provide new ways of creating social and political identities.…

Taschenbuch. Zustand: Neu. Neuware - What is a 'holy woman,' or a holy man for that matter According to the Jewish mystics, a holy person is someone who has not lost the holiness that every baby is born with. A holy person is someone who fulfills it. Stories about Jewish holy women have rarely been collected in such an engaging and entertaining form. The tales display a specifically female Jewish spirituality, giving us a peek into a world of devotional beauty that focuses on kindness. These stories of laughter and tears, humility and bravery, striving and trance, have an appeal spanning the denominational spectrum: they are spiritual nourishment for the soul. The rabbis say there are both male and female angels and angels are on earth as well as in heaven. These tales enhance our appreciation of the female angels on earth.…

Buch. Zustand: Neu. Neuware - Long-listed for the FT & Goldman Sachs Business Book of the Year Award 2011The true story of how risk destroys, as told through the ongoing saga of AIGFrom the collapse of Bear Stearns and Lehman Brothers, the subject of the financial crisis has been well covered. However, the story central to the crisis-that of AIG-has until now remained largely untold. Fatal Risk: A Cautionary Tale of AIG's Corporate Suicide tells the inside story of what really went on inside AIG that caused it to choke on risk and nearly brining down the entire economic system. The book\* Reveals inside information available nowhere else, including the personal notes and records of key players such as the former Chairman of AIG, Hank Greenberg\* Takes readers behind the scenes at the U.S. Treasury and the Federal Reserve Bank of New York\* Details how an understanding of risk built AIG, but a disdain for government regulators led to a run-in with New York State Attorney General Eliot SpitzerFatal Risk is the comprehensive and compelling true story of the company at the center of the financial storm and how it nearly caused the entire economic system to collapse. …

Taschenbuch. Zustand: Neu. Neuware - A behind-the-scenes look at Lexus's surprising twenty-year success story-in a revised new editionIn the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market and had little reason to fear competition from Japan. But in 1989, Toyota entered the market with the Lexus LS 400, a car that could compete with the Germans in every category but price-it was US$30,000 cheaper. Within two years, Lexus had overtaken Mercedes-Benz in the United States and made a stunning success of Toyota's brave foray into the global luxury market.Lexus: The Relentless Pursuit reveals why Toyota decided to take on the German automakers and how the new brand won praise and success for its unparalleled quality, unforgettable advertising, and unprecedented customer service. From the first boardroom planning session to Lexus s entry into the mega-luxury supercar market, this is the complete and compelling story of one of the world s most admired brands.Includes a new Foreword by legendary designer Erwin Lui, an Afterword with updates since the first edition, and a new Coda by leading Japanese automotive journalist Hisao InoueCovers the racetrack triumph-and tragedy-behind the new US$375,000 Lexus LFA supercarOffers important business lessons for brand managers and executives For car enthusiasts, business leaders, and anyone interested in branding and marketing, Lexus: The Relentless Pursuit offers an amazing story of excellence and innovation in the automotive industry.…

Taschenbuch. Zustand: Neu. Neuware - Step by step guide to connecting all your electronic devices into one networkA home network allows you to share Internet connections, photos, video, music, game consoles, printers, and other electronic gadgets. This do-it-yourself guide shows you step by step how to create a wired or wireless network in your home.In the For Dummies tradition of making technology less intimidating, Home Networking Do-It-Yourself For Dummies breaks down the process into easy steps with clear instructions.\* Increasing broadband speeds, cellular technology, the explosive growth of iPhone sales, and the new Home Group feature in Windows 7 all contribute to a booming interest in home networking\* This step-by-step guide walks do-it-yourselfers through the process of setting up a wired or wireless network with Windows 7 and Windows Vista\* Demonstrates how to connect desktops or laptops, printers, a home server, a router, high-speed Internet access, a video game system, a telephone line, and entertainment peripherals\* Shows how to share files, music, and video, and connect to an iPhone\* Provides maintenance and troubleshooting tipsHome Networking Do-It-Yourself For Dummies enables you to take advantage of everything a home network can offer without hiring a technology wizard.…

