lap lambert academic publishing okt 2012 (Mehr als 1.200 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware -For many years financial literature has identified the government bond yield as the risk free rate. Consequently it has been used as a reference point for various investments. However historical data that the risk is not reflected on the price of these securities. The increased globalization and the vast amount of information in the market have expanded the flow of capital between countries. In this framework the pricing correctly of the government bonds is of vital importance. The novel of the study is that it adds two new variables which have been not included in previous literature, the history of defaults and the corruption index. Analyses include data for 77 advanced and emerging economies for the period 1998-2009. Results show that the history of defaults and the corruption index do really matter when evaluating a government¿s creditworthiness. The model is further used to estimate the default probabilities of default in the current Euro Sovereign Crisis.Books on Demand GmbH, Überseering 33, 22297 Hamburg 64 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The criminal justice system relies on the victims for the detection, reporting and prosecution of crime. The victim is a useful source of first-hand evidence during trial. Upon conviction, the role of the victim comes to an unfair ending since no one bothers about his or her welfare after leaving the court room. Most victims of crime are forced to live with the consequences of crime for the rest of their lives yet the very people who perpetrated the offence are being taken care of by the state. The irony is that while no one bothers about the welfare of the victim after the accused has been sentenced, the state is busy investing millions of tax payer¿s money to secure the welfare of prisoners. It is upon this backdrop that I would seek to propose the establishment, and assess the viability, of a Criminal Injuries Compensation Fund in Kenya.Books on Demand GmbH, Überseering 33, 22297 Hamburg 100 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The EU and NATO announced the start of their ¿strategic partnership¿ with the Declaration on the ESDP in 2002. Through this strategic partnership, the two organizations aim to achieve their high-priority goals in the context of security and defence. Although the EU-NATO partnership is crucial for security, peace and stability in the world; a genuine strategic partnership between the EU and NATO has not yet been achieved because of different ¿obstacles¿. The purpose of this work is to analyse how and to what extent the Cyprus conflict has limited this strategic partnership. The limitations caused by the conflict on the EU-NATO strategic partnership have been elaborated by analysing the current developments at the political and military-strategic levels and on the ground. Additionally, some case studies such as Kosovo and Afghanistan have been used to see the impact of the conflict on the EU-NATO cooperation. The conclusion of this study consists of some recommendations for possible measures that need to be taken by all the related parties in order to bring the on-going conflict on the island to an end and to achieve a fully-fledged strategic partnership.Books on Demand GmbH, Überseering 33, 22297 Hamburg 88 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book highlights the importance of grassroots projects geared towards refugee empowerment for the development of more humane and dignified, environmentally sustainable and self-reliant settlements using the Thailand Burma border region as a case study. The discussion explores an outline of social, environmental and educational issues. The paper argues that today¿s refugees have the capacity to develop cultural patterns of sustainability due to their experiences, traditional knowledge and situational lack of resources. It applies a holistic transdisciplinary approach in order to transform today¿s refugee settlements into permaculture communities utilizing sustainable technologies while highlighting long-term developmental benefits for host communities and governments. The findings argue that the solutions for tomorrow lay within today¿s humanitarian disasters. Future refugee influxes and the conflicts that cause them can be prevented through the education of today¿s refugees as agents of change and the early planning that it can result in through the demonstration of positive outcomes to policymakers.Books on Demand GmbH, Überseering 33, 22297 Hamburg 120 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Material compensation of moral damage is one of the most difficult controversies in the theory of law and jurisprudence. Because of lack of legislative backgrounds, the courts often face many problems while determining the amount of compensation. Such problem is more evident and complex especially in developing countries, where jurisprudence in this matter is not developed yet. This book provides legal framework of the issue of material compensation of moral damage, the definition of moral damage, the ground and way of calculation of compensation and some other compensation-related issues. The issues discussed in this book are based on comparative analysis of different legal doctrines and legislations, as well as based on analysis of case law of European Court oh Human Rights and Inter-American Court of Human Rights. The analysis and conclusions of this book may be useful for law researchers, professionals