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In den WarenkorbZustand: Like New. Used - Like New. This is a brand new book! Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
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In den WarenkorbHardcover. Zustand: Brand New. 250 pages. 10.25x8.25x0.75 inches. In Stock.
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Bachelor Thesis from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A2, University of Limerick, course: Business Marketing, language: English, abstract: Over the past 40 years advertising has grown rapidly, and today the advertising industry is worth over $400 billion. Advertising therefore has a direct impact on people's lives, and print alcoholadvertising is no exception.Advertising often reflects societal beliefs, but these beliefs are often misleading. Adverts portray flawless beauty in the form of female models, which leads to social comparisons being conductedby women. They compare their physical attractiveness, and if it doesn't coincide with what they see, it can lead to poor self-esteem, a lack of self-confidence and even possibly developing eating disorders which are unhealthy.The alcohol adverts are also very sexual in nature, with women being shown to be very scantily clad or partially nude. This only acts to accentuate the portrayal of beautiful women by again drawing social comparisons. The adverts often show women and men engaging in sexualactivities which were previously not seen outside of the world of pornography, but advertisers today are pushing the boundaries further than ever before. This can lead to both men and womenbelieving that what they see in these adverts is what is socially accepted and what might happen if they consumed the product on offer.Print alcohol adverts tend to portray women as adorers to men, or purely as sex objects. The males in these adverts are often shown as in domineering positions, highlighting that women are seen as subordinate to men. A problem with men in this position is that fear may be instilled in women. Fear of rape and violence against women.
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. An analysis of how advertising affects females' self-image - specifically focusing upon print alcohol advertisements | David Morrin | Taschenbuch | 64 S. | Englisch | 2012 | GRIN Verlag | EAN 9783656328964 | Verantwortliche Person für die EU: GRIN Publishing GmbH, Waltherstr. 23, 80337 München, info[at]grin[dot]com | Anbieter: preigu.
Zustand: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | A small ship is wrecked during a perilous crossing in the Middle Sea. A baby is born as the ship sinks in the storm and is sealed in a barrel by its parents, who are then drowned. The child is rescued by the wreckers who lured the ship to its doom and a chain of events whose roots reach back down the centuries is set in motion. The Dalnin are a dispossessed and wandering tribe living on the margins of society, persecuted and reviled by most. They yearn for the prophesied return of their royal bloodline who will restore them to their true heritage. In a small fishing village lives an orphan youth, Jarla. His birth and true parentage are unknown and he grows up unhappy, estranged from the world and the people around him. He befriends a mysterious stranger from the wild and sets off on a journey of discovery that will lead him through danger and hardship to a true understanding of who he really is and what he must do to fulfil his destiny. The challenges he overcomes and the resources he finds inside himself and in the world around him mould him into the person he was born to be. Most of all he finds the friendship and connection that he has always yearned for but never known.