K b datta (24 Ergebnisse)
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Zustand: New. pp. xvii + 233 Maps.
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Zustand: New. pp. xxv + 326 Illus.
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Zustand: New. pp. 232.
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Zustand: New. pp. xiii + 114 Illus.
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Zustand: New. pp. viii + 295.
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Zustand: New. pp. ix + 275.
Verlag: Central Inland Fisheries Research Institute
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In den WarenkorbZustand: New. pp. ii + 113.
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Hardbound. Zustand: As New. New. Contents Preface. 1. Introduction. 2. Emergence of free media. 3. Impact of mass media on society. 4. Mass media and culture. 5. Reflection of media on society. Bibliography. Index. Despite the ethically important role that medicine and other professions play in the lives of individuals and in so…ciety media scholars and other critics lack a well developed method to assess news coverage of ethical issues that involve professions and society. The near absence of broad systematic assessment of ethics coverage exists despite the considerable scholarly interest in recent decades in normative press theory and media ethics. A veritable mine of information this will delight and enlighten all inquisitive readers. 292 pp.
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Hardbound. Zustand: As New. New. Contents Preface. 1. Traditional mass media in India. 2. Print media evolution and development. 3. News coverage for masses. 4. Newspapers as mass media. 5. The print media in information age. 6. Video flow into India. 7. Television and mass communication. 8. Television policy in India. 9. Televi…sion and social change. Appendices. Bibliography. Index. The means of communication that reach large numbers of people in a short time such as television newspapers books and radio are conventionally known as mass media. The present book compilation of informative articles on mass media in general and its status in India in particular provides basic information on the topic in historical perspective. Though in the 21 century an information age the scenario has undergone drastic changes yet one should know about the historic long march of mass media. This will prove informative and useful to academics as well as professionals in the field. 266 pp.
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Hardbound. Zustand: As New. New. Contents Preface. 1. Importance of communication. 2. Mass communication an introduction. 3. Media planning strategies. 4. Communication theories. 5. Media needs of women and children. 6. New World Information and Communication Order (NWICO). 7. Communication channels. 8. Media and computer litera…cy. 9. Media in 21 century. 10. Functions of communication. 11. Aims of communication. Appendices. Bibliography. Index. The present century is the age of information technology. With the advancement of communication technology mass communication has become easier faster and more accessible. The power inherent in the mass communication from print to non print medium like press film radio and TV are some form of communicative media to inform the persuade to educate and to entertain. The present book on mass communication is designed to provide fundamental information on the theme in concise form. Based on authentic sources and facts the readings compiled in this volume will delight and enlighten one and all in the field. 284 pp.
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Hardbound. Zustand: As New. New. Contents Preface. 1. Introduction to public relations history principles and functions. 2. Public relations functions and scope. 3. Law and ethics of public relations. 4. Management of public relations. 5. MIS and Public relations in public administration. 6. Role of writing in public relations.…7. Public relations advertising. 8. Public relations with internal publics. 9. Media planning. 10. Public relations education. 11. Management employee relations. 12. Public relations with external publics. 13. The career in public relations. 14. Financial public relations. 15. Content analysis importance and relevance. 16. Public relations for marketing. 17. Public relations in extension. Appendices. Glossary of terms. Select bibliography. Index. Public relations is the management function which evaluates public relations identifies the policies and procedures of an individual or an organisation with the public interest and plans and executes a programme of action to earn public understanding and acceptance. Public relations has a vast potential of employment these days. A PRO is an ambassador of his/her organisation. Image building goodwill creation making publics aware of policies and programmes etc. are his jobs. Basically it is a management function being performed with journalistic professionalism and approach. This book on public relations is compilation of valuable information based on authoritative sources. We have tried to highlight all salient features of Public Relations in pros and cons. 283 pp.
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Zustand: New. pp. 824.
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Contents Preface 1 Mass media and public relations 2 Insights into Electronic Media 3 Mass Media and advertising 4 Mass media and media bias 5 World wide web WWW and web browsing 6 TELNET a modern way of communication 7 Usenet 8 Internet and information technology 9 Miscellaneous issues Glossary Bibliography Index Media and comm…unication are widely debated topics and a plethora of literature is available on diverse themes As is suggested by the name of the title we have chosen here some select themes which put now insights into mass media jacket 278 pp.