in law as well as for anyone else, who needs to get material compensation for moral damage caused to him.Books on Demand GmbH, Überseering 33, 22297 Hamburg 84 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Celebrity endorsement is considered an effective promotional tool worldwide, yet in Pakistan efforts to study its effect on promotion and building brand is scarce. Celebrity Endorsement is an effective advertising strategy to endorse the brands. The purpose of this study is to find whether celebrity endorsement is an effective promotional tool to build brand equity, brand credibility and brand personality in case of Beverages Industry of Pakistan. Using responses collected from 125 respondents, different analytical tools like reliability assessment analysis, regression analysis and ANOVA are applied to find the answer of research questions. We find statistically significant relationships between studied variables. The findings of this study shows that Celebrity endorsement has strong impact on brand equity, moderate impact on brand credibility and less significant impact on brand personality. The use of celebrity endorser across the market would allow the economies of scale in promotion and consistency in brand image. This emperical research provides a number of implications for both theory and practice. This study can also enrich the body of knowledge.Books on Demand GmbH, Überseering 33, 22297 Hamburg 100 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -In recent times, petroleum sector has play crucial role in the socio-economic development of most countries in the world especially countries with great petroleum deposits. Nigeria has benefited immensely from petroleum exploitation activities as one of the countries endowed with petroleum resources. Today, the rise in the world oil prices attracted the major oil companies like Mobil, Total, Agip, Chevron and other energy companies to invest and operate in the Petroleum industry, thus enabling Nigeria to reap instant riches from oil. The notion or assumption that petroleum proceeds really articulate sustainable development has been argued by many scholars in the field of energy economics, public policy, and environmental. As such several studies have been conducted in this regards and some show inverse correlation between the level of dependency on petroleum resources and that of sustainable development in natural resource rich countries but the conclusion vary in many resource endowed countries, this assertion is evidence in this work which analysed the risks and opportunities involve in oil exploration, production/distribution and then compares with other countries of the world.Books on Demand GmbH, Überseering 33, 22297 Hamburg 72 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The study aimed at (1) identifying activities conducted by different actors at different stages in the value chain and the corresponding costs and earnings of those activities, (2) evaluating the distributions of revenue, cost and profit along the chain, and (3) understanding why shrimp farmers are dependent on middlemen to sell their outputs. As achieving these objectives, the study hoped to provide readers with insights into certain aspects of the value chain of white leg shrimp (Penaeus vannamei) exported to the U.S market in Khanh Hoa province of Vietnam.Books on Demand GmbH, Überseering 33, 22297 Hamburg 56 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This project work titled, ¿Correlation of Poverty and Unemployment rate in Nigeriä was necessitated by the fact that Poverty and Unemployment are concepts that entail socio-economic and political deprivation, which may affect individuals, households, or communities, and which may result in lack of access to the basic necessities of life. The methodology adopted involved the use of structured questionnaire for eliciting information on the poverty and unemployment rates in Nigeria.Books on Demand GmbH, Überseering 33, 22297 Hamburg 120 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The subject ¿Stress management¿ is an important topic of discussion in today¿s routine machine life, where employees of multinational companies are frustrated without finding time to relax with family and friends in the corporate world, due to their heavy work load. ¿Stress management¿ as a subject has to be introduced in many disciplines of today¿s business schools. This subject is so wide and diversified. Hence, there has been an increase in the demand for a suitable text on this subject in a single book. This book titled ¿A modern approach to stress management techniques for software engineers¿ is intended to provide a comprehensive study of the topics related to stress management. This book is designed basically for software engineers in multinational companies to reduce their stress in their work place. A detailed analysis of stress management of employees in software organizations particularly in Infosys technologies limited, India and Tata consultancy services, India has been carried out and the results of the analysis are discussed in detail. This book will be equally helpful for students at graduate and post graduate level in business schools.Books on Demand GmbH, Überseering 33, 22297 Hamburg 88 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book contains great insights for both the practitioners and the academicians. Complaint management has long been considered as an under-researched topic.However, the need for more rigorous research in this field has