9780415054003 - reading ads socially von goldman, robert (8 Ergebnisse)
Sprache: Englisch
Verlag: Taylor & Francis Ltd, United Kingdom, London, 1992
- Softcover
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes KönigreichWorldofBooks
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Gut
EUR 3,86
EUR 6,54 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 2 verfügbar
Paperback. Zustand: Very Good. "Reading Ads Socially" argues that advertisements are an ideal site for observing how the logic of the commodity form expresses itself culturally and socially. The aim is to produce a study of visual ideology which will move students to consider the deep ideological structure of ads. Though our med…ia pundits talk endlessly about ads, media criticism of ads is usually specious and beside the point. The fixation on whether ads are deceptive or subliminal diverts us from the real material and ideological impact of ads in modern society. The material impact of ads lies in producing and reproducing a currency of sign values that can be joined to commodities; ideologically the sheer number of ads that we process numbs us into an acceptance of the social logic imposed by the framework of the commodity form. It is here that mystification takes place, it is here that we are encouraged to embrace reified social logic as if it were natural. Robert Goldman examines how advertisements frame meanings, and how these frames help to organize the ways we see the world. By dissecting these frames advertisements can be made to locate the meaning of hegemony in relation to commodity culture. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
- Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd
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EUR 5,57
EUR 5,84 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Good. illustrated edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
- Softcover
Anbieter: Books From California, Simi Valley, CA, USABooks From California
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EUR 8,88
EUR 4,32 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
Paperback. Zustand: Good.
- Softcover
Anbieter: Phatpocket Limited, Waltham Abbey, HERTS, Vereinigtes KönigreichPhatpocket Limited
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EUR 1,43
EUR 12,44 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 2 verfügbar
Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. May contain underlining and/or highlighting. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in…appalling conditions.
- Softcover
Anbieter: N. Fagin Books, Chicago, IL, USAN. Fagin Books
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EUR 8,92
EUR 5,20 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
1992. Popular Culture. Routledge. 247p., very good paperback with previous owner's name on end sheet.
- Softcover
Anbieter: Books From California, Simi Valley, CA, USABooks From California
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EUR 10,50
EUR 4,32 VersandVersand innerhalb von USAAnzahl: 2 verfügbar
Paperback. Zustand: Very Good.
- Softcover
Anbieter: Powell's Bookstores Chicago, ABAA, Chicago, IL, USAPowell's Bookstores Chicago, ABAA
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht
EUR 16,06
EUR 4,33 VersandVersand innerhalb von USAAnzahl: 1 verfügbar
paperback. Zustand: Used-Very Good. Pap. Minor shelf wear. Else a bright, clean copy.
- Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes KönigreichAnybook.com
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Gebraucht - Befriedigend
EUR 5,64
EUR 15,89 VersandVersand von Vereinigtes Königreich nach USAAnzahl: 1 verfügbar
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780415054003.
