PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
EUR 11,81
Anzahl: 1 verfügbar
In den WarenkorbZustand: New. pp. 296.
hardcover. Zustand: Good.
EUR 23,51
Anzahl: 10 verfügbar
In den WarenkorbPAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
Verlag: Simon and Schuster, 2017
ISBN 10: 8193355237 ISBN 13: 9788193355237
Anbieter: Vedams eBooks (P) Ltd, New Delhi, Indien
Erstausgabe
Hardcover. Zustand: New. 1st Edition. Spark addresses the important issue of growing bands in an increasingly competitive, crowded market place. Written by an expert in marketing, here is a book that demystifies the esoteric subject of brand-building. Spark achieves this by providing a practical framework. It handholds the reader through the various stages of brand-buildinghow to generate an insight to address a specific business challenge; how to construct a full business plan around it; and how to leverage such a plan for revenue growth. Rich in case-studies of successful global brands like Dove, McDonald's and Vicks VapoRub, and replete with brainstorming tips and catchy acronyms for developing successful brand campaigns with ad agencies, Spark offers a lifeline to the professional committed to building and nurturing a powerful brand. (jacket).
EUR 18,68
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. Über den AutorrnrnPaddy Rangappa has worked in marketing for more than twenty-six years. After over a decade in Procter & Gamble in India, Indonesia, and Singapore, he became vice president, brand development for McDonald s in Asia Pacific,.
Sprache: Englisch
Verlag: Simon & Schuster Mai 2017, 2017
ISBN 10: 8193355229 ISBN 13: 9788193355220
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Neuware - Spark offers a lifeline to the professional committed to building and nurturing a powerful brand.