become urgent since the study of services marketing has got momentum during the last decade. The present study proposes a frame of reference for value creation from complaints that includes a holistic complaint management framework.The research uses the case study approach to investigate a service provider¿s complaint management system. The book contains an extensive review of the service recovery and complaint management literatures. The present study uses both primary and secondary data. Improvised interviewing method was used to collect primary data which is discussed in the methodology chapter.The chapter also discusses the pros and cons of the case study research bringing valuable insight to the case study researchers. The analysis section offers the readers a deeper understanding of how value can be created from complaints.Findings from the present study will hopefully enlighten the researchers on how complaints can act as a change agent in the organisationBooks on Demand GmbH, Überseering 33, 22297 Hamburg 112 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This study aimed to identify the reality of the concerns of clothing in the Tulkarm district from the standpoint of owner, and to identify the impact of economic changes and political concerns of clothing from the standpoint of owners, To achieve the objectives of this study¿ the researcher will identify the number of paragraphs (26) paragraph, and distributed to the four aspects namely the Israeli occupation¿ apartheid wall¿ and the invasion of other goods (imports), and: the role of the Palestinian National Authority, and the economic situation, and after ascertaining the veracity of and stability of a tool of the study, was distributed to a random sample of (45) Player of the concerns of sewing and clothing in the Tulkarm District. In addition, the researcher access to operators in the province of Tulkarm; to identify the difficulties faced by the concerns of clothingBooks on Demand GmbH, Überseering 33, 22297 Hamburg 80 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This work find out that education imparts tremendous role on youth and that too on women as decision making power of young girls improves substantially with increase in education. So imparting education to girls is much more beneficial in this sense. It also suggest that there is a need of changing the mental block of typical gender bias in vocational training in the context of the demographic dividend in India and the data shows that youth are willing to have vocational training if provision is made. Male agency is higher than female but interestingly with education female decision making and freedom of movement increases much faster than male. As a whole with increase years of education youth agency increases significantly and Muslims are having lower agency compared to Hindu in southern statesBooks on Demand GmbH, Überseering 33, 22297 Hamburg 72 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -To combat with the intense rivalry, increase competitive advantage and maximizing sales and revenues, many hotels operators are implementing the revenue management concept or yield management. Revenue management is the ability of the hotel to sell the right product to the right customer at the right time with the right price through the right distribution channels. The concept are characterized by the ability of the hotel to segment the markets, control perishable inventory, product sold in advance, fluctuating demand, low marginal sales costs, and high marginal production costs. In implementing the concept, hotel operators need to maximize the room rates when the demand is high and maximize the room sales when the demand is low. However, such practices often leads to unfairness issues that could jeopardize the relationship between the hotels and the customers and perception of price fairness is believed associated well with the customer response behaviors. This monograph highlights the empirical investigation on perception of price fairness and customer response behaviors.Books on Demand GmbH, Überseering 33, 22297 Hamburg 100 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Metadata schema is very important and should be considered in digital library. Metadata schema makes metadata interoperability in digital libraries. Standard metadata schema is needed for consistency and ensuring interoperability. We should also consider the requirements of partner library institutions for creating and developing the standard metadata schema. Without consider the requirements of those institutions, metadata interoperability is not going well. This book gives a description about the issues of standardization metadata schema and recommendations for securing interoperability among digital libraries, especially for FORDA digital libraries-Indonesia as a case study place. This book divided in five chapter. The first chapter is the introduction section. Second shapter gives the description about literature reviews. Third chapter presents the research methodology. The fourth chapter is the finding research description. The finding shows that there are several issues which create interoperability problems in the current FORDA metadata schema. Lastly, the fifth chapter presents the discussion and conclusion.Books on Demand GmbH, Überseering 33, 22297 Hamburg 112 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Much critique has been raised about the good governance agenda in development aid. But the critiques are rarely grounded in the experiences of