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Hardcover. Zustand: New. 1st Edition. Contents: 1. Soil and plant sampling and their processing. 2. Determination of soil pH and electrical conductivity by different methods: comparison and interpretation. 3. Determination of organic carbon fractions in soil. 4. Determination of total and extractable micronutrients and metals in… soil. 5. Fractionation of micronutrients and metals in soil. 6. Determination of available boron in soil and plant. 6. Sequential boron fractionation and colorimetric estimation. 7. Assessing different forms of sulphur in soil. 8. Determination of different forms of nitrogen in soil. 9. Determination of available phosphorus in soil and plant. 10. Determination of different forms of potassium in soil. 11. Determination of cation exchange capacity of soil. 12. Soil microbial biomass carbon and its determination. 13. Gypsum requirement for alkali soil.14. Determination of bulk density and water holding capacity of soil. 15. Digestion techniques for plant/manure samples. 16.Determination of zinc in human blood serum. 17. Determination of critical limits of nutrients in soils and plants. 18. Diagnosis and recommendation integrated system (DRIS) approach for fertilizer recommendation. 19. Risk assessment of metal contaminated soils. 20. Use of inductively coupled plasma-mass spectrometry (ICP-MS) for analysis of trace elements. Analysis of soil and plant samples is an important tool for assessing plant nutrient need for formulation of crop and site-specific nutrient recommendations for higher economic return as well as to minimize risk of environmental pollution . . . This laboratory manual entitled "Manual on Advanced Techniques for Analysis of Nutrients and Pollutant Elements in Soil, Plant and Human" covering methodologies for assessing status of nutrients and pollutant elements in soil-plant-human continuum, their distribution in different soil fractions, and protocols for risk assessment of polluted soils provides a timely and needed updates of new and simplified analytical procedures available today .
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Hardcover. 8vo. pp 883. Colour illustrated dust jacket. Original publisher's black cloth with gilt lettering at spine. ISBN: 8120807928 Cloth a little marked, else internally clean. Very good in slightly faded, slightly edgeworn, very good minus dust jacket.
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Zustand: Good. Used - Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre.' Ex-library, but has been well cared for. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Verlag: ACE Books, 2010
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In den WarenkorbContents Preface 1 Introduction 2 Freedom of the Press and Related Issues 3 Why Media Ethics Concepts and Practices 4 Media Ethics in Europe 5 Media Ethics in Africa and Arab World 6 Media Ethics in American Continent Appendices Index Media ethics is the subdivision of applied ethics dealing with the specific ethical principles…and standards of media including broadcast media film theatre the arts print media and the internet The field covers many varied and highly controversial topics ranging from war journalism to Benetton advertising Besides giving the text of media ethics in some select countries of the world we have touched various factors like Right to information Freedom of Press Freedom of speech and expression media accountability defamation etc Jacket 296 pp.
Verlag: ZSI, Kolkata, 2008
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In den WarenkorbHardbound. Zustand: As New. New. Contents 1. Introduction. 2. Physiography of Madhya Pradesh and Chhattisgarh. 3. Floristic. 4. Table 1 Habitat wise distribution of the birds of Madhya Pradesh and Chhattisgarh. 5. Terms and abbreviations used. 6. Systematic account. 7. Table 2 Systematic list with status habit and habitat. 8. Ta…ble 3 Intergrading species and subspecies in Madhya Pradesh and Chhattisgarh. Summary. Acknowledgements. References. From the Introduction The present paper is based mainly on the findings of various field trips undertaken by the present authors in Madhya Pradesh and Chhattisgarh in recent times collections present in the National Zoological Collections and previous accounts. Species and sub species recorded in earlier literature but not present in the National Zoological Collections or could not be found by the authors in the field are also dealt with. Altogether 449 species and sub species of birds from Madhya Pradesh and Chhattisgarh are discussed here. Manakandan and Pittie's (2001) classification of taxa has been adopted in the present account. The numbers used in the text against each species is according to the Handbook of India and Pakistan by Ali and Ripley (1987). 152 pp.
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Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In fair condition, suitable as a study copy. Dust jacket in fair condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,…700grams, ISBN:9788173193170.
