Schmalstieg yannik (2 Ergebnisse)

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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - OutlineIndex of FiguresAbstract1. Introduction2. Key Terms2.1 Internationalization2.2 Small and medium-sized enterprises (SMEs)3. Drivers for Internationalization of SMEs - The Rationale for Going Global3.1 Internal Drivers3.2 External Drivers4. Barriers to Internationalization of SMEs - Does Size Matter 4.1 The Liability of Smallness, Newness and Foreignness4.2 Internal Barriers4.3 External Barriers4.4 The Switch of Barrier Perception over Time5. Market Entry Modes of SMEs - The Agony of Choice5.1 General Overview5.2 Import5.3 Export5.4 Strategic Alliances5.5 Foreign Direct Investment6. Internationalization Models of SMEs - A Theoretical Overview6.1 The Internationalization Process Model or Uppsala Model6.2 International New Ventures or The Born Global Firm6.3 The Network Model of Internationalization6.4 A Holistic Approach7. Discussion7.1 Theoretical Implications7.2 Managerial Implications7.3 Limitations and Suggestions for Further Research8. ConclusionBibliography.…