Max h bazerman michael luca (24 Ergebnisse)

hardcover. Zustand: Good. Bruise/tear to cover.

hardcover. Zustand: Acceptable. DAMAGED - Bruise/tear to cover/dust jacket.

Hardcover. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

hardcover. Zustand: Very Good. Very Good Condition - May show some limited signs of wear and may have a remainder mark. Pages and dust cover are intact and not marred by notes or highlighting.

hardcover. Zustand: Fine. LIKE NEW!!! Has a red or black remainder mark on bottom/exterior edge of pages.

Zustand: Very Good. Zustand des Schutzumschlags: 48428605. 1792051476. 10/15/2026 8:04:36 AM.

Paperback. Zustand: New. Brand new book, sourced directly from publisher. Dispatch time is 6-7 days from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

Paperback. Zustand: New. How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world-an excellent primer on experimental and behavioral economics   Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments-also known as randomized controlled trials-designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money-eBay, for example, discovered how to cut $50 million from its yearly advertising budget-or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good-different ways that governments are using experiments to influence or "nudge" behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of "the experimental revolution.". …

Paperback. Zustand: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

Zustand: New. pp. 232.

Paperback. Zustand: Brand New. 232 pages. 9.00x6.00x0.50 inches. In Stock.

Zustand: New. pp. 232.

Zustand: New. In English.

Zustand: New.

Zustand: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide.…

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Zustand: As New. Unread book in perfect condition.

Hardcover. Zustand: Brand New. 211 pages. 9.25x6.25x0.75 inches. In Stock.

Zustand: New. Michael Luca is Lee J. Styslinger III Associate Professor of Business Administration at Harvard Business School. His writing has appeared in publications including the Atlantic, Wall Street Journal, Harvard Business Review, and Slate.

Paperback. Zustand: New. How tech companies like Google, Airbnb, StubHub, and Facebook learn from experiments in our data-driven world-an excellent primer on experimental and behavioral economics   Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments-also known as randomized controlled trials-designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial has gone mainstream. No tech company worth its salt (or its share price) would dare make major changes to its platform without first running experiments to understand how they would influence user behavior. In this book, Michael Luca and Max Bazerman explain the importance of experiments for decision making in a data-driven world. Luca and Bazerman describe the central role experiments play in the tech sector, drawing lessons and best practices from the experiences of such companies as StubHub, Alibaba, and Uber. Successful experiments can save companies money-eBay, for example, discovered how to cut $50 million from its yearly advertising budget-or bring to light something previously ignored, as when Airbnb was forced to confront rampant discrimination by its hosts. Moving beyond tech, Luca and Bazerman consider experimenting for the social good-different ways that governments are using experiments to influence or "nudge" behavior ranging from voter apathy to school absenteeism. Experiments, they argue, are part of any leader's toolkit. With this book, readers can become part of "the experimental revolution.". …

paperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2022-03-01 Publisher: How do companies like Google. Airbnb. and Facebook make smart decisions? The answer: with the power of testing. Have you searched online for anything recently. or on which video site to find a movie? If so. you may have also been unknowingly involved in various tests - to test users' perceptions of different products and experiences Evaluation and feedback. With a deep dive into the practice of analyzing companies like eBay. Alibaba.…