the local people in the development context. From an actor-oriented perspective this research put emphasis on how a good governance project in Uganda, influences local community members, who take active part in the project as local community monitors. The research points to the fact that the conditions, which enable political action of the poor exists in this specific project arena. Furthermore, the project and the political action of the poor thereby creates channels through which the poor can influence local politics. It can thereby be argued, that the political space created for the poor can help enable poverty reduction. The analysis should help shed light on the good governance agenda in development aid, seen from an actors perspective. The analysis can be especially useful to professionals in the fields of Development, Sociology and Political Science. It is directed at both researchers and development specialists, with the hope of bridging the fields of research and development work.Books on Demand GmbH, Überseering 33, 22297 Hamburg 108 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -After a century of absolute monarchy, the fourth King Jigme Singye Wangchuk of Bhutan, stunned the nation with a royal decree that declared his abdication and announced the introduction of democracy. It is a unique experience, unlike other countries where democracy was often achieved with bloody rebellions and warfare. Bhutanese democracy is unique, and it is worth revealing its uniqueness to the world. The purpose of this study is to evaluate Bhutanese electoral administration from a comparative perspective, particularly in terms of international best practices. Through the Election Act and the Constitution, Bhutan has adopted many best electoral practices from around the world, but it also has its own laws, rules, and regulations. These may be unfamiliar to readers and deviate from international best practices but they have their own significance and importance to Bhutanese reasoning. This book will be useful to people around the world, especially to people who are fascinated in electoral democracy. It will also be useful to people to learn about the country known for the concept, Gross National Happiness as the measures of quality of life instead of Gross National Product.Books on Demand GmbH, Überseering 33, 22297 Hamburg 68 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This study looks at legal and institutional frameworks in curbing the problem of encroachment on Forest reserves in Uganda and illuminates on the centrality of the law in the protection of forest reserves. It emphasizes and upholds the ¿public trust¿ doctrine which seeks to preserve and protect natural resources; government holds forests and other resources in trust for the people and therefore shall protect all natural lakes, rivers, wetlands, forest reserves, game reserves, national parks and any land to be reserved for ecological and tourist purposes for the common good of all citizens. The study established that despite the crucial role of the National Forest Authority- a national body charged with management of forests in Uganda, very little attention is paid to consciously planned structures to facilitate collaboration and collective effort in the protection of forests; the law is ignored and communication between NFA teams and the communities is predominantly non existent. As such, communities continue to illegally encroach upon forest reserves due to lack of sensitization.Books on Demand GmbH, Überseering 33, 22297 Hamburg 108 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Measurement systems incorporating financial and non-financial measures have been a topic of considerable interest to both business practitioners and academics for most of the 1990s. The main focus of this thesis work is to indicate the negative impact of traditional performance measures and operation strategies on improvement of business results and to formulate a multi-criteria performance measurement model that comprises critical both tangible & intangible measures. This research thesis reviews worldwide researches that address the correlation between designing & implementing appropriate performance measures, and business performance outcomes. The research is conducted in a sample of 28 Ethiopian manufacturing enterprises. The vital financial results of these surveyed companies are compared to the international industry benchmarks. The extent of utilization of financial & non-financial measures in strategic planning and organizational performance evaluation is studied. The results from this research study assure that one of the major constraints for performance degradation in selected companies is the lack of proper performance measurement systems and strategies.Books on Demand GmbH, Überseering 33, 22297 Hamburg 112 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -In most cases of violent conflicts around the world, civilians are normally targeted as a strategy of warfare,as such, suffer from all kinds of human rights violations including: rape, looting, torture and murder. The United Nations has been involved in more than 50 peacekeeping operations with varying degrees of successes since the end of the cold war. The UN's Mission in the Congo is its largest and one of the most challenged when it comes to protection of civilian. Specific questions motivated this book and have herein been closely examined,among others they include: How and why the United Nations got involved in the Congo What factors influenced