T r jain (29 Ergebnisse)

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Zustand: Good. *FREE domestic shipping until Monday, October. 19* 271 pp., hardcover, ex library, else text clean & binding tight. - If you are reading this, this item is actually (physically) in our stock and ready for shipment once ordered. We are not bookjackers. Buyer is responsible for any additional duties, taxes, or fees required by recipient's country.…

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pp. 464-598, many photos on 12 plates, 2 tabs., refs. Plain new wrappers.

Contents Preface 1 Introduction to Consumer Behaviour 2 Decision-Making and Purchasing Behaviour 3 Attitude Psychology 4 Change in consumer Behaviour 5 Motivation to Consumer 6 Effects of Public Image 7 Principles of Consumer Perception 8 Consumer Models 9 Reference Group and Cultural Behaviour 10 Role of Family 11 Attitude Formation and Behaviour 12 Marketing Research for Consumers IndexThe term consumer is often used to describe two different kinds of consuming entities the personal consumer and the organizational consumer The personal consumer buys goods and services for his or her own use eg shaving cream or shampoo for the use of the household or as a figt for a friend In each of these contexts the goods are bought for final use by individuals who are referred to as ?end users? or ?ultimate consumers? The second category of consumer the organizational consumer encompasses for profit and non-profit business government agencies and institutions all of which must buy products equipments and services in order to run their organizations Consumer behaviour is the study of when why how and where people do or do not buy product It blends elements from psychology sociology social anthropology and economics It attempts to understand the buyer decision-making process both individually and in groups It studies characteristics of individual consumers such as demographics and behavioural variables in an attempt to understand people?s wants It also tries to assess influences on the consumer from groups such as family friends reference groups and society in general Jacket 284 pp.…

Zustand: Gut. 311 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. M13437 3540560637 Sprache: Englisch Gewicht in Gramm: 680.

Contents Preface 1 Introduction to project management 2 Sources of project management 3 Project responsibilities and manager 4 Plant layout in project 5 Research management and allocation 6 Methodology of PERT and CPM 7 Emerging trends in project management 8 Project time and cost 9 Project financing schemes 10 Globalisation and financing system Index The purpose of any successful project implementation is to ensure that the project activities are completed within the schedule and the budgeted provisions leading to desired quantum of benefits flowing there from The project implementation implies initiating the project specifying and scheduling the work clarifying authority responsibility relationship obtaining resources establishing control system directing and controlling and finally terminating the project Project evaluation is designed to examine the worth significance degree or condition of any given project The primary purpose of evaluation is to provide objective systematic and comprehensive evidence on the degree to which the project achieves its intended objectives plus the  degree to which it produces other unanticipated consequences "jacket 292 pp.…

Contents Preface 1 Introduction to insurance management 2 Insurance sector in India 3 Insurance overview and types 4 Transfer of insurance policies and nominations 5 Insurance companies in India 6 Insurance association of India 7 Risk management 8 Futurology of risk management 9 Potential treatment and areas of risk management 10 Mutual insurance companies IndexInsurance management is a general term used to describe an insurance broker or services firm Within the insurance management sector there are three types of service providers insurance brokers or consultants dedicated insurance firms and financial institution insurance Regardless of the structure the role of an insurance management company is the same to provide access to insurance products and provide advice to potential clients The insurance industry has grown considerably in the past 10 years providing a dizzying array of products services and coverage The services offered by an insurance management company are designed to streamline this product offering and simplify matters for clients An insurers underwriting performance is measured in its combined ratio The loss ratio is added to the expense ratio to determine the companys combined ratio The combined ratio is a reflection of the companys overall underwriting profitability A combined ratio of less than 100 per cent indicates underwriting profitability while anything over 100 indicates an underwriting lossRisk management is the identification assessment and prioritisation of risks followed by coordinated and economical application of resources to minimise monitor and control the probability andor impact of unfortunate events jacket 280 pp.…

Contents Preface 1 Introduction to brand management 2 Typology of brand 3 Brands and products 4 Marketing advantages of strong brands 5 Building brand commitment 6 Brand personality 7 Luxury fashion brand 8 Integrated marketing communications 9 Branding and market segmentation 10 Role of brand trust and brand affect 11 Country equity and country branding 12 Consequences of brand loyalty 13 Sources of brand value 14 Drives of brand value Index A brand is the identity of a specific product service or business A brand can take many forms including a name sign symbol colour combination or slogan A legally protected brand name is called a trademark The word brand has continued to evolve to encompass identity and it affects the personality of a product company or service Brand management can be defined as the application of marketing techniques to a specific product or brand It helps in increasing a products perceived value to the customer and thereby increase brand franchise and brand equity Marketers see a brand as an implied promise that the level of quality people have come to expect from a brand will continue with future purchases of the same product This may increase sales by making a comparison with competing products more favorable The value of the brand is determined by the amount of profit it generates for the manufacturer This can result from a combination of increased sales and increased price and or reduced cost of goods sold andor reduced or more efficient marketing investment All of these enhancements may improve the profitability of a brand Brand management is often viewed in organisation as a broader and more strategic role than marketing alone 304 pp.…

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Paperback. Zustand: Brand New. 292 pages. 7.01x0.79x10.00 inches. In Stock.

