ISBN: 9780470673096 - advertising and society: an introduction (19 Ergebnisse)

Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Softcover. Zustand: Fine. Leichte Gebrauchsspuren; Leichte Verschmutzung / Farbtonveränderung. Now revised and updated to reflect the impact of emerging technologies, this new edition of "Advertising and Society: Controversies and Consequences" examines the evolution of advertising and its influence on society.Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketingExplores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypesExamines the impact of advertising through its distinctive 'point/counterpoint' format -designed to spark discussion and help students understand the complexities of the issues being presentedLends substantial clarity to the subject, uniquely balancing criticism and practice within one textIncludes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion.…

Zustand: New. pp. 312.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Zustand: New. Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketingExplores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypesExamines the impact of advertising through its distinctive 'point/counterpoint' format -designed to spark discussion and help students understand the complexities of the issues being presentedLends substantial clarity to the subject, uniquely balancing criticism and practice within one textIncludes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion.…

Zustand: New. pp. 312.

Zustand: new.

Zustand: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.…

Zustand: New.

Zustand: As New. Unread book in perfect condition.

Zustand: New. Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Editor(s): Pardun, Carol J. Num Pages: 310 pages, Illustrations. BIC Classification: JFDV. Category: (P) Professional & Vocational. Dimension: 243 x 174 x 15. Weight in Grams: 484. . 2013. 2nd Edition. Paperback. . . . .…

Zustand: New. In English.

Zustand: New. Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Editor(s): Pardun, Carol J. Num Pages: 310 pages, Illustrations. BIC Classification: JFDV. Category: (P) Professional & Vocational. Dimension: 243 x 174 x 15. Weight in Grams: 484. . 2013. 2nd Edition. Paperback. . . . . Books ship from the US and Ireland.…

Paperback. Zustand: Brand New. 2nd edition. 288 pages. 9.02x5.98x0.75 inches. In Stock.

Kartoniert / Broschiert. Zustand: New. I highly recommend the excellent and engaging book Advertising and Society: An Introduction, 2nd Edition edited by Carol J. Pardun, Ph.D., to any academics and undergraduate students in business, advertising, marketing, media, communications, journalism, t.

Paperback. Zustand: new. Paperback. Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketingExplores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypesExamines the impact of advertising through its distinctive point/counterpoint format designed to spark discussion and help students understand the complexities of the issues being presentedLends substantial clarity to the subject, uniquely balancing criticism and practice within one textIncludes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Taschenbuch. Zustand: Neu. Neuware - Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society.\* Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing\* Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes\* Examines the impact of advertising through its distinctive 'point/counterpoint' format -designed to spark discussion and help students understand the complexities of the issues being presented\* Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text\* Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion.…

Paperback. Zustand: New. Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketingExplores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypesExamines the impact of advertising through its distinctive 'point/counterpoint' format -designed to spark discussion and help students understand the complexities of the issues being presentedLends substantial clarity to the subject, uniquely balancing criticism and practice within one textIncludes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion.…