Applying qualitative research methods (33 Ergebnisse)

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Taschenbuch. Zustand: Neu. Neuware - This book spotlights and demystifies under-researched elements of research design to support successful research initiatives undertaken by students in African universities.This volume marks a significant and important departure from research design books rooted in European and American socio-cultural context and places emphasis on contextual realities in Africa. Attending to socio-cultural oral and written methods of eliciting data from participants, contextual sampling techniques, oral and third-party open ended survey instrumentation, and multi-pronged data analysis schemes that emphasize ontological, epistemological, and axiological findings, these chapters constitute a novel and much-needed focus on realities and examples from the continent of Africa.Written by African scholars, the book will appeal to post-graduate students and early-career scholars and researchers with interests in research methods across the social sciences.…

Zustand: New. Editor(s): Richards, L. Num Pages: 312 pages, biography. BIC Classification: KJM; KJS; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. . . 2003. Softcover reprint of the original 1st ed. 2004. Paperback. . . . .

Zustand: New. In English.

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Zustand: New. Editor(s): Buber, Renate; Gadner, Johannes; Richards, Lyn. Num Pages: 312 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 216 x 140 x 22. Weight in Grams: 499. . 2003. Hardback. . . . .

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Zustand: New. Editor(s): Richards, L. Num Pages: 312 pages, biography. BIC Classification: KJM; KJS; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. . . 2003. Softcover reprint of the original 1st ed. 2004. Paperback. . . . . Books ship from the US and Ireland.

Taschenbuch. Zustand: Neu. Applying Qualitative Methods to Marketing Management Research | R. Buber (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2003 | Palgrave Macmillan | EAN 9781349725069 | Verantwortliche Person für die EU: Springer Palgrave Macmillan, Tiergartenstr. 17, 69121 Heidelberg, buchhandel-buch[at]springer[dot]com | Anbieter: preigu.…

Gebunden. Zustand: New. TINE ADLER Managing Director, Innot gmbh (Crisis Management and Training)WALTER AIGNER Co-founder and Managing Director, HiTec MarketingPAT BAZELEY Director, Research Support P/LEVERT GUMMESSON Professor of Management and Marketing, Stockholm University Sch.

Hardcover. Zustand: Brand New. illustrated edition. 256 pages. 8.75x5.75x1.00 inches. In Stock.

Zustand: New. Editor(s): Buber, Renate; Gadner, Johannes; Richards, Lyn. Num Pages: 312 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 216 x 140 x 22. Weight in Grams: 499. . 2003. Hardback. . . . . Books ship from the US and Ireland.…

Buch. Zustand: Neu. Neuware - Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. It explains different ways of making and analyzing data with qualitative tools, and it describes the generation of results working for researchers as well as for practitioners in marketing management. Teachers and students in marketing and research methodology, as well as researchers and practitioners in marketing management will find useful material on research methods and case study research.…

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Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 388 | Sprache: Englisch | Produktart: Bücher | In academic research, qualitative analysis is a pillar for understanding complex phenomena in science and management. However, researchers and practitioners often face challenges navigating the ever-evolving landscape of qualitative methodologies and their integration into empirical projects. This knowledge gap can hinder the practical application of qualitative approaches, leading to suboptimal research outcomes and missed opportunities for insightful discoveries. Applying Qualitative Research Methods to Management Science serves as a beacon for researchers, practitioners, and students, providing a detailed roadmap to navigate the intricacies of qualitative analysis. Each chapter, authored by esteemed experts in the field, delves into specific qualitative themes and methodologies, offering practical insights and theoretical foundations based on the latest academic research. This book empowers readers to conduct rigorous and impactful qualitative research in diverse contexts by bridging the gap between theory and application.…

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