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  • Sprache: Englisch

    Verlag: GRIN Verlag, GRIN Verlag, 2011

    3656074208 / 9783656074205

    • Softcover

    Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH

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    EUR 16,95

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    Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2009 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, University of Groningen (Faculty of Economics and Business), course: International Strategic Management, language: English, abstract: LVMH is a French based top luxury brand, which has established its name successfully in the market and represents one of the biggest luxury conglomerates in the world. With over 2,314 stores worldwide, employing over 77,087 employees, of whom 74% are employed abroad, LVMH has quite the firm stand in the market. LVMH has throughout the years of its establishment applied the multi-brand strategy, which is thoroughly discussed in this paper. Besides an analysis of the multi-brand strategy, its strengths and weaknesses, while assessing future opportunities and threats for LVMH, this paper also gives an overview of the structure of LVMH. The paper also comprises an overview of LVMH's applied international strategy model, while keeping in mind possible effects of globalization and innovation dependence on the firm.…

  • Sprache: Englisch

    Verlag: GRIN Verlag, 2011

    3656060533 / 9783656060536

    • Softcover

    Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH

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    Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Scientific Essay from the year 2009 in the subject Pedagogy - School System, Educational and School Politics, grade: A, University of Groningen, course: Higher Education Systems - Comparative Country Studies, language: English, abstract: Higher Education is a vital aspect of everyday life, not only for students or professors, but also for external observers, since education is the most discussed factor throughout this economic crisis. Considering the importance of this topic, it is hard to believe that there are indeed several papers published on the issue of comparing the variety of countries with reference to their individual higher education systems and their ranking scores, while there is not one universal concept/ model within academic ranks that is applied when conducting comparative country studies, with special attention to higher education systems. …

  • Sprache: Englisch

    Verlag: GRIN Verlag, GRIN Verlag, 2011

    365609022X / 9783656090229

    • Softcover

    Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH

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    EUR 19,95

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    Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Bachelor Thesis from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: A, University of Groningen (Faculty of Economics and Business), course: International Business & Management, language: English, abstract: Although various researchers have called attention to inter-firm relations and their effect on innovation, relatively few studies so far have examined the topic from an integrative point of view. While some research has been done on individual variables chosen by the researchers beforehand for a certain firm in a specific industry and setting, there has been a small amount of research towards a much more universal approach. The here presented study therefore aims at gaining comprehensive insight into the fundamentals of the previously described approach. In particular the objective of this study is to analyse how the characteristics of inter-firm relations influence creativity and innovation. This is done by contextualizing the factors used in previous literature and analysing their impact on innovation as well as the implementation processes. …

  • Sprache: Englisch

    Verlag: GRIN Verlag, 2011

    3656071314 / 9783656071310

    • Softcover

    Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH

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    EUR 42,95

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    Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Research Paper (postgraduate) from the year 2009 in the subject Economics - Case Scenarios, grade: A, University of Groningen, course: Comparative Country Studies, language: English, abstract: A country fact book is necessary in order to make a comparison between countries and industries, specifically focused on assessing, comparing and recommending the business opportunities and limitations for investments in certain industries in different countries. Itstudies and compares relevant conditions for foreign investors in specific countries and specific industries that need to make country comparative investment decisions. This country fact book analyzes, makes a comparison and gives recommendations concerning the wine industry in Australia and France. The comparative analysis and, subsequent, recommendations are aimed at foreign direct investors that are considering to invest in the wine industry of either Australia or France.…