Lid publishing gb (679 Ergebnisse)

Paperback. Zustand: New. A crisis can happen at any time, to any person or organization. You could lose your job or your partner. A company could lose its market or simply lose its way. And as recent times has demonstrated, the world as we knew it can be lost too. This is when we find ourselves at Year Zero - a strange, new place that can feel frightening and unknown. But it can also be the first step into a new world with new possibilities. We cannot avoid crises in our lives, businesses and societies. But we can learn how to reset and bounce back from a crisis. And not the same place, but to something bigger, better or, at least, different. The clues about how this can be accomplished lay hidden in case studies, psychological research, corporate storytelling, personal anecdotes and historical documents. Magnus Lindkvist is the interdisciplinary detective in search of these clues, and in doing that, he provides insights, tools and solace for any person or organization seeking to reset and bounce back.…

Paperback. Zustand: New. "Sarah Duncan's book is an essential read for any business leader who is looking for a path to build a more sustainable business. It's a very practical guide which demonstrates that protecting people and the planet and growing your business doesn't have to be an either/or choice." Stephan Loerke, CEO, World Federation of Advertisers This book is a gateway to a fast-moving topic, which is why it has now been thoroughly updated with new material. It gets the reader started on all the important elements of ethical and sustainable business practice, but is deliberately concise, non-preachy and practical. If you are a business owner or leader, it will provide you with the tools to make a difference. If you work for an organization that needs change, it will give you the ammunition you need to lobby the decision makers and present a compelling case for long-term sustainability.…

Hardback. Zustand: New. A powerful tool for anyone in employment, no matter what their field, The Recognition Book examines the traits, behaviors, and skills fundamental to doing an excellent job an demonstrates how to shine in today's competitive corporate world. Packed with case studies, practical tools, techniques, hint and tips, the book is a useful reference guide for all. This unique and engaging book is essential reading for anyone wanting to stand out from the crowd and become the model employee. Whether you work for a multi-national or small business, whether you have just started your career or you're a seasoned executive, this guide will help you develop and hone all the attributes that make you invaluable to your employer.…

Paperback. Zustand: New. The definition of attitude: an expression of favour or disfavour toward a person, thing or event. As human beings, we often find ourselves locked into certain habits, patterns and behaviours. However, that is not to say we do not have a choice, especially when it comes to our attitude toward people, situations and outcomes. In this practical book, a leading business coach demonstrates how we can shift our attitudes to create positive change and outcomes in our work and personal lives. In doing so, he helps us to reassess our current habits and behaviours, and makes us realize the wider choices we have in coping and dealing with people, issues and problems in our everyday lives.…

Paperback. Zustand: New. In this highly informative and practical guide, sleep expert and busy professional, Giles Watkins, explores the issues around sleep disorder from a personal and expert perspective. An experienced management consultant and coach, Giles' own sleep struggles encouraged him to refocus his research and training activities and he now works almost exclusively with leaders and organizations to promote positive sleep. In the new and updated edition of this enormously popular book, he shares the techniques and personal tips that transformed his life and helped him to sleep better. Along the way he explains the importance and function of sleep and how lack of sleep typically affects professionals. The book also examines how organizations can promote better sleep. As challenges with sleep for professionals reach epidemic proportions in the 21stcentury,this book provides an invaluable guide for those in positions of responsibility and encourages employee wellbeing inorganizations.…

Paperback. Zustand: New. "The future" plays a dominant role in everybody's lives. But for many, it is a blur and mystery, a wall of fog in which we struggle to see beyond what is immediately in front of us. By leading futurist Magnus Lindkvist, this book provides the means and tools to plan for and navigate a path into the long term to your advantage. Anyone who wants to have a better, more inspiring life in the future has to plan for it - to future-proof it. In this powerful little book, Lindkvist presents a set of practical and easy-to-apply tools that will help you to create a mindset and path for tomorrow.…