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Contents Prologue 1 Precision Agriculture The approach and method for augmenting productivity with ecological issuesSK Acharya 2 Concept of enterprise entrepreneurship and enterprise management in agri-horti enterprisesSK Acharya 3 Agriculture and agribusiness Meanders of growthSK Acharya 4 ICT The concept and application in bus…iness management S Acharya A Biswas and SK Acharya 5 Value addition precision and supply chain management in agri-horti enterpriseSK Acharya 6 Vegetables The perspectives and prospect of value additionMK Pandit 7 Value addition to enterprises of spicesAB Sharangi and N Chattopadhyay 8 Concept of value addition in horticultural cropsBC Saha 9 Value addition in fruits and vegetable wastesSC Jana 10 Value addition and precision in spices cropsSDatta 11 Value addition and precision in fruit cultureS Kundu 12 Value addition and precision in minor fruitsN Bhowmik and P Dev 13 Value addition in hortiuclutral crops some relevant considerationsV Bahadur 14 Value addition and precision in flowersAK Pal 15 Value addition and precision in mushroomA Singh 16 Value addition of palmyraN Chattopadhyay and AB Sharangi 17 An Introduction to newer technologies for food processingI Chakraborty and S Saha 18 Hitech horticulture for precision farmingB Bhattacharya 19 The economy and marketing in the context of precision horticultureS Mukhopadhyay and Md H Ali Conclusion Bibliography IndexThe application of cutting edge technology in the production and management of agri-horticultural enterprises is increasing in a swashbuckling manner Today we are not only attuned to ensuring food security but also adequately concerned to the ecological deterrence from erosion and contamination The precision agriculture has got tremendous application a micro-micro level and also at the national level The increasing application of GIS GPS and RST together called geoinformatics has enabled precision agriculture and precision horticulture to create value added marketable production with a clandestine consideration of field and temporal variabilities This book is a splendid creation for eying on both the value addition as well as precision technology so that any academician or any entrepreneur can address and epitomize the opportunity and scope of precision farming par seThe age of classical agriculture is facing sharp redundancy and will be loosing relevance in a shorter frame of time unless it can be uplifted to a level of livelihood generation process and product not only for the horticultural entrepreneur elites but also for the millions of grass root farmers hungry and hunting for food income and livelihood from the amazing world of horticultureThe volume of biological production is sometimes rendered meaningless and sometimes goes a liability of production because these are not scaled up with value addition-a worth of Rs30000- crores of horticultural produces every year is lost in India due to lack of proper supply chain This is a sheer insensitive activity on the face of upsurge in poverty and unemployment In a global market value added agriculture from India does contribute only to the tune of 1-2 A country with the highest horticultural productivity in the versions of vegetables fruits flowers spices medicinal and plantation crops is suffering from intrinsic contradictions by displaying a poor value addition to the mammoth productionThe book is rightly envisaging to create a series of vista primarily for the small and medium entrepreneurs on how to create livelihood generate income and ensure food security by transforming the stale green biology into a rippling silvery livelihood All possible traits of horticulture has been incorporated with a clear focus on processing and quality enhancement marketing and supply chain performances the gender dimensions livelihood and employmentWe are of every hope that this is not a mere book volume but a comprehensive handbook for willing entrepreneurs to transform their means of life into a synergy o.