the extension and expansion of MONUC How did MONUC acquire a protection role What factors influenced MONUC¿s ability to fulfil its protections role Why did MONUC on many occasions abstain from using force to protect civilians under imminent threat of physical violence This book is essential reading for students, scholars, policy-shapers, activists and general readers involved with how UN peacekeeping and its protection activities has been influenced, and how future forms can benefit by taking these into account.Books on Demand GmbH, Überseering 33, 22297 Hamburg 76 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This book is inspired by the fact that Gender Based Violence is a world- wide concern that affects people from all ages, races, economic and socio-cultural backgrounds. Men make the bulk of perpetrators of gender based violence and women make the bulk of the victims. However, men can also be victims and women, perpetrators. The book explores ways and means through which men can become part of the solutions to this global challenge.Books on Demand GmbH, Überseering 33, 22297 Hamburg 104 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Literature suggests that CEOs of technology firms earn higher pay than CEOs of non-technology firms. I investigate whether compensation risk explains the difference in compensation between technology firms and non-technology firms. Controlling for firm size and performance, I find that CEOs in technology firms have higher pay, but also have much higher compensation risk compared to non-technology firms. Compensation risk explains the major part of the difference in CEO pay. My study is consistent with the labor market economics view that CEOs earn competitive risk-adjusted total compensation.Books on Demand GmbH, Überseering 33, 22297 Hamburg 64 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Transparency has become a topic of interest as the oil and gas industry experienced some dramatic developments in Africa and around the World. New studies have pointed out the phenomenon of 'Resource Curse', arguing that opaque environment triggers negative outcomes in resource rich countries. Several researchers focused on Transparency as a tool to prevent such developments, but no clear explanation why transparency has not become an institutional practice were given. This work aims at exploring the very roots of problems that are associated with transparency and accountability of oil and gas companies. It provides an overview of existing studies on transparency, reviews industry's performance in the field of information availability and brings a case study of oil companies that struggle to create a transparent image while pursuing operations in very challenging environments. Direct and critical questions and sincere answers from real interviews bring explanation on some very central problems and help to reveal the story behind the scene.Books on Demand GmbH, Überseering 33, 22297 Hamburg 120 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Small businesses play very important role in economic development and growth. In Tanzania, small businesses create employment opportunities that is the major focus of the goverment. However, it was not known exactly the contribution of owner/manager characteristics on small business growth in Tanzania. It has been stated by different researchers that most of small business managers/owners start their businesses as a life strategy and not as a career strategy that influences their entrepreneurial behaviour towards growth. Therefore this study addresses the role of owner/manager characteristics on small business growth in Tanzania.Books on Demand GmbH, Überseering 33, 22297 Hamburg 68 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -It is well said that children are considered the future masons of the country and healthy brain is found in a healthy body. Healthy generations can be produced by providing knowledge of immunization to mothers. Due to the combination of unique factors i.e. low rate of literacy, misperception of vaccination, cultural and belief system have sound impact on adoptability of children¿s immunization among minorities. The main objective of the present study was to find out the reasons of non-adoption & incomplete adoption of the immunization practices. A sample of 160 Christian minorities was selected through multistage sampling techniques. The result showed a significant and strong association between the mother socio-economic status and practice of immunization. A huge majority of the respondents 93.1% tried to immunize their children and 39% respondents could not complete the whole immunization. A mainstream of the respondents 41.3% got information about immunization through L.H.V and Vaccinators. Data exhibited that higher income, education, role of advertisement, knowledge about basic health units were the factors that had greatly affected the adoption level of child immunizationBooks on Demand GmbH, Überseering 33, 22297 Hamburg 100 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -This study aims to identify problem that hamper development in the Niger Delta and Nigeria as a whole, It identified corruption as one of the major factor hampering development.Identifying Nigeria as one of the largest producers of crude oil, standing shoulder to shoulder to any Arab nation in the trade and in terms of wealth. Poverty is a looming crisis in the nation that seems never ending as several administrations both military and democratic havinng adopted several solutions