Taschenbuch. Zustand: Neu. Neuware - Take advantage of today's real estate market to find great properties at incredible prices Our recent economic meltdown transformed real estate from a popular investment to financial kryptonite. Too many people purchased homes with mortgages they simply could never afford. The good news: Great deals are out there for the taking. Finding the Uncommon Deal gives you the secrets to discovering and successfully negotiating the lowest prices for the most prized properties available. - Discover how to go beyond Internet listings to get on-the-ground intelligence on the best deals - Get proven negotiating skills to close the deal at a rock-bottom price - The author has assisted thousands in purchasing homes as a lawyer, broker, and investor; has been ranked by internationally esteemed publication Chambers and Partners as one of the leading real estate lawyers; and regularly appears as a real estate authority in the New York Times and the Wall Street Journal If you're successful enough to afford a home, then you probably have the skills needed to get a great deal in today's market. Finding the Uncommon Deal gives you the keys to leverage your skills for success and savings, opening the door to today's best properties and lowest prices.…

Taschenbuch. Zustand: Neu. Neuware - How to become an NLP practitioner-or supercharge your coaching skills with NLPOne of the most popular methods for helping people achieve their life aspirations-Neuro-Linguistic Programmming, or NLP, holds the key to remaking one's future. NLP encourages users to re-create the thought patterns common to those who excel, a process that helps gradually weed out negative or habitual thinking. Using the key elements of NLP-developing a coaching relationship, shedding light on patterns, managing emotional states, and shaping an agenda for change-this practical, inspiring guide offers the tools for helping your clients upgrade the quality of their personal or professional lives.\* Reveals ten powerful coaching questions, ten traps to avoid in coaching, and ten ways to enhance your coaching skills\* Offers tips on laying the foundation for success and quick win sessions\* Insights on how to tap into passion and purpose-and making goals come alive\* Methods for coaching yourself or your team and coaching through conflict\* Other books by Burton: NLP For Dummies, NLP Workbook For Dummies, and Building Self-Confidence For DummiesIdeal for those working towards becoming an NLP practitioner or master coach, Coaching with NLP For Dummies is a guidebook to life transformation-for both client and practitioner.…

Buch. Zustand: Neu. Neuware - Listen First! responds to four questions often heard: what is listening to social media, how is it used, how is it done, and where is it headed Currently there isn't an authoritative source that organizes and synthesizes what is known about social media listening and presents it in a way that was useful for making marketing and branding decisions. This book is the response to fill that void.The author explains the state of the art in social media listening, selecting cases based on solid research that stand up to careful scrutiny and whose methods supported doing excellent listening work. This book will start the conversation on online listening in all companies who want to run more efficiently.…

Buch. Zustand: Neu. Neuware - An in-depth look at the failure of Wall Street's 'proven' financial modelsOrigami is the Japanese art of folding paper into intricate and aesthetically attractive shapes. As such, it is the perfect metaphor for the Wall Street financial engineering model, which ultimately proved to be the underlying cause of the 2008 financial crisis.In Financial Origami, Brendan Moynihan describes how the Wall Street business model evolved from a method to transfer risk into a method for manufacturing risk. Along the way, this timely book skillfully dissects financial engineering and addresses how it's often a mechanism to evade regulatory constraints, provide institutional investors with customized products, and, of course, generate revenue for financial engineers.\* Reveals how Wall Street's financial engineering business model morphed into something destructive\* Highlights how the origami model worked well in the comparatively stable years of the early 2000s, when there was less risk to transfer\* Discusses how Wall Street began manufacturing risk by creating products that multiplied risk exposures and encouraged subprime lendingWith the collapse of Lehman Brother the Wall Street business model effectively broke. But there are many lessons to be learned from what has transpired, and Financial Origami will show you what they are.…

