Consumer behavior analysis (162 Ergebnisse)

Broschiert. Zustand: Gut. 98 Seiten; Das hier angebotene Buch stammt aus einer teilaufgelösten wissenschaftlichen Bibliothek und trägt die entsprechenden Kennzeichnungen (Rückenschild, Instituts-Stempel.). Schnitt und Einband sind etwas staubschmutzig; Einbandkanten sind leicht bestossen; der Buchzustand ist ansonsten ordentlich und dem Alter entsprechend gut. Sprache: Englisch Gewicht in Gramm: 280.…

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Paperback. Zustand: New. Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences and law, expertly written by the world's leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas. This concise introduction presents a rigorous analysis of consumer choice from the perspective of consumer behavior analysis. Gordon Foxall provides a deeper understanding of what consumers actually buy and the nature of the utility that shapes and maintains patterns of consumption. Key features include: a revolutionary new approach to understanding consumer behaviora novel synthesis of behavioral psychology, behavioral economics, and marketing sciencea new model of consumer choice, the Behavioral Perspective Model, that is comprehensively supported by empirical researchaddresses more extreme behaviors such as compulsive purchasing and addiction.Unique and authoritative, this work will prove a valuable resource for students and scholars of consumer behavior and marketing, social and behavioral science, micro-economics, economic psychology and behavioral economics. Marketing managers will also be interested in its approach to consumer research, with its innovative consequences for marketing management.…

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Hardcover. Octavo, x, xv, xvi, xviii, 303 pages. In Very Good minus condition with a Good dust jacket. Spine beige with blue lettering. Exterior has slight wear including mild age toning/foxing and small chips to the head/tail edges. Price clipped front flap. Boards have very light wear with lightly bumped corners and slight cocking to the spine. Text block has mild age toning to the edges. Illustrated. NOTE: Shelved in Netdesk Column K, ND-K. 1383178. FP New Rockville Stock.…

8° Broschiert. Zustand: Wie neu. 227 Seiten B02-03-06C Sprache: Englisch Gewicht in Gramm: 345.

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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: Good. First edition copy. . Good dust jacket. Owner's name on pastedown. (consumers, business forecasting, durable goods).

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Paperback. Zustand: Brand New. 160 pages. 8.50x5.50x0.50 inches. In Stock.

Zustand: New. 2017. Paperback. . . . . .

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: A, University of Cambridge, language: English, abstract: This research study aims at making great contribution to the existing literature on country of origin concept from the viewpoint of the Chinese customers. This study will specifically investigate two key points. Firstly, the significance of the manufacturing nation of the product compared to the attributes of the choice of the Chinese consumers and secondly, the relative significance of the country image aspect of the consumer's preference of the foreign goods.It is important to conduct a systematic investigation regarding the concept of country oforigin in the developing countries as it has its effects on the exporters, foreign manufacturers,domestic manufacturers, marketers, and various channel intermediaries wishing or doing business in such countries. It also has its effect on the policy makers and government of the developing nations trying to develop domestic manufacturing competencies during intensecompetition from the foreign brands and also for the academics that are interested in comprehending the behavior of the consumers in the developing countries (Barbosa, 2010).…

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Zustand: New. 2017. Paperback. . . . . . Books ship from the US and Ireland.

Paperback. Zustand: Brand New. 52 pages. 8.66x5.91x0.12 inches. In Stock.

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Essay from the year 2019 in the subject Tourism - Miscellaneous, grade: 1.5, Vietnam National University Hanoi, language: English, abstract: This paper reports on a study of consumer behavior in tourism. It surveyed approximately 550 tourists in the north of Vietnam to assess levels of consumer behavior including perception, attitude and behavior. Independent variables included region and the gender of tourists. Although there are no region and gender differences in consumer behavior, correlations and mediating relationships are found.…

Paperback. Zustand: Brand New. 52 pages. 5.91x0.12x8.66 inches. In Stock.

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Taschenbuch. Zustand: Neu. Neuware -Currently all the businesses are facing hyper competition and all industries are using different components of visual merchandising and atmospherics to attract the customers, get competitive advantage and become leaders in the market by differentiating themselves from their competitors at same time to be successful in the market. Current research is on atmospherics of hotels and its effects on the behavior of customers in Pakistan. It will be helpful for owners, managers and marketers by providing them road-map to develop different strategies to attract and retain customers and ultimately getting a larger market share by eliminating the controversial elements from the hotels and influencing the behavior of customers.…

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Paperback. Zustand: Brand New. 52 pages. 8.66x5.91x0.12 inches. In Stock.

paperback. Zustand: Very Good.