Paperback. Zustand: New. All businesses today face increasing pressure from customers and legislation to improve their sustainability credentials. Moreover, companies' employees and shareholders are demanding the same. Yet, many companies are playing catch-up and urgently need to get on track for the future. This book explains how companies - small or large - can do that in a series of practical stages. The authors adopt a method that asks a series of questions that then require brutally honest answers to, that then go on to develop guaranteed actions for companies to implement. For any business owner or manager who realize the importance of running a sustainable business, but do not know where to start, this book provides an essential springboard. It all adds up to a roadmap towards the next decade - and for businesses to remain relevant and resilient.…

Paperback. Zustand: New. In today's digital age, where we are bombarded with more information than ever before, the power to influence has never been more important. whatever walk of life, you will need to draw on your influencing skills to get people to agree with your point of view. The Influence Book is an inspiring and engaging handbook packed with expert advice, practical tools, and exercises to help you become a master of influence. This book will help you develop your emotional intelligence so you can become a highly skilled influencer in all areas of your life - whether you're influencing customers, colleagues, family, or friends.…

Paperback. Zustand: New. "Sarah Duncan's book is an essential read for any business leader who is looking for a path to build a more sustainable business. It's a very practical guide which demonstrates that protecting people and the planet and growing your business doesn't have to be an either/or choice." Stephan Loerke, CEO, World Federation of Advertisers This book is a gateway to a fast-moving topic, which is why it has now been thoroughly updated with new material. It gets the reader started on all the important elements of ethical and sustainable business practice, but is deliberately concise, non-preachy and practical. If you are a business owner or leader, it will provide you with the tools to make a difference. If you work for an organization that needs change, it will give you the ammunition you need to lobby the decision makers and present a compelling case for long-term sustainability.…

Hardback. Zustand: New. Inspired Thinking is an innovative way of discovering new ideas to achieve meaningful success. When someone or something inspires you, it pushes and propels you to do something new or different. It gives you new ideas and a strong feeling of enthusiasm and excitement. And this is the key point of this book; helping you discover inspiration from new ideas to positively change your life. Each chapter is packed with new ideas from various sources of inspiration such as stories, practical examples, tips, tools and strategies, which will help you discover meaningful success. The book will explore ideas around personal value, individuality, risk, self-belief, triviality, purpose, staying young, proactivity, determination, heroes, goals, collaboration and legacy. Inspired Thinking is an important book for the 21st century, helping you to set the right goals and objectives to lead you on a journey of discovery, meaning, enjoyment and purpose.…

Paperback. Zustand: New. Emotional intelligence (EQ) is the ability to manage your own emotions and those of others. It is one of the most underrated skills in business and work that anyone can develop and use effectively.In this book, a leading EQ practitioner with more than 25 years commercial experience shows you how to develop your self-awareness, social skills, self-management and ambition in order to cope with and succeed in your work and career.The great news is that your EQ - unlike your IQ - is not fixed, it can be developed over time with a bit of guidance and practice. The Emotional Intelligence Book provides practical and authoritative advice on making a difference through EQ.Part of the Concise Advice series.Each book in this smart and stylish series contains simple ideas, tips and visual guides to help readers make sense of hot topics. The series addresses the various challenges that one faces in daily working life. Topics include storytelling, strategic thinking, successful networking and presenting. Concise Advice expert-authors dissect, simplify and explain topics to help readers make more of an impact in business, future-proof their work, become more mindful or just get through more tasks each day.Each book is short, snappy and easy-to-read, yet bursting with instantly actionable takeaways. The topics have been carefully selected to form a collection of thought-provoking, yet practical guides that will make a vital addition to any savvy business person's briefcase, handbag, bookcase or board room. The series is stylish and elegant in design, based on the famous Moleskin notebook format. It makes a great gift as a single item or an entire series.…