Buch. Zustand: Neu. Neuware - Business lessons from one of the greatest Olympic teams of all time It's been called the greatest upset of all time, the most memorable Olympic moment ever, the 'Miracle on Ice.' No matter which superlative is used, no one can deny that the U.S. men's hockey team's defeat of the Soviet Union in the medal round of the Lake Placid Olympic Games was a defining moment for Cold War America. The U.S. team's goalie was a Boston University student named Jim Craig, who is now a leadership expert and keynote speaker to business audiences. Gold Medal Strategies gives you Craig's unique lessons from the 'Miracle' team on team dynamics, leadership, motivation, and other important management topics. With his unparalleled perspective, Craig dissects and analyzes the elements of a successful team, how to assemble one, and what philosophies will keep the team's shared goal a reality. This book outlines the necessary skills and details the specific techniques you need to maximize your business readiness, hone competitive cooperation, gather your strategies, and attack your challengers.…

Taschenbuch. Zustand: Neu. Neuware - Meet the black inventors who lived their dreams--from the early years to modern times Benjamin BannekerAndrew Jackson BeardGeorge E. Carruthers, Ph.D.George Washington CarverMichael Croslin, Ph.D.David Nelson Crosthwait Jr.Charles Richard Drew, M.D.Meredith Gourdine, Ph.D.Claude HarvardShirley Ann Jackson, Ph.D.Frederick McKinley JonesPercy Lavon Julian, Ph.D.Ernest Everett Just, Ph.D.Lewis Howard LatimerJan Earnst MatzeligerElijah McCoyBenjamin MontgomeryJohn P. MoonGarrett Augustus MorganNorbert RillieuxEarl D. Shaw, Ph.D.Madame C. J. WalkerDaniel Hale Williams, M.D.Granville T. WoodsJane Cooke Wright, M.D. For more than three centuries, African American inventors have been coming up with ingenious ideas. In fact, it is impossible to really know American history without also learning about the contributions of black discoverers. This collection brings their stories to life. In every era, black inventors have made people's lives safer, more comfortable, more convenient, and more profitable. This inspiring, comprehensive collection shines history's spotlight on these courageous inventors and discoverers. One by one, they persevered, despite prejudice and obstacles to education and training. These stories show you how: - Benjamin Montgomery, born a slave, invented a propeller that improved steamboat navigation. - Jan Earnst Matzeliger, the son of a Dutch engineer, invented a machine that revolutionized the shoe manufacturing industry. - Madame C. J. Walker, born two years after the Civil War emancipated her parents, invented a product that helped make her a millionaire. - Dr. George E. Carruthers, an astrophysicist, invented the lunar surface ultraviolet camera/spectrograph for Apollo 16. Dr. Jane Cooke Wright, a third-generation physician and pioneer in the field of cancer research discovered a method for testing which drugs to use to fight specific cancers. Dr. Wright became the first woman elected president of the New York Cancer Society and the first African American woman to serve as dean of a medical college. This outstanding collection brings to light these and dozens of other exciting and surprising tales of inventors and discoverers who lived their dreams.…

Buch. Zustand: Neu. Neuware - The guide that proves your meetings don't have to suck! There's a big dull elephant in the boardroom: this meeting! Most of the millions of meetings held in the world today are a monumental waste of time and talent. Worse still, most of the so-called solutions and books for boring meetings are twice as boring. Boring Meetings Suck provides tips and tactics to deliver 'Get-In, Get-It-Done, or Get-Out' style meetings, while also tackling what most prefer to avoid; that you don't have to BE in charge of a meeting to TAKE charge of a meeting. This entertaining and take-no-prisoners guide is full of easily deployed SRDs Suckification Reduction Devices that will help you make your next meeting both efficient and effective. - Empowers attendees to politely speak up and get a meeting back on track, or graciously get out, without being fired - Shows how hosts can capitalize on technology, learning to crowd-source problems and increase participation - Defines surefire methods to get meetings to start and end on time and not have the speaker read the slides - STOPS over-invitation syndrome - The author has appeared before many major corporate clients, and was named a 'Top Business Professional Under 40' by American City Business Journals Your meetings do not have to bore, nor must they suck. Instead, get the winning techniques in Boring Meetings Suck, and make your meetings awesome in their engagement and productivity, or stop having them.…

