Sk malhotra (20 Ergebnisse)

Zustand: New. pp. [vii] + 264 Figures.

Zustand: New. pp. 192.

Soft cover. Zustand: As New. Contents Foreword. Introduction. Key to Angiospermic plant families. Key to pteridophytic plant families. 1. Systematic treatment. References. Alphabetical Index to families. Index to genera and species. Index to local names. 192 pp.

Hardbound. Zustand: As New. New. Contents Preface. 1. Advertising and media research an introduction. 2. Agency points on advertising. 3. Modeling the effectiveness of advertising research and opportunities. 4. Specific emotional responses to advertising. 5. Effects of music on brand attitudes. 6. Effects on recall and cognitive response to a radio advertisement. 7. Effects of advertised price. 8. Appeals in advertising emotion attribution approach. 9. International advertising research and international communication theory. 10. Role of cultural value orientations in international marketing and advertising. 11. Advertising anthropology and cultural brokers. 12. Difficulty of standardizing international advertising. 13. Examining processing of brand information. 14. Implications of research for magazine advertisements. Bibliography. Index. This book is more catered to readers who have no background on the media. It is more informational than instructional. It's great if you are looking into learning about how the media works per se but not if you are concerned about effectively positioning your products in the market. This handbook provides a comprehensive yet highly readable overview of the rapidly changing media planning and buying environment. Not only does the book explain basic media terms and concepts but it also places media in the emerging marketing planning context where media is viewed as a key tool in Integrated Marketing Communications. It is well laid out organizationally and easy to follow. It also spares the reader volumes of media math which can be overwhelming. The media Handbook is a valuable reference tool that should be kept by marketing and advertising generalists media professionals and students as a guide to making intelligent decisions about the role of media in a marketing plan. 264 pp. …

Zustand: New.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Unknown. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

(S.A.Nature Vol.219, No.5160) 1968.S.1267-1268.m.zahlr.Abb.br.-2) -Sonderabdruck-.

Freeze-Substitution (S. A. The J. of Cell Biology Vol. 25, No. 1) 1965. S. 117 - 137. m. zahlr. Abb. br. -2) Sonderabdruck.

Purkinje cells of owls (S. A. Auarterly J. of Microscop. Sci. Vol. 101) 1960. S. 389 - 394. m. zahlr. Abb. br. -2) -Sonderabdruck-.

During the Development of the Pond-Snail. Limnaea Stabnalis. Sonderabdruck aus: La Cellule tome LXI, fascicule 2 (1960). Memoire recu le 10 Juin 1960. 109-125 S.Quart. mit 3 Tafeln. Joseph van In & Cie. Lierre. 1960. Mit Gebrauchsspuren/Used condition. geheftet/Softcover. Namenseintrag, Sprache: englisch/english. …

Zustand: New. In English.

Zustand: New. In English.

Zustand: New. The present volume continues the trend established in previous volumes in this series on Advances in Structural Biology. As in the past, diverse topics of current importance relevant to the theme of the series are included in the fourth volume.Contents.

Gebunden. Zustand: New. In keeping with the broad objectives set for the serial publication of Advances in Structural Biology, Volume 6 contains exhaustive articles from experts in diverse areas of biomedical research. The common thread among the various articles is their relevanc.

Buch. Zustand: Neu. Neuware - The present volume continues the trend established in previous volumes in this series on Advances in Structural Biology. As in the past, diverse topics of current importance relevant to the theme of the series are included in the fourth volume.

Buch. Zustand: Neu. Neuware - In keeping with the broad objectives set for the serial publication of Advances in Structural Biology, Volume 6 contains exhaustive articles from experts in diverse areas of biomedical research. The common thread among the various articles is their relevance to the applications of cell biology to human health.…

Hardcover. Zustand: Brand New. 592 pages. 10.00x7.00x1.50 inches. In Stock.

Zustand: New. pp. 1744.

paperback. Zustand: Acceptable. Please see the condition note after this for details, if this is missing please consider Acceptable to mean poor quality that could include major staining, water damage, writing, missing dustjacket, etc etc. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive, furthermore the details about edition and year might not be accurate as many publishers reuse the same ISBN for multiple editions and as we simply scan a barcode or enter an ISBN we do not check the validity of the edition data when listing. If you're looking for an exact edition please don't order (at least not without checking with us first, although we don't always have time to check). We aim to dispatch prompty, the service used will depend on order value and book size. We can ship to most countries, see our shipping policies. Payment is via Abe only.…