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Hardcover. Zustand: As New. Dust Jacket Included. Contents Preface 1 Diversification of Aquaculture Need of the HourDelip KUmar and Rupam Sharma 2 Aquatic Biodiversity Text Context and ConflictsNC Datta 3 Air-Breathing Fish Culture and Rural UpliftmentM Yusuf Kamal 4 Perspectives on Productivity Improvement in Inland Aquatic Res…ources and Upscaling Aquaculture ProfileAP Sharma and BB Satpathy 5 Unscientific and Profit Making Approaches in Fish Breeding and Its Impact on Aquatic Bio-Diversity of Bengal and AssamNR Chattopadhyay C Chetri and P Chatterjee 6 Indigenous Ornamental Fish Diversity and Trade in Kolkata and SuburbsSandipan Gupta and Samir Banerjee 7 Diversification of Aquaculture through Culture of Murrels and MagurT Suguna 8 Diversifying Carp Culture Through Locally Available fish Species in West Bengal A Meta Frontier AnalysisJaydev Misra 9 Fish biodiversity in Himalayan and Terai Region of West Bengal Issues of Preservation Propagation and ConservationMadhumita Mukherjee and Chinmoy Chakraborty 10 Indigenous Ornamental Fish their Propagation and TradeArchana Sinha and BK Mahapatra 11 Biodiversity and Conservation of Indigenous fish Species of Upper Lake BhopalPraveen Tamot and Ashu Awasthi 12 Diversity of Indigenous Sisoroid Catfishes of North East India and their ConservationN Anganthoibi and W Vishwanath 13 Ichthyofaunal Diversity and Eco-fishery Status of Doyang Reservoir NagalandS Odyuo and TS Nagesh 14 Umium Reservoir Fisheries-Its Present Status and Future Need for Sustainable Rural LivelihoodsBK Mahapatra and K Vinod 15 Studies on Diversity and Impact of Algae on Brackish Water fisheries in and Around SundarbansNurmohammad Naskar and Kumud Ranjan Naskar 16 Inland Indigenous Ornamental Fish Resources of BiharAktar Jamal 17 Utilization of Pigments Molecules in Designing feeds for Freshwater Ornamental fish and Crustaceans CultureUmesh C Goswami 18 Occurrence and Antibiotic Susceptibility of Bacteriological Indices Isolated from Fish Cultured in Waste Fed WetLandSutapa Sanyal Abhisek Basu and Samir Banerjee 19 Prevalence of Carp Diseases in Relation to Water Quality Parameters in the Culture Areas of West Bengal IndiaTK Mohapatra N Islam and G Dash 20 Effect of Salt-marsh Grass Porteresia Coarctata Diet on Growth Performance of Black Tiger Shrimp Penaeus Monodon Abhijit Mitra Kunal Mondal and Kakoli Banerjee 21 Effect of Alkali and Alkaline Earth Metals on Embryonic Stages of Rohu Labeo Rohita HamAnusaya Mallick BC Mohapatra and N Sarangi 22 The Role of Fungi in Nutrient Cycling During the Process of Litter Decomposition of Mangrove Leaves in the Estuarine Ecosystem of Sundarbans West BengalNityananda Ghosh and Kumudranjan Naskar 23 Recent Technologies used for the Seed Quality Management of Commercially Important Shrimp Species Penaeus MonodonK Veeranjaneyulu and Pushpendra Singh Sengar 24 Reproductive Biology and Artificial Propagation of Chocolate Mahseer Neolissocheilus Hexagonolepis McClelland in MeghalayaBK Mahapatra and K Vinod 25 Impact of Duck rearing on Pond Water Quality Pond Productivity in Integrated Fish Farming SystemJ Yaswanth Kumar MS Chari and HK Vardia 26 Assessment of Arsenic Profiles of Different Environmental Elements in West BengalSoumen Chanda Parimal Sardar and Durgesh Kumar 27 Effect of Some Common Pesticides on the Survivability of Spot Fin Swamp Bard Puntius SophoreLakshman Chandra Patel Prasanta Chatterjee Chandan Kumar Mondal and Dipak Kumar Roy 28 Effect of Some Herbicides in Controlling the Floating Aquatic WeedsSubhendu Datta and Ajit Kumar 29 Observations on the Morphology of Gill Rakers and Relative Lengths of Intestine of some Indigenous Non-carp Freshwater FishesNilima Priyadarshani Chuli Subrato Ghosh and Ajay Kumar Patra 30 Options Available for Controlling Submerged Aquatic Weeds in IndiaSubhendu Datta Uday Sahani Parimal Sardar and BK Mahapatra 31 Management Strategy for Utilization of Under Utilized Aquatic Resources with of Pro-poor Pro-gender and Pro-nature approachSudhir K Das 32 Evaluation of Fishery and Socio-Econo. figs, tables, col. plates (illustrator).
