Sprache: Englisch
Verlag: Kogan Page Ltd, United Kingdom, London, 2015
ISBN 10: 0749473096 ISBN 13: 9780749473099
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 9,59
Anzahl: 5 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. For a business to thrive competitively in today's marketplace, it needs to have an effective e-commerce channel. Getting it right opens up new markets and opportunities; getting it wrong leads to declining revenues and profitability. To ensure effectiveness, business leaders and decision-makers must understand how e-commerce channels work to make the best strategic choices for their business. Drawing on experience in consulting to large complex organisations and ground-breaking primary research with senior executives from leading corporations, Leading Digital Strategy creates a convincing case for action and offers practical strategies, methodologies and models to improve the effectiveness of a company's online offering. It explores how to align organisational structure with wider goals and implement a customer-centric culture. With coverage of the key digital trends, tools and technologies affecting business today, it provides a practical framework for multi-channel success. This book challenges leaders to become as fluent and creative in digital as they are in finance, sales and marketing, and equips them to choose the right strategy and the right people to make it happen. With strategies for improved operational performance and enhanced engagement from senior management, Leading Digital Strategy gives readers the power to drive forward effective digital initiatives and realise rewarding opportunities for change. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 29,57
Anzahl: 1 verfügbar
In den WarenkorbZustand: New.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 42,36
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: Kennys Bookstore, Olney, MD, USA
Zustand: New. . 2015. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 102,12
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 111,90
Anzahl: 3 verfügbar
In den WarenkorbZustand: New.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 124,39
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
EUR 136,62
Anzahl: 3 verfügbar
In den WarenkorbZustand: New.
Anbieter: Kennys Bookstore, Olney, MD, USA
EUR 153,14
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. 2016. Re-issue. Hardcover. . . . . . Books ship from the US and Ireland.