and schemes that have yielded no effect to the common Nigerian on the streets with further lack of infrastructure and the impoverished in the Niger delta, where this enormous wealth is generated. This book identified keys indicators used by agencies such as the UN, IMF and World Bank; economic indicators, growth rate, productivity and poverty line of a country. A research conducted in Port-Harcourt,Rivers state in its suburbs for security reasons in line with key indicators to examine the cause of poverty in the region in the last four decades incomparably to other oil rich regions. These points are addressed to identify major causes of poverty, problems from the methods used by the government in this areaBooks on Demand GmbH, Überseering 33, 22297 Hamburg 100 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The Northeastern Region of India is highly rich in water resources that can be exploited for the benefit of the nation in general and the region in particular.However, the present management system of water resources is not sustainable. If the current management system of water resource continues, India will have neither the cash to maintain and build new infrastructure, nor the water required for the economy and for the people, inspite of having turbulent water future. The region has gradually been experiencing with numbers of water related problems like recurrent floods, soil and bank erosion, and drainage congestion due to the abundance of water, particularly in the monsoon season, urban flood, etc. As such a holistic and coordinated approach to water resource management is an urgently need to change the economic and social structure of the region and to exploit the potential benefits of abundant water resources.under the circumstances, present study look into various aspects of water resource management in view of integrated water resources management in the NE region.Books on Demand GmbH, Überseering 33, 22297 Hamburg 120 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -Personnel Management, in its comprehensive connotation, has not been taken in the public sector of Bangladesh particularly in Civil Service. Public organizations are bureaucratic in nature representing a system which is entirely closed, rigid and out of reach of the general people. In this type of organization, setting up an up to the mark personnel management method is quite difficult which is so applicable for Bangladesh Civil Service. On the other hand, modern organizations have been trying to get out of this deeply-rooted concept with a view to ensuring more productivity and service to the people. Bangladesh Civil Service being borrowed from the British Civil Service in this regard has also been struggling in putting in new and timely ideas during last 40 years to make the system more functional. Intellectuals and members of civil society, however, argue that the Civil Service of Bangladesh has yet to come up with outstanding results. The reason may be why they think so is because bureaucratic practice still overwhelms public personnel management in Bangladesh. This book is an endeavor to point out some of those practices and their adverse affect on PPM.Books on Demand GmbH, Überseering 33, 22297 Hamburg 112 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The US, in addition to most major powers and its international allies are increasingly intertwined with China as it continues its rapid economic growth and dominance of East Asia. Should the Chinese Communist Party (CCP) undergo significant political reforms, it would be a potentially destabilizing event for the global community and could cause the weakening or collapse of economic, political, social and security systems worldwide. Although there is a great deal of literature regarding levels of unrest among the Chinese population and hardships and burdens placed on them by their government, there is also a wide body of literature arguing that none of these prevailing factors could lead to any sort of mass unrest or threat to the stability of the CCP in its current form. Examining two critical case studies of interaction between Chinese politics and civil society occurring in China today, and analyzing whether those factors could lead to serious unrest in the region may shed some light on just how likely it is that the Chinese population will remain content with the current status quo or whether Chinese citizens will push for significant political reform in the near future.Books on Demand GmbH, Überseering 33, 22297 Hamburg 116 pp. Englisch.

Taschenbuch. Zustand: Neu. Neuware -The research study aims to explore the Cultivation Theory as proposed by Gerbner & Gross in 1976 in the Pakistani context and whether if it applies in the same or not. In the same perspective, it also identifies the existence of the concepts of consumerism and materialism within the people of Pakistan and how and if they have changed or helped develop the self-identities of the Pakistanis. It is believed that prolonged exposure of television and its content can cause people to adopt the values propagated in it as an inherent way of life, ultimately causing cultures to change. Since consumerism, materialism and self-identities are closely tied to cultures, the study has been explored in light of Edward T. Hall¿s Cultural Iceberg Model in order to provide the reader a clearer understanding of the topic under study; all of this being discovered by means of qualitative methods of research.Books on Demand GmbH, Überseering 33, 22297 Hamburg 92 pp. Englisch.