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Hardcover. Zustand: As New. Contents Preface 1 Celebrating the bicentenary of Darwin?s birth and 150 Anniversary of the publication of the Origin o SpeciesBN Pandey 2 Dialogue and debate on Darwinism an introspectionNC Datta 3 Biodiversity and biotechnology how they support and nurture each otherMilton Fingerman 4 Marine bioreso…urces for livelihood mangroves and associated crabs of Ratnagiri on West Coast of IndiaGK Kulkarni and SA Kasture 5 Mangrove associated Fauna of Subarnarekha Estuary Balasore OrissaSantanu Mitra 6 Ornametnal fish trade in the red sea and Gulf of AdenMaroof A Khalaf and Mohamed Abdallha 7 Aquaculture of seaweeds a potential bioresources for generation of rural livelihoodAY Desai and SI Yusufzai 8 Bioresources as a tool for food security and rural livelihood challenges of 21 century a reviewJS Tara 9 Diversity of Avifauna in Harischandragad Kalsubai Area Tal Akole Dist Ahmednagar MaharashtraSudhakar Kurhade 10 Bioinvasion of blood in Avians causes and consequencesDK Gupta 11 Ectoparasites of animalsMH Khan 12 On some helminthic infection of fresh water fishes with special reference to Transmit diseaseP Rai 13 Coccidian parasites of domestic rabbits oryctolagus cuniculus in Kashmir ValleyMagray Asiya Majidah Rasheed and AR Khan 14 Diversity population dynamics of cestode parasites from some freshwater fishes of Marathwada RegionCJ Hiware 15 Comparative study on prevalence of free living protozoa from Aurangabad Maharashtra IndiaNZ Deshmukh SV Nikam and TT Shaikh 16 Study on the occurrence of human pathogenic bacteria in Trichiurus spp During frozen storageLeena N Meshram Suman S Pawar and PD Raut 17 Molecular genetic diversity in Lac resin secreting insects Kerria Lacca current statusDipanarayan Saha Sanjeev Kumar Ranjan Anees K and Ranganathan Ramani 18 Pollen diversity in Apis Mellifera and its quantification in the different eco habitats in KarnatakaA Nagarathna 19 Diversity analysis of aeromonas species isolated from fish in West Bengal using molecular techniquesSS Mishra BJK Behera and MK Das 20 Meso-arthropods of Euedaphon and hemidaphon of reclaimed mine spoins of Kathara coalmine area of JharkhandBK Sinha and Amita Hembrom 21 Some in Ritu and Ex Situ methods of biodiversity conservationNeelgagan Singh Mohd Anis gangie and Love Kumar 22 An assessment of zooplankton population of Kelewadi Lake with reference to pisciculture Ahmednagar District MaharashtraBA Pawar 23 Human threat to Anuran?s biodiversityRezina Ahmed 24 Spotlight of social dimension of ecologyNC Datta 25 Morphological studies of liver in LeopardVD Shankhapal AS Ninawe and ON Ladukar 26 behavioral mechanisms of melopsittacus undulates for pair bond formation and matingA Sunitha Philip and M Mathew Oommen 27 Gross morphology and surface ultrastructure of the Swim Bladder in an Air Breathing fish Anabas TestudineusC Jha and TK Ghosh 28 Demography of free-ranging Hanuman Langur Semnopithecus Entellus in and around Jodhhpur Rajasthan IndiaLS Rajpurohit G Sharma Devilal P Vijay B Swami and Chena Ram 29 Potentials of calotropis procera an overviewAradhana Singh and Veena B Kushwaha 30 Performance of Malabari Goats under field conditionsKC Raghavan Naicy Thomas and Jimcy Joseph 31 Variation in Diurnal activity pattern of Barasingha Cervus Duvaucetii in Zoological Garden KolkataT Mondal and SS Panigrahi 32 Nutritional security through aquaculture in abandoned water bodiesAK Panday and K Panday 33 Role of body melanisation in stress resistance and fecundity in Highland vs lowland populations of Drosophila MelanogasterRavi Parkash Shama Singh Dau Dayal Babita Kajla and Chander Kala 34 Variation in abiotic and microbial characters of water during breeding of Labeo Rohita in a closed Hatchery systemDevendra Mohan Devendra Choudhary Archana Gaur and Ramkishor 35 Water quality status of Kishore Sagar Tank Kota Rajasthan IndiaP Dube Veena Garg and Seema Sharma36 Effect of Certain ecological factors responsible for the development of rice weevil sitophilus oryzae Linn Curculionid.
Advances in Soil Science
Beauchamp, E.G. (Contributor) / Binkley, D. (Contributor) / Buresh, R.J. (Contributor) / De Datta, S.K. (Contributor) / Hart, S.C. (Contributor) / McBride, M.B. (Contributor) / Paul, J.W. (Contributor) / Trevors, J.T. (Contributor)
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Paperback. Zustand: Brand New. reprint edition. 209 pages. 9.20x6.10x0.50 inches. In Stock.
Sprache: Englisch
Verlag: Tudor Publishing, New York, 1952
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In den WarenkorbHardcover. Zustand: Near Fine. Zustand des Schutzumschlags: Very Good. First Edition [stated]. Book Near Fine, Slight Wear At Corners, No Names Or Marks. Dj 1/8" Shorter Than Book, Light Wear With A Few Short Edge Tears And Minute Losses.