Hardback. Zustand: New. Soft skills are the skills that enable you to fit in at a workplace. They relate to your personality, attitude, flexibility, motivation, and social and emotional intelligence. Soft skills are often underestimated, yet they can be the key difference to you becoming truly effective and seen as a valued member of the team or company. In this practical and savvy guide, Dan White describes the soft skills that anyone in today's world of work needs to learn, absorb and demonstrate if they are to progress in their work and career. Uniquely illustrated and presented, the author explains each soft skill clearly, why it is relevant and important, and how to apply that skill to your working life. In short, the book provides the missing link to ensuring your job and career is successful and fulfilling.…

Paperback. Zustand: New. One of the biggest enemies of our general wellbeing is stress; and one of the biggest causes of stress is concern about money. This book provides a simple and practical guide to planning your daily and long-term finances by understanding your objectives and motivations. In doing so, it offers respite from the anxiety and stress caused by money problems. The author, an experienced financial adviser, argues that the key to financial wellbeing is to "know thyself" in order to allow decisions to be made, and to ensure those decisions are the rights ones for you. This is underpinned by having control of your daily finances, the ability to cope with a financial shock, to be able to have options in life, to have identifiable goals and a clear path to achieve them, and to ensure clarity and security for those we leave behind.…

Paperback. Zustand: New. The early part of your career can be tough. You have to work out what type of work will suit you best, navigate how your company works, do well at your job and deal with tough times. This book is designed to walk you through important decision-making processes, to act as a helpful support when things get tough and to help with those big decisions to keep you on the right path in your early career phase. The book starts with values and principles - understanding what those are and their foundational importance to your career. It moves on to the game plan - setting goals, keeping motivated - and the need for one to get anywhere. There is also valuable advice on how to cope with and overcome rejection, failures and other tough situations. Moreover, promotion is a key aim for most people at the early stage of their career, and the author provides guidance on the best way to achieve that.…

Paperback. Zustand: New. China's economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. In 2000, Robin (Yanhong) Li founded Baidu and turned the company into the largest Chinese search engine (with over 80% market share by search query) and the world's second largest search engine. In 2005, Baidu completed its IPO on NASDAQ, and in 2007 became the first Chinese company to be included in the NASDAQ-100 Index. This book is the story of the rise of Robin Li and Baidu, which is integral to the story of China's vast internet economy.…

Paperback. Zustand: New. Wherever you work, the chances are you have fallen under the poisonous spell of business bullshit and jargon. Very few of us seem able to avoid "reaching out", or "walk the talk", or "pivoting", or "think outside the box". No longer solely the province of management consultants, investors and MBA types, business gobbledygook has mesmerized the rank and file around the globe. Help is at hand with this handy dictionary, aptly described as "the world's most comprehensive" of the top 2,000 business jargon and non-sensical terms that have infected us all. Stay sane (and keep your colleagues, manager and customers from suffocating you) from the business bullshit madness by having this dictionary by your side. Based on his wide and extensive experience with business bullshit, Kevin Duncan deciphers the terms and language of modern-day business speak to save us all from going stir-crazy.…

Paperback. Zustand: New. This is a concise and practical manual for understanding and implementing public relations campaigns and communications in today's business world.Modern-day PR is both science and an art, strategy and execution, fact and finely tuned intuition. This book, written by a leading PR practitioner and educator, enables you to create the right mindset and build the necessary skills to meet the communications challenges that face most businesses. This includes mastery of the fundamentals of PR, cultivating unbridled curiosity and creativity, the art of listening, and never losing sight of the business objectives at hand.…

Hardback. Zustand: New. Ideas are the fuel of business - it only takes one good one to make a difference. Distilled into this single, handy-sized volume are 60 of the most useful diagrams and visual techniques, many of which are used by consultants, academics, MBA students and smart managers globally to help them think of and create great ideas. Structured into five key parts (preparing to create ideas; generating ideas; generating more ideas; judging ideas; enacting ideas), the 60 diagrams are each visually presented and then explained in an accessible manner, including tips and advice on how you can apply them to your own situations.…