Buch. Zustand: Neu. Neuware - A compelling look at today's complex relationship between religion and politicsIn his second book, bestselling author Charles Kimball addresses the urgent global problem of the interplay between fundamentalist Abrahamic religions and politics and moves beyond warning signs (the subject of his first book) to the dangerous and lethal outcomes that their interaction can produce. Drawing on his extensive personal and professional knowledge of, experience with and access to all three traditions, Kimball's explanation of the multiple ways religion and politics interconnect within Judaism, Christianity, and Islam will illuminate the problems and give readers a hopeful vision for how to chart a safer course into a precarious future.\* Kimball is the author of When Religion Becomes Evil, one of the most acclaimed post 9/11 books on terrorism and religion\* Reveals why religion so often leads to deadly results\* The author has scholarly knowledge and expertise and extensive personal experience with the peoples, cultures, and leaders involvedReadable and engaging, this book gives a clear picture of today's complex political and religious reality and offers hope for the future.…

Buch. Zustand: Neu. Neuware - How leaders can use the right story at the right time to inspire change and actionThis revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.\* Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ\* The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change\* Stephen Denning offers a hands-on guide to unleash the power of the business narrative.…

Buch. Zustand: Neu. Neuware - A different way of discovering and developing the best business ideasJack Welch once said, 'Someone, somewhere has a better idea.' In this myth-busting book, the authors reveal that great business ideas do not spring from innate creativity, or necessarily from the brilliant minds of people. Rather, great ideas come to those who are in the habit of looking for great ideas all around them, all the time. Too often, people fall into the trap of thinking that the only worthwhile idea is a thoroughly original one. Idea Hunters know better. They understand that valuable ideas are already out there, waiting to be found - and not just in the usual places.\* Shows how to expand your capacity to find and develop winning business ideas\* Explains why ideas are a critical asset for every manager and professional, not just for those who do 'creative'\* Reveals how to seek out and select the ideas that best serve your purposes and goals and define who you are, as a professional\* Offers practical tips on how to master the everyday habits of an Idea Hunter, which include cultivating great conversationsThe book is filled with illustrative accounts of successful Idea Hunters and stories from thriving 'idea' companies. Warren Buffet, Walt Disney, Thomas Edison, Mary Kay Ash, Twitter, and Pixar Animation Studios are among the many profiled.…

Buch. Zustand: Neu. Neuware - Why does real innovation elude so many companies, including the biggest corporations with the best technical processes, the cheapest resources, and a Chief Innovation Officer in place to implement corporate-wide innovation strategies The problem, in all these cases, is that they are lacking inspiration. Not to be confused with the burst of energy that sometimes occurs after reports of amplified quarterly earnings or the arrival of a charismatic new leader (both of those are real but tend to be short term), inspiration -- as defined and outlined in this book - is a discipline. It is a systematic approach that, when applied consistently, brings long-term, sustainable results.So how do we inspire people Well, it's all about learning to think differently and encouraging others to do the same. Unfortunately, for most of us, that's not something that happens all by itself. It is, however, a rigorous discipline that can be developed and sharpened with practice. It's also an approach. At Play, we call that process LAMSTAIH, which stands for Look At More Stuff; Think About It Harder. LAMSTAIH (pronounced 'lamb's tie'), written in five-foot-high letters in Play's office, has also become part of the daily vocabulary of some of the largest corporations in the world, who hire Play to help them acquire the practical skills, leadership behavior, and cultural mindset to create ideas and drive innovation.Look at More Stuff teaches you how to harness inspiration in order to achieve successful innovation. By focusing on the front end of the Inspiration-Creativity-Innovation continuum, this book brings a fresh perspective to a popular conversation that is experiencing fatigue. While other books on innovation focus on the output and organizational mechanics of Innovation, this book explores the often overlooked, and arguably, the most important, front-end of the continuum - people.Look at More Stuff is designed to be an individual and organizational guide for harnessing Inspiration. It is filled with strategies, tactics, insights, and cases that show how you can instill inspiration at an individual, team, and organizational level. CEOs, managers and entrepreneurs alike will find this book an invaluable tool for navigating the ever-hungry innovation mandate and turning inspiration into a strategic competitive advantage. Readers will find road-tested recommendations that have been successfully implemented in leading organizations, digestible how-to's and colorful anecdotes told in Stefanovich's inimitable storytelling style.…

