usnik toby (8 Ergebnisse)

Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

Zustand: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.

paperback. Zustand: Good. Our good condition books are generally good for reading but not for gifting or collecting. They could have imperfections such as creasing, fanning, inscriptions, margin notes, yellowing, staining on edge or cover or pages, bumps, scuffs, etc etc (sometimes multiple of these). It's a wide category that encompasses anything that isn't almost-new down to anything that is slightly better than poor. We would NOT recommend gifting Good books - these should be considered reading copies. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive, furthermore the details about edition and year might not be accurate as many publishers reuse the same ISBN for multiple editions and as we simply scan a barcode or enter an ISBN we do not check the validity of the edition data when listing. If you're looking for an exact edition please don't order (at least not without checking with us first, although we don't always have time to check). We aim to dispatch prompty, the service used will depend on order value and book size. We can ship to most countries, see our shipping policies. Payment is via Abe only.

Zustand: New. In.

Paperback. Zustand: Brand New. 292 pages. 6.00x0.61x9.00 inches. In Stock.

Kartoniert / Broschiert. Zustand: New.

Taschenbuch. Zustand: Neu. Neuware - This look at CSR (Corporate Social Responsibility) -- where it began, where it is today, and where it is headed -- told chronologically and through Toby Usnik's 25 years of brand stewarding at celebrated multinational and start-up firms, is a primer for leaders in small- and medium-sized businesses that are figuring out how to manage their triple bottom line (People, Profit and Planet). This book is a primer for any leader developing or expanding their CSR efforts. This book explains to business leaders: How CSR contributes to their bottom line and why they cannot 'fake caring', How business leaders leverage to CSR make their companies more profitable, more attractive to the best talent, customers and investors, How CSR helps retain and grow top talent to a degree that allows them to see around corners and lead in their organizations and markets, How CSR connect brands with the younger consumer and makes them loyal to your brand, How good CSR creates evangelists for brands, creating a halo effect that drives more editorial and social media, and reaches consumers in more cost effective ways than advertising, How to separate the wheat from the chaff -- What are the myths and false hopes of CSR and who are the charlatans trying to exploit a company's efforts to create meaningful change through CSR Why leaders cannot afford not to think about CSR and integrate it to their business (eg, this is not something only for large companies or public companies), The ways to avoid reinventing the wheel by borrowing from those who have already established best-in-class practices.Why and how ultimately CSR as we know it will and should go away because it is so integrated into the DNA of the brand and its emp.