Verwandte Artikel zu Hotel Atmospherics and Consumer Behavior: A Content...

Hotel Atmospherics and Consumer Behavior: A Content Analysis Approach. - Softcover

Sabir, Irfan; Rehman, Anees-ur-; Majid, Muhammad Bilal

 
9786202683746: Hotel Atmospherics and Consumer Behavior: A Content Analysis Approach.
Softcover
ISBN 10: 6202683740 ISBN 13: 9786202683746
Verlag: LAP LAMBERT Academic Publishing, 2020

Inhaltsangabe

Currently all the businesses are facing hyper competition and all industries are using different components of visual merchandising and atmospherics to attract the customers, get competitive advantage and become leaders in the market by differentiating themselves from their competitors at same time to be successful in the market. Current research is on atmospherics of hotels and its effects on the behavior of customers in Pakistan. It will be helpful for owners, managers and marketers by providing them road-map to develop different strategies to attract and retain customers and ultimately getting a larger market share by eliminating the controversial elements from the hotels and influencing the behavior of customers.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Authors are expert in the field of Business Management.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
LAP LAMBERT Academic Publishing
Erscheinungsdatum
2020
Sprache
Englisch
ISBN 10 
6202683740
ISBN 13 
9786202683746
Einband
Taschenbuch
Anzahl der Seiten
52
Kontakt zum Hersteller
SIA OmniScriptum Publishing
customerservice@vdm-vsg.de

Brivibas gatve 197
Riga
1039
Lettland