O'guinn (81 Ergebnisse)

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  • Sprache: Englisch

    Verlag: Cengage Learning, Inc, 2011

    0538473320 / 9780538473323

    • Hardcover

    Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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    EUR 4,60

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    Anzahl: 1 verfügbar

    Hardback. Zustand: Good. Place yourself in the midst of today's fast-paced exhilarating world of advertising with O'Guinn/Allen/Semenik/Close's ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E. This powerful and practical cutting-edge text draws from the authors' vast experiences in the boardroom and classroom to give you intriguing insights into advertising in the real world. With ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E you'll see how good advertising is the result of hard work and careful planning. The comprehensive online companion to the printed text provides integrated discussion of video and other medium heretofore unavailable to be illustrated in traditional print delivery. A leader for its emphasis on integrated brand promotion, this edition combines a solid understanding of advertising strategy and important theory with real-world applications. The book's integrated learning experience gives you hands-on practice putting chapter concepts into action. This clearly written text brings a solid understanding of advertising strategy to life with more dynamic visuals and graphic examples than ever before. Today's most contemporary ads and exhibits combine with coverage of the latest practices and industry developments, including social media, design thinking, and an emphasis on globalization. The book's focus on real advertising practice is reflected in the book's contents that follows the same process as an advertising agency. Trust ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E to equip you with the tools, knowledge, and practice to get results in advertising and business today.…

  • Sprache: Englisch

    Verlag: Cengage Learning, Inc, 2011

    0538473320 / 9780538473323

    • Hardcover

    Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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    EUR 4,77

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    Hardback. Zustand: Very Good. Place yourself in the midst of today's fast-paced exhilarating world of advertising with O'Guinn/Allen/Semenik/Close's ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E. This powerful and practical cutting-edge text draws from the authors' vast experiences in the boardroom and classroom to give you intriguing insights into advertising in the real world. With ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E you'll see how good advertising is the result of hard work and careful planning. The comprehensive online companion to the printed text provides integrated discussion of video and other medium heretofore unavailable to be illustrated in traditional print delivery. A leader for its emphasis on integrated brand promotion, this edition combines a solid understanding of advertising strategy and important theory with real-world applications. The book's integrated learning experience gives you hands-on practice putting chapter concepts into action. This clearly written text brings a solid understanding of advertising strategy to life with more dynamic visuals and graphic examples than ever before. Today's most contemporary ads and exhibits combine with coverage of the latest practices and industry developments, including social media, design thinking, and an emphasis on globalization. The book's focus on real advertising practice is reflected in the book's contents that follows the same process as an advertising agency. Trust ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E to equip you with the tools, knowledge, and practice to get results in advertising and business today.…

  • Sprache: Englisch

    Verlag: Cengage Learning (edition 1), 2008

    1426637268 / 9781426637261

    • Softcover

    Anbieter: BooksRun, Philadelphia, PA, USABooksRun

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    EUR 4,88

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    Anzahl: 1 verfügbar

    Paperback. Zustand: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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    Zustand: Gebraucht - Ausreichend

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    Zustand: Acceptable. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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    Zustand: Gebraucht - Befriedigend

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    Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta

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    Paperback. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Zustand: Gebraucht - Befriedigend

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    Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta

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    Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage Learning (edition 7), 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: BooksRun, Philadelphia, PA, USABooksRun

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    Zustand: Gebraucht - Ausreichend

    EUR 6,40

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    Paperback. Zustand: Fair. 7. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

  • Sprache: Englisch

    Verlag: Cengage Learning (edition 7), 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: BooksRun, Philadelphia, PA, USABooksRun

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    Zustand: Gebraucht - Ausreichend

    EUR 7,14

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    Anzahl: 1 verfügbar

    Paperback. Zustand: Fair. 7. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

  • Sprache: Englisch

    Verlag: Cengage Learning (edition 7), 2014

    1285187814 / 9781285187815

    • Softcover

    Anbieter: BooksRun, Philadelphia, PA, USABooksRun

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    Zustand: Gebraucht - Gut

    EUR 7,30

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    Anzahl: 1 verfügbar

    Paperback. Zustand: Very Good. 7. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Sprache: Englisch

    Verlag: South-Western Pub (edition 4), 2005

    0324289561 / 9780324289565

    • Hardcover

    Anbieter: BooksRun, Philadelphia, PA, USABooksRun

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    Zustand: Gebraucht - Gut

    EUR 7,96

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    Anzahl: 1 verfügbar

    Hardcover. Zustand: Very Good. 4. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2011

    0538473320 / 9780538473323

    • Hardcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Zustand: Gebraucht - Befriedigend

    EUR 8,23

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    Anzahl: 1 verfügbar

    Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2011

    0538473320 / 9780538473323

    • Hardcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Zustand: Gebraucht - Ausreichend

    EUR 8,23

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    Anzahl: 1 verfügbar

    Hardcover. Zustand: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage South-Western, 2012

    1133626173 / 9781133626176

    • Softcover

    Anbieter: Better World Books: West, Reno, NV, USABetter World Books: West

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    Zustand: Gebraucht - Befriedigend

    EUR 8,23

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    Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2011

    0538473320 / 9780538473323

    • Hardcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Zustand: Gebraucht - Gut