Paperback. Zustand: New. Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. A lot of advertising is ill-chosen and poorly executed; understanding how to harness its potential provides strong competitive advantage.This book offers guidance to company leaders, marketers and entrepreneurs in delivering effective advertising. It presents a summary of all the latest evidence and thinking about successful advertising in a clear, accessible way with inspiring examples and the author's trademark frameworks, analogies and hand-drawn illustrations. …

Paperback. Zustand: New. Most businesses today can readily access the required technology and talent to match competitors' innovations and ideas quickly, making products and services similar to one another. In the modern business environment, companies instead need to build brands that consumers recognize and trust if they're looking for sustainable, profitable growth. This book presents in a concise fashion the latest thinking and methods for successful branding. Clear and accessible, it contains real-life examples from business, practical frameworks, and inspiring illustrations. It explains what branding really is, why a brand is so critical to success in business, and how to maximize the growth of your current and future products/services through branding.…

Paperback. Zustand: New. In 1998, and following 17 years in the army, Wang Jianlin formed a property company in the north-eastern Chinese city of Dalian using a loan of $80,000. Today, Dalian Wanda is China's largest private property developer, generating revenues of $40 billion globally, and owning some 9-million square metres of investment property. In 2012, Wanda became the world's largest theatre owner when it acquired AMC Theatres, with a view to becoming a global entertainment colossus. Wang himself has become Asia's richest man. This book, by its founder and Chairman, provides unprecedented insight into the ethos and activities that have created the extraordinary business success that is the Wanda empire. Wang describes his managerial philosophy and the essence of his business ideas to "make Wanda a brand like Walmart or IBM or Google - a brand known by everyone in the world", and that led The Economist to call him "a man of Napoleonic ambition". As China's influence in the world economy grows led by companies such as Wanda, this book is both timely and relevant.…

Paperback. Zustand: New. China's economic rise and influence has been one of the most significant developments in the global economy of recent times. A driving force behind this expansion has been the private entrepreneurs and companies of China, some of which have literally redefined the economic and business landscape, both inside and outside of China. Ren Zhengfei is one such entrepreneur, who has become one of China's most revered and inspiring business leaders. His company Huawei Technologies, which was founded in 1987, is today a world-leading supplier of telecommunications equipment and mobile phones that employs over 150,000 people around the world. Low profile and known for his down-to-earth nature, Ren is hugely popular in China. This book tells the story of how he turned Huawei into one of the world's most recognized business brands and the much admired management philosophy behind its success.…

Paperback. Zustand: New. This timely book challenges the prevailing notion that marketing is, or should be, a purely scientific discipline. Drawing inspiration from Germaine Greer's assertion that "Marketing is the art-form of the 20th century," Tasgal argues that marketing's relentless pursuit of scientific rigor - particularly its emulation of physics with its emphasis on universal laws, reductionism, and "arithmocracy" - has stifled its inherent artistic and cultural essence.Tasgal issues a powerful rallying cry to marketers and communicators, urging them to reclaim creativity from the margins to which it has been relegated and re-integrate it into the core of their practice. He provocatively asks why creativity was cordoned off and assigned to a select group of "creatives," rather than being seen as fundamental to all marketing endeavour's. The Art in Marketing Book offers a compelling path to heal the artificial divide between science and art in marketing, demonstrating how a deliberate shift back towards an art-centric approach can unlock greater saliency, differentiation, creativity, and profound insight for brands in today's complex marketplace.…

Paperback. Zustand: New. The Marketing Inspiration Book brings together 100 of the most iconic, insightful and engaging examples of marketing brilliance. From Airbnb to Zoom, with stops along the way for the Michelin Man and the Amur Girl, this book celebrates the power of great marketing and the flashes of genius behind some of the world's most successful brands.Over the course of a 35-year career in the marketing industry, the author has taken note of the remarkable marketing triumphs featured in this book. For newbies to the industry, as well for seasoned marketing professionals, this book offers 100 stories of marketing brilliance and the lessons from their success, to energize their thinking and to inspire their colleagues and teams. And as every marketer knows, stories make ideas more memorable-and more actionable.…