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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The connections between economics, planning, and the environment are receiv ing increased attention among scholars and policy makers in many countries. The common denominator among these three variables is the earth's life support sys tems, the ecosystems on which the world depends. When we describe our physi cal surroundings as a collection of possible uses, we are establishing linkages between economics, planning, and the environment. Because possible alternative uses compete with each other, and conflicts arise over scarce land resources, the varying environmental impacts of alternative uses are major concerns for the cur rent as well as the next generation. How to achieve sustainable development is the pressing question for today's environmental professionals. Environmental planners and engineers help us study the implications of our choices, and new technologies and techniques that improve the practice of environmental planning should enhance our ability to protect our future. The depletion of the earth's natural resources and loss of biodiversity, the deg radation of air, land, and water quality, the accumulation of greenhouse gases leading to changes in our climate, and the depletion of the ozone layer comprise only a partial list of environmental issues that concern our policy makers. To sup port their decisions, environmental planning must be a multidimensional and multidisciplinary activity that incorporates social, economic, political, geograph ical, and technical factors. Solutions for problems in these areas frequently re quire not only numerical analyses but also heuristic analyses, which in turn depend on the intuitive judgements of planners and engineers.…

Paperback. Zustand: Brand New. reprint edition. 332 pages. 9.25x6.10x0.71 inches. In Stock.

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Zustand: New. 2026. paperback. . . . . . Books ship from the US and Ireland.

Taschenbuch. Zustand: Neu. Nanomaterial Green Synthesis | Jameel M. Al-Khayri (u. a.) | Taschenbuch | Nanotechnology in Plant Sciences | xiv | Englisch | 2026 | Springer | EAN 9783031846458 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. …

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book discusses the convergence between nanotechnology and sustainability detailing the advances in addressing global challenges in achieving technological advancement in nanoscience. It delves into eco-friendly advancements in agricultural nanotechnology, highlighting the transformative potential and challenges. The core of the book emphasizes green chemistry approaches, detailing the biological routes for synthesizing nanomaterials, alongside non-biological methods that minimize environmental impact. It investigates the biocompatibility of green nanomaterials for safer applications and assesses their recyclability and reusability. Chapters on life cycle assessment provide insights into the environmental footprints of nanomaterials. The book contrasts top-down and bottom-up approaches while comparing chemical and green synthesis. Special attention is given to nanomaterials derived from lignocellulosic biomass, underlining the role of waste valorization. In addition, it offers a critical analysis of challenges and perspectives in green nanotechnology, setting a roadmap for sustainable advancements.The book consists of 18 chapters that explore various aspects of green synthesis of nanomaterials. Chapters are contributed by 64 recognized scientists from 7 countries and subjected to a rigorous review process to ensure quality presentation and scientific precision. Chapters begin with an introduction providing background followed by a detailed discussion of the topic accompanied by 129 high-quality color figures and 24 tables. Each chapter concludes with recommendations for future study directions.The book is an excellent reference source for graduate students engaged in nanotechnologyand for professional researchers working on translational research on nanomaterial biological and physiochemical aspects.…

Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Green nanotechnology holds the key to transforming industries and addressing global challenges with sustainable solutions. This book explores the applications of green nanotechnology across diverse domains, from ecosystem sustainability and sustainable agriculture to cutting-edge manufacturing processes and advanced environmental monitoring. It explores innovative approaches for water purification, oil spill remediation, and wastewater treatment, along with advanced techniques for food preservation, energy harnessing, and controlling air and ocean pollution. Applications, including drug delivery and health monitoring using nanosensors, are discussed in detail, alongside critical perspectives on eco-nanotoxicology to ensure responsible and sustainable implementation. Authored by a team of 67 renowned scientists from five countries and featuring 18 meticulously reviewed chapters supported by 23 tables and 116 color figures, this book is a comprehensive guide for researchers, policymakers, and professionals striving for a sustainable future powered by nanotechnology.…

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Hardcover. Zustand: Brand New. 500 pages. 9.25x6.10x9.21 inches. In Stock.

Taschenbuch. Zustand: Neu. Plant Nanotechnology Fundamentals and Methodologies | Jameel M. Al-Khayri (u. a.) | Taschenbuch | Nanotechnology in Plant Sciences | xiv | Englisch | 2026 | Springer | EAN 9783031818981 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Nanotechnology is redefining the future of agriculture by offering innovative solutions for enhanced crop productivity, sustainable farming, and improved soil health. Nanotechnology Applications in Modern Agriculture presents a comprehensive exploration of cutting-edge advancements in plant nutrition, disease management, crop protection, and precision agriculture. With detailed insights into nanoparticle synthesis, nanoencapsulation, and nanosensors, this book also delves into biosafety, ethical concerns, and emerging trends. A must-read for researchers, scientists, and students, this resource provides the knowledge needed to harness nanotechnology for a more resilient and efficient agricultural landscape. Authored by a distinguished team of 79 scientists from nine countries, this book comprises 22 rigorously reviewed chapters enriched with 27 tables and 63 color figures. It serves as a definitive resource for researchers, students, agronomists and professionals committed to leveraging nanotechnology for a sustainable agricultural future.…

Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The book provides an accessible introduction to the core concepts of nanotechnology, the interactions between plants and nanoparticles, and the basic techniques for delivering nanoparticles to plant systems. It offers detailed methodologies and in-depth discussions on the intersection of nanotechnology and plants. The chapters are organized to convey fundamental ideas and provide a comprehensive understanding of plant nanotechnology for readers of all levels. Currently, there is a lack of books addressing interdisciplinary research with a precise overview, and this book can fulfill that demand.The book will serve as a valuable source of fundamental and up-to-date information in the field of plant nanotechnology for graduate students, research scholars, academicians, and scientists from various disciplines.…

Hardcover. Zustand: Brand New. 500 pages. 9.25x6.10x9.21 inches. In Stock.

Hardcover. Zustand: Brand New. 500 pages. 9.25x6.10x9.21 inches. In Stock.

Hardcover. Zustand: Brand New. 500 pages. 9.26x6.11x9.21 inches. In Stock.