ISBN: 9780137021338 - marketing that works: how entrepreneurial marketing can add sustainable value to any sized company (paperback) (11 Ergebnisse)

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Paperback. Zustand: Good. Marketing That Works introduces breakthrough marketing tools, tactics, and strategies for differentiating yourself around key competencies, insulating against competitive pressures, and driving higher, more sustainable profits.   From pricing to PR, advertising to viral marketing, this book?s techniques are relentlessly entrepreneurial: designed to deliver results fast, with limited financial resources and staff support. They draw on the authors? decades of research and consulting, their cutting-edge work in   Wharton?s legendary Entrepreneurial Marketing classes, and their exclusive new survey of the Inc. 500?s fastest-growing companies. Whether you?re launching a startup or working inside a huge global enterprise, this will help you optimize every marketing investment you make. You?ll learn how to target the right customer, deliver the right added value, and make sure your customers will pay a premium for it?now, and for years to come.   Build the foundation for extraordinary profit Discover faster, smarter techniques for positioning, targeting, and segmentation   Drive entrepreneurial attitude throughout all your marketing functions Master entrepreneurial pricing, advertising, sales management, promotion?and even hiring   Maximize the value of all your stakeholder relationships Profit by marketing to investors, intermediaries, employees, partners, and users   Generate, screen, and develop better product ideas Engage combat on the right battlefields   Launch new products to maximize their lifetime profitability Stage the winning rollout: from fixing bugs to gaining reference accounts   Every dime you spend on marketing needs to work harder, smarter, faster. Every dime must differentiate your company based on your most valuable competencies. Every dime must protect you against competitors and commoditization. Every dime must drive higher profits this quarter, and help sustain profitability far into the future.   Are your marketing investments doing all that? If not, get Marketing That Works?and read it today.   Includes online access to state-of-the-art marketing allocation software.…

Zustand: Good. 1st. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Zustand: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.

Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780137021338. …

Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780137021338. …

Zustand: Gut. 336 S. Zustand gut. Einband an Ecken und Kanten leicht berieben, eine Ecke oben abgerissen. Kleine Schrammen auf dem Einband. Seiten ohne Eintragungen oder Markierungen. 510 Sprache: Englisch Gewicht in Gramm: 470 Taschenbuch, Maße: 15.24 cm x 1.91 cm x 22.86 cm.

Zustand: gut - gebraucht. Taschenbuch 336 S. Guter Zustand Einband mit leichtem Knick Zustand: 3, gut - gebraucht, Taschenbuch Wharton School Pub , 2007-03-21 336 S. , Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company (Paperback), Lodish, Leonard M.

Paperback. Zustand: Brand New. 1st edition. 336 pages. 9.10x6.25x0.64 inches. In Stock.