Buch. Zustand: Neu. Neuware - 'Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning.'--The Influential Marketing Blog (May 2011)A company's brand is its most valuable asset. Wheeler takes the most seminal tools used by a wide variety of thought leaders and practitioners and makes the information understandable, visible, relevant, exportable and applicable. With her best-selling debut book, Designing Brand Identity (Wall Street Journal, Best-Seller, Spotlight 1/23/2011), now in its third edition, Alina Wheeler reinvented the marketing textbook using a straightforward style to help demystify the branding process. This new offering from Wheeler, Brand Atlas, builds on this user-friendly approach to aggregate and simplify the science behind branding with a unique visual teaching method suited for time-crunched professionals.Brand Atlas follows the recent YouTube-iPhone-Pecha Kucha era trend toward fast-paced visual instruction by neglecting needless jargon and combining vivid, full-color images and easy-to-follow diagrams to break down branding principles into basic step-by-step concepts that can be immediately applied. This handy reference:\* Speaks to a broad range of stakeholders in the branding process--from CEOs to designers to brand managers\* Provides tools to integrate brand throughout the entire customer experience, build relationships based on brand, measure a brand's value, and define a brand strategy\* Contains essential information illustrated through the use of diagramsWith diagrams designed by Joel Katz, an internationally known information designer and a global authority on the visualization of complex information, Brand Atlas is a compact, no-nonsense guide that shows how tactical innovation in the design process is crucial to building brand assets.…

Taschenbuch. Zustand: Neu. Neuware - The gold standard for eBay users who want to get serious about sellingWant to turn your eBay use into a steady revenue stream Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies. EBay superstar author Marsha Collier packs the fourth edition of her mega-selling book with everything you need to know, from how to tap the explosive power of social media for promoting your business to the very latest on eBay's fees and payment structure, how to maintain your own customer service center, ways to build an audience, and much more.\* Shows you how to lay the foundation for a business by setting up a store and reviews legal requirements and restrictions\* Helps you price and source your merchandise\* Explores how to attract an audience using social media through your own site\* Gives you a quick MBA in budgeting, money transactions, customer service, shipping, and more\* Offers insight on other sellers who have been successful on eBay and what you can learn from themKick-start your eBay business and get profitable with this must-have guide from eBay superstar Marsha Collier.…

Buch. Zustand: Neu. Neuware - A just-in-time guide for revamping distressed companiesDrawn from the author's decades of experience advising, purchasing, and reviving distressed companies across industries, geographies, and sizes, Reversing the Slide is designed to help executives, managers, and employees revitalize downtrodden companies. It shows how to: select the tactics appropriate for each stage of distress; understand the use of entrepreneurial concepts; avoid pitfalls common to turnarounds; determine the legal, financial, strategic, and operational steps in the process; discover why the principal of 'ready, fire, aim' should guide the decision-making process in situations with time pressure and significant uncertainty; and uncover the secrets of effective leadership and governance.\* Contains step-by-step instructions for helping troubled organizations bounce back with vigor\* Often quoted in the Wall Street Journal, the author is an authority on restructuring and downsizing\* Offers a handbook for implementing a successful corporate turnaroundJames Shein's Reversing the Slide is full of insightful advice on what works, what does not, and why it will prove invaluable to executives, managers, and employees in helping troubled companies before it's too late.…

Taschenbuch. Zustand: Neu. Neuware - A truly comprehensive, teacher- and parent-friendly guide to creating clear and effective IEPs With the skyrocketing diagnoses of ADHD, autism spectrum disorders, and related conditions in U.S. schools, there is a growing need for information on creating effective IEPs for exceptional students. The IEP From A to Z is a step-by-step guide showing teachers and parents how to get the right education plan in place for students with ADHD, Autism/Asperger's, Emotional/Behavioral Disturbance, and related conditions. - Provides easy-to-understand explanations of the special education process along with a wealth of sample effective IEPs - Explains what is most important for educators and parents to keep in mind during IEP development - Provides content area-specific sample goal and objective templates, general teaching tips for maintaining the IEP, and useful resources From nationally recognized experts in the special education field, this book guides readers through the process of writing thoughtful, intelligent Individualized Education Plans that deliver high-quality, need-based educational programming to exceptional students.…