Sprache: Englisch
Verlag: Bloomsbury Publishing Plc, 2013
ISBN 10: 0230392709 ISBN 13: 9780230392700
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,65
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
EUR 2,70
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 10,65
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
EUR 3,03
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,950grams, ISBN:9780230392700.
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
EUR 3,03
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9780230392700.
Anbieter: HR1 Books, Hereford, Vereinigtes Königreich
EUR 7,43
Anzahl: 6 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. UNUSED BOOK BUT SHELF WEAR DUR TO WAREHOUSE STORAGE, WHICH CAN INCLUDE DIRTY/ DUSTY COVERS OR DISCOLOURED EDGES/ PAGES Same / next day dispatch (Monday - Friday),
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Anbieter: HR1 Books, Hereford, Vereinigtes Königreich
EUR 42,43
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: New. Same / next day dispatch (Monday - Friday),
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 98,47
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In English.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 119,27
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 2014 edition. 428 pages. 10.00x7.75x1.00 inches. In Stock.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 143,45
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 2014 edition. 428 pages. 10.00x7.75x1.00 inches. In Stock.
EUR 108,42
Anzahl: Mehr als 20 verfügbar
In den WarenkorbKartoniert / Broschiert. Zustand: New. Adopts a value-based approach throughout, proving students with a firm theoretical framework upon which to build their understandingPresents the subject matter in a clear and concise manner, supported by plentiful examples, helpful.
Sprache: Englisch
Verlag: Macmillan Education Feb 2014, 2014
ISBN 10: 0230392709 ISBN 13: 9780230392700
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Neuware - This user-friendly textbook offers students an overview of each aspect of the marketing process, explored uniquely from the value perspective. Delivering value to customers is an integral part of contemporary marketing. For a firm to deliver value, it must consider its total market offering - including the reputation of the organization, staff representation, product benefits, and technological characteristics - and benchmark this against competitors' market offerings and prices. Principles of Marketing takes this thoroughly into account and ensures that students develop a strong understanding of these essential values. The book also looks in detail at the impact of social media upon marketing practices and customer relationships, and the dramatic impact that new technologies have had on the marketing environment. Written by a team of experienced instructors, Principles of Marketing is an ideal companion for all undergraduate students taking an introductory course in marketing.