ISBN: 9781780675626 - creating a brand identity: a guide for designers: (graphic design books, logo design, marketing) (27 Ergebnisse)

Paperback. Zustand: Good. Creating a Brand Identity goes behind the scenes to explore the creative processes involved in designing a successful brand identity, one of the most fascinating and complex challenges in graphic design. This bestselling book is ideal for students, professionals and agencies working in the fields of: * Graphic Design * Branding * Brand Management * Advertising * Marketing * Communications Authored by design and branding expert, Catharine Slade-Brooking, Creating a Brand Identity includes exercises and examples that highlight the key activities undertaken by graphic designers to create successful brand identities, including: * Defining the audience * Analysing competitors * Creating mood boards * Naming brands * Logo design * Client presentations * Rebranding * Launching a new brand identity Case studies throughout the book are illustrated with brand identities from a diverse range of industries including digital media, fashion, advertising, product design, packaging, retail and more. The book uses images of professional design concepts, brand case studies and diagrams throughout to illustrate the text. Flow-charts are also used extensively to highlight the step-by-step methodology applied by industry professionals to create a brand. The content of the book has been derived from Catharine Slade-Brooking own experience of entering the world of branding as a graduate and having to learn the hard way, 'on the job'. This, in turn, enabled the author to develop teaching materials for undergraduate and postgraduate students on the BA Graphic Communication course at the University of the Creative Arts, where Slade-Brooking is a lecturer. The book has been recommended across a wide range of university courses, from graphic design school to animation, digital media, textiles and interior design. It includes a full glossary of brand terminology and a list of recommended further reading.…

Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Zustand: Very Good. Zustand des Schutzumschlags: 46748623. 1791465849. 10/8/2026 1:24:09 PM.

paperback. Zustand: Very Good. 1st Edition. May have light to moderate shelf wear and/or a remainder mark. Complete. Clean pages.

Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .…

Zustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.

Zustand: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. pp. 160.

Paperback. Zustand: Brand New. 160 pages. 9.00x7.00x0.50 inches. In Stock.

Softcover. Zustand: Fine. Leichte Kratzer / Abnutzungen / Druckstellen; Leichte Verschmutzung / Farbtonveränderung. Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This book is an introduction to this multifaceted process. It illustrates brand identities from around the world.…

Zustand: New. In English.

Zustand: New. Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This book is an introduction to this multifaceted process. It illustrates brand identities from around the world. Num Pages: 160 pages. BIC Classification: AK. Category: (G) General (US: Trade). . . 2016. Paperback. . . . . Books ship from the US and Ireland.…

Paperback. Zustand: Brand New. 160 pages. 9.00x7.00x0.50 inches. In Stock.

Taschenbuch. Zustand: Neu. Neuware - Die Schaffung einer Markenidentität ist eine Herausforderung. Dieses Praxishandbuch ist eine umfassende Einführung in diesen vielschichtigen Prozess. Anhand von Übungen und Beispielen werden die wichtigsten Schritte behandelt: Definition der Zielgruppe, Analyse der Wettbewerber, Erstellung von Moodboards, Logo-Gestaltung, Präsentation, das Rebranding und die Einführung der neuen Identität.…

Zustand: NEW.

Zustand: New. Die Schaffung einer Markenidentitaet ist eine Herausforderung. Dieses Praxishandbuch ist eine umfassende Einfuehrung in diesen vielschichtigen Prozess. Anhand von Uebungen und Beispielen werden die wichtigsten Schritte behandelt: Definition der Zielgruppe, Ana.

Taschenbuch. Zustand: Neu. Creating a Brand Identity: A Guide for Designers | Catharine Slade-Brooking | Taschenbuch | 160 S. | Englisch | 2016 | Laurence King Publishing | EAN 9781780675626 | Verantwortliche Person für die EU: Hachette UK, Hachette Ireland, 8 Castlecourt Centre, D15 XTP3 DUBLIN 15, IRLAND, info[at]hbgi[dot]ie | Anbieter: preigu. …