    EUR 8,23

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    Anzahl: 1 verfügbar

    Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Gael OGuinn, 2012

    0985584106 / 9780985584108

    • Softcover

    Anbieter: Wonder Book, Frederick, MD, USAWonder Book

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    Verbandsmitglied: ABAAILAB

    Zustand: Gebraucht - Gut

    EUR 8,52

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    Zustand: Very Good. Very Good condition. Paperback edition. From the collection of Tom Verlaine. Verlaine was a guitarist, singer, and songwriter who was a founding member of the seminal punk rock band Television. He was known for his innovative guitar playing and songwriting, and he is considered to be one of the most important and influential musicians of the past 50 years.…

  • Sprache: Englisch

    Verlag: Gael OGuinn, 2012

    0985584106 / 9780985584108

    • Softcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Zustand: Gebraucht - Gut

    EUR 9,36

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    Anzahl: 1 verfügbar

    Unknown. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Globe Pequot Pr, 2001

    0762708387 / 9780762708383

    • Softcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Zustand: Gebraucht - Wie neu

    EUR 9,97

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    Anzahl: 1 verfügbar

    Paperback. Zustand: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Globe Pequot Pr, 2001

    0762708387 / 9780762708383

    • Softcover

    Anbieter: ThriftBooks-Dallas, Dallas, TX, USAThriftBooks-Dallas

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    Zustand: Gebraucht - Gut

    EUR 9,97

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    Anzahl: 1 verfügbar

    Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Globe Pequot Pr, 2001

    0762708387 / 9780762708383

    • Softcover

    Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta

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    Zustand: Gebraucht - Befriedigend

    EUR 9,97

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    Anzahl: 1 verfügbar

    Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: South-Western Pub, 2005

    0324289561 / 9780324289565

    • Hardcover

    Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USAThriftBooks-Atlanta

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    Zustand: Gebraucht - Befriedigend

    EUR 9,98

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    Anzahl: 1 verfügbar

    Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2014

    1285758447 / 9781285758442

    • Softcover

    Anbieter: World of Books (was SecondSale), Montgomery, IL, USAWorld of Books (was SecondSale)

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    Zustand: Gebraucht - Befriedigend

    EUR 10,96

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    Anzahl: 2 verfügbar

    Paperback. Zustand: Good. Place yourself in the midst of today's fast-paced exhilarating world of advertising with O'Guinn/Allen/Semenik/Close's ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E. This powerful and practical cutting-edge text draws from the authors' vast experiences in the boardroom and classroom to give you intriguing insights into advertising in the real world. With ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E you'll see how good advertising is the result of hard work and careful planning. The comprehensive online companion to the printed text provides integrated discussion of video and other medium heretofore unavailable to be illustrated in traditional print delivery. A leader for its emphasis on integrated brand promotion, this edition combines a solid understanding of advertising strategy and important theory with real-world applications. The book's integrated learning experience gives you hands-on practice putting chapter concepts into action. This clearly written text brings a solid understanding of advertising strategy to life with more dynamic visuals and graphic examples than ever before. Today's most contemporary ads and exhibits combine with coverage of the latest practices and industry developments, including social media, design thinking, and an emphasis on globalization. The book's focus on real advertising practice is reflected in the book's contents that follows the same process as an advertising agency. Trust ADVERTISING AND INTEGRATED BRAND PROMOTION, 7E to equip you with the tools, knowledge, and practice to get results in advertising and business today.…

  • Sprache: Englisch

    Verlag: Cengage Learning (edition 8), 2018

    1337584495 / 9781337584494

    Anbieter: BooksRun, Philadelphia, PA, USABooksRun

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    Zustand: Gebraucht - Gut

    EUR 6,30

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    Anzahl: 1 verfügbar

    Product Bundle. Zustand: Very Good. 8. Supplements included. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2008

    0324831552 / 9780324831559

    • Softcover

    Anbieter: H&G Antiquarian Books, Sheboygan, WI, USAH&G Antiquarian Books

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    Zustand: Gebraucht - Gut

    EUR 6,41

    EUR 5,25 Versand 
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    Anzahl: 1 verfügbar

    Soft cover. Zustand: Very Good. book, cover and text all in very good condition, binding tight and square , spine not creased, front and back cover with light vertical crease along spine edge, text clean and unmarked no names no stamps.

  • Zustand: Gebraucht - Wie neu

    EUR 7,31

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    Anzahl: 1 verfügbar

    Misc. Zustand: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.

  • Sprache: Englisch

    Verlag: Cengage Learning, 2008

    0324831552 / 9780324831559

    • Softcover

    Anbieter: Better World Books, Mishawaka, IN, USABetter World Books

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    Zustand: Gebraucht - Befriedigend

    EUR 14,05

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    Anzahl: 1 verfügbar

    Zustand: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Sprache: Englisch

    Verlag: Cengage South-Western, 1999

    0324006616 / 9780324006612

    • Hardcover

    Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes KönigreichBetter World Books Ltd

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    Zustand: Gebraucht - Befriedigend

    EUR 8,05

    EUR 5,87 Versand 
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    Anzahl: 2 verfügbar

    Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Sprache: Englisch

    Verlag: S O M Pub & Production, 1992

    094438613X / 9780944386132

    • Softcover

    Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes KönigreichWorldofBooks

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    Zustand: Gebraucht - Gut

    EUR 7,52

    EUR 6,57 Versand 
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    Anzahl: 1 verfügbar

    Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.