jane farley templeton (5 Ergebnisse)

Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

Hardcover. Zustand: Fair. 1. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.

Zustand: Bueno. : Esta guía estratégica proporciona una visión completa sobre cómo organizar, llevar a cabo y analizar entrevistas de grupos focales. Cubre desde la planificación inicial hasta la interpretación de los resultados, ofreciendo un enfoque práctico para la investigación de mercados y las ciencias sociales. EAN: 9781557385307 Tipo: Libros Categoría: Negocios y Economía|Ciencias Título: The Focus Group Autor: Jane Farley Templeton Idioma: en Páginas: 325 Formato: tapa dura.

Hardcover. Rev edition, third printing. xiv, 308 p. Occasional footnotes. Index The "Focus Group" provides a complete and clear framework for staging effective interview sessions, accurately interpreting their results and using them in successful marketing strategies. This book contains topics that include: the "second coming" of focus groups in marketing and market research; ethics in using focus groups; effective use of focus groups; conflict resolution in focus groups; and using focus group resources. Forewrod by Robert H. Albert. Good in good dust jacket. Highlighting/underlining. Pencil erasure residue on table of contents. Some other pencil marks and comments noted. DJ has some wear and soiling.

Hardcover. Zustand: Très bon. Couverture différente. Edition 1987. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Different cover. Edition 1987. Ammareal gives back up to 15% of this item's net price to charity organizations.