Isbn: 9780256225297 - consumer behaviour and marketing strategy, european edition (11 Ergebnisse)

Paperback. Zustand: Good. Consumer Behaviour and Marketing Strategy, European Edition is the European version of the very successful US text now in it's seventh edition. The academic rigour which distinguished this book from its competitors is retained as is the basic structure. Cognitive, behavioural and environmental approaches to the analysis of consumer behaviour receives a balanced and integrated treatment. This European edition draws on the latest consumer research and applies it to the marketing problems of European companies. All concepts are viewed from a marketing management perspective. …

Paperback. Zustand: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine.

Zustand: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.

Zustand: Good. European ed. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.…

Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:025622529X.…

Broschur / Softcover. Edited by J. Paul Peter, Jerry C. Olson & Klaus Grunert / About this Book: Consumer Behaviour and Marketing Strategy, European Edition is the European version of the very successful US text now in it`s seventh edition. The academic rigour, which distinguished this book from its competitors, is retained as is the basic structure. Cognitive, behavioural and environmental approaches to the analysis of consumer behaviour receives a balanced and integrated treatment. This European edition draws on the latest consumer research and applies it to the marketing problems of European companies. All concepts are viewed from a marketing management perspective. - / Sprache: Englisch (Sehr gut erhalten! / in very good condition) Sprache: Englisch Gewicht in Gramm: 1800.…

Zustand: Sehr gut - gebraucht. Broschiert Sehr guter Zustand, ohne Namenseintrag, J. P. Peter, Jerry C. Olson, Klaus G. Grunert Zustand: 2, Sehr gut - gebraucht, Broschiert Mcgraw-Hill Higher Education , 1999 , Consumer Behaviour and Marketing Strategy, J. P. Peter, Jerry C. Olson, Klaus G. Grunert.

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Zustand: Used. pp. 526.

Zustand: Used. pp. 526.