Reem essam (6 Ergebnisse)

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An Abstraction Theory for Marketing Art & Heritage: Examining Relationship among an Abstraction Theory, Art & Heritage Marketing Dimensions and Customer Value
Essam, Reem (Author)/ Kortam, Wael (Author)/ Tarek, Alaa (Author)
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Paperback. Zustand: Brand New. 192 pages. 5.91x0.44x8.66 inches. In Stock.

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Taschenbuch. Zustand: Neu. Neuware - As every event or occasion in life has its physical and mental pole, there is a relationship between the virtual and the material, between the perceptible and the imperceptible. This book represents an attempt to find a new realm contributing to the current marketing practices through proposing a new method of marketing of art and heritage artifacts. This book tries to find a hint of a new angle through marketing practices on the relationship among abstraction, art and heritage marketing and customer value in art museums, galleries and exhibitions. It aims at gaining insight into the abstract marketing themes for better use of the best marketing practices at museums, illuminating the way for others to establish additional studies that look deeply into the relationships among abstraction theory, art & heritage dimensions and customer value. We look forward to guiding art organizations on what is required strategically and operationally to gain the highest customer value. This new realm may start a debate on how and why the art and heritage field might move towards a stronger focus on abstract marketing throughout measurable results.…

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Taschenbuch. Zustand: Neu. An Abstraction Theory for Marketing Art & Heritage | Examining Relationship among an Abstraction Theory, Art & Heritage Marketing Dimensions and Customer Value | Reem Essam (u. a.) | Taschenbuch | 192 S. | Englisch | 2020 | LAP LAMBERT Academic Publishing | EAN 9786202672573 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.…

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Taschenbuch. Zustand: Neu. Neuware -As every event or occasion in life has its physical and mental pole, there is a relationship between the virtual and the material, between the perceptible and the imperceptible. This book represents an attempt to find a new realm contributing to the current marketing practices through proposing a new method of marketing of art and heritage artifacts. This book tries to find a hint of a new angle through marketing practices on the relationship among abstraction, art and heritage marketing and customer value in art museums, galleries and exhibitions. It aims at gaining insight into the abstract marketing themes for better use of the best marketing practices at museums, illuminating the way for others to establish additional studies that look deeply into the relationships among abstraction theory, art & heritage dimensions and customer value. We look forward to guiding art organizations on what is required strategically and operationally to gain the highest customer value. This new realm may start a debate on how and why the art and heritage field might move towards a stronger focus on abstract marketing throughout measurable results. 192 pp. Englisch.…