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Trade Paperback. Zustand: Near Fine. Stated First Printing. No remainder marks. A stock image is an accurate representation of the listed book's cover design. Pages [xxi, 286] unmarked, minor age discoloration at top and front page edges. All books are in my smoke free & climate controlled shop and will have qualities and/or flaws described. Domestic & international shipping includes tracking information. Size: 8vo - over 7 3/4 to 9 3/4".…

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Paperback. Zustand: Brand New. 150 pages. 8.50x5.50x0.32 inches. In Stock.

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Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 352 | Sprache: Englisch | Produktart: Bücher | The Essential Guide - Updated for a New EraWhether you're a first-time exhibitor or have been going to shows for years, this book is filled with tips, checklists, and proven examples that will jumpstart your next exhibiting experience.Inside you'll discover how to:Research shows and set realistic goals for exhibitingMake your exhibit stand out with a unique theme or designTrain staffers so they're able to gather the most qualified leadsCreate a buzz about your company before the show startsUnlock the potential in the leads you gatherExpand your possibilities by implementing non-traditional techniquesIn this revised and updated edition, you'll discover a wealth of fresh ideas and examples from exhibitors in all types of industries - about 40 new pages have been added.No matter your level of experience in the world of trade shows, this book has been designed with tools for you. It's organized into six sections that focus on each aspect of trade show planning. These sections also follow the analogy of building a house. And just like how every construction project begins by drawing up blueprints and constructing a solid foundation, so should your trade show marketing.…