Anbieter: Buchpark, Trebbin, Deutschland
Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 223 | Sprache: Englisch | Produktart: Bücher.
Anbieter: Buchpark, Trebbin, Deutschland
Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 223 | Sprache: Englisch | Produktart: Bücher.
Verlag: Springer International Publishing, Springer International Publishing, 2018
ISBN 10: 3319847988 ISBN 13: 9783319847986
Sprache: Englisch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
EUR 42,79
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbTaschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book is a practical guide to every aspect of managing media businesses. Written by a team of experts and illustrated with interviews from leading industry players, it addresses the unprecedented change and uncertainty facing the industry.Do newspapers, magazines or books have a future Will terrestrial television or cable services exist as meaningful players in five years' time Is there a way to make multiple consumption platforms work together in a way that extracts the revenue needed to support the creation and development of quality content While more and more content is being published, fewer and fewer businesses are finding a way to do so profitably and sustainably.Your answers to these questions that vex your media or entertainment business will depend on your frame - a frame based on experience gained in days that were less uncertain, less fluid and much, much simpler. Those frames need to be broken if you are to survive in times of such rapid change. This book is based on IESE's Advanced Management Program in Media & Entertainment, which IESE Business School has been running in New York and Los Angeles since 2011. It combines contributions from leading professors and practitioners, as well as real-life case studies, to establish a base upon which you can start to build the set of managerial tools that you will need to manage fast-changing media and entertainment businesses.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 43,74
Währung umrechnenAnzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 39,58
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 225 pages. 9.75x6.25x1.25 inches. In Stock.
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 63,81
Währung umrechnenAnzahl: 2 verfügbar
In den WarenkorbHardcover. Zustand: Brand New. 223 pages. 9.25x6.25x0.75 inches. In Stock.