Hardback. Zustand: New. This book will help you develop your emotional intelligence so you can become a highly skilled negotiator in all areas of your life - whether you're negotiating with customers, colleagues, family or friends. It will equip you with the tools and techniques to put negotiation theory into practice. Learn how to develop a winning mind-set, prepare successfully for any negotiation, recognise and respond to different negotiation situations, deal effectively with gameplay, manage the negotiation conversation and understand how to draw the negotiations to a successful close. The Negotiation Book is an inspiring and engaging handbook packed with Nicole Soames' expert advice, practical tools and exercises to help you master the art of negotiation.…

Paperback. Zustand: New. It's human nature to focus more on our weaknesses because we are programmed to be alert to risks in our environment. We end up focusing on what isn't working, often overshadowing all the positives. But what if you focused on and played to your strengths instead? When you understand your strengths, you know what will make you fulfilled, happy and successful. It means you can become the best version of yourself as well as being confident about who you are. The Strengths Workbook is an eight-week programme that you can start anytime. If you want to become more energized and effective in life, work and relationships, this workbook is for you.…

Paperback. Zustand: New. Creative thinking is about finding a way of looking at problems or situations from a fresh perspective to conceive of something new or original. It then becomes inventive thinking when something is created. If you have a brainstorming meeting and dream up dozens of new ideas, then you have displayed creativity but there is no inventiveness until something gets implemented. So, creativity and inventiveness go together hand in hand. With his usual flair for narrative, sharing personal experiences, inspirational stories and motivational quotes, Neil Francis will help you to unleash your inner creativity and apply it every day in everything you do.…

Paperback. Zustand: New. Apple, Starbucks, Amazon, Zara, McDonald's - these are some of the brands and companies that are at the forefront of today's global economy. They are embedded in virtually every city and town. But when the global economy goes wrong (as in 2008), it can leave local communities vulnerable in the form of unemployment and bankruptcy. This forward-looking book argues for the creation of local economies as a means of resisting the seismic changes that globalization often brings, especially in times of crises. Moreover, research shows that for every GBP100 spent in a local shop, 45% will remain in the community (compared with only 15% if spent in retail chains such as Tesco or Aldi). As part of the design of the future, Elmark argues for the need to break up the global economy into local economies, so that communities can regain their independence and be less exposed to the tide of globalization.…

Paperback. Zustand: New. Apple, Starbucks, Amazon, Zara, McDonald's - these are some of the brands and companies that are at the forefront of today's global economy. They are embedded in virtually every city and town. But when the global economy goes wrong (as in 2008), it can leave local communities vulnerable in the form of unemployment and bankruptcy. This forward-looking book argues for the creation of local economies as a means of resisting the seismic changes that globalization often brings, especially in times of crises. Moreover, research shows that for every GBP100 spent in a local shop, 45% will remain in the community (compared with only 15% if spent in retail chains such as Tesco or Aldi). As part of the design of the future, Elmark argues for the need to break up the global economy into local economies, so that communities can regain their independence and be less exposed to the tide of globalization.…

Paperback. Zustand: New. What makes a great salesperson? What beliefs, attitudes and behaviors are linked to being a top performing salesperson? What impact does culture, industry and sales context have? And does a formal sales methodology or process make a difference? This book is for any sales professional, or indeed anyone involved in the sales process of their company, who wants to learn the secrets of successful selling. Based on interviews and analyses (qualitative and quantitative) of 300 of the world's leading salespeople, across a mix of industries, cultures and context, the authors present the most rigorous evaluation of how salespeople behave and how they are driven. In doing so, they reveal the secret code behind consistent and high-level success in sales.…