Evil design interaction lead von nodder chris (16 Ergebnisse)

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Paperback. Zustand: Fair. No Jacket. Former library book; Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

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Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

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Zustand: New. In English.

Paperback. Zustand: Brand New. pap/dol edition. 256 pages. 9.25x7.50x0.75 inches. In Stock.

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Taschenbuch. Zustand: Neu. Neuware - How to make customers feel good about doing what you wantLearn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we're susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes:\* Pride -- use social proof to position your product in line with your visitors' values\* Sloth -- build a path of least resistance that leads users where you want them to go\* Gluttony -- escalate customers' commitment and use loss aversion to keep them there\* Anger -- understand the power of metaphysical arguments and anonymity\* Envy -- create a culture of status around your product and feed aspirational desires\* Lust -- turn desire into commitment by using emotion to defeat rational behavior\* Greed -- keep customers engaged by reinforcing the behaviors you desireNow you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use -- but will you use your new knowledge for good or evil Learn more on the companion website, evilbydesign.info.…

Taschenbuch. Zustand: Neu. Evil by Design | Interaction Design to Lead Us into Temptation | Chris Nodder | Taschenbuch | 304 S. | Englisch | 2013 | John Wiley & Sons Inc | EAN 9781118422144 | Verantwortliche Person für die EU: Wiley-VCH GmbH, Boschstr. 12, 69469 Weinheim, product-safety[at]wiley[dot]com | Anbieter: preigu. …

Zustand: gut. Evil by Design. Interaction Design to Lead Us into Temptation In englischer Sprache. pages.