Gad ghada (6 Ergebnisse)

Zustand: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | This book is an integration of advanced marketing research work for the sake of making the higher education institutions more competitive through sending a strong message across to the marketers global changing yet rewarding marketing context theoretically and practically. The essence of this message is two-folded. First, is the marketing research imperative as emphasizing the customer sensitivity imperative in the form of seeking the truth of customer-life time value strategically and tactically by rigorous marketing research and marketing information systems. The second, is a matter of perspective imperative through focusing on multiple approaches to viewing the goals and mechanisms of building a sustainable competitive advantage for higher education in the foreseeable future.…

Zustand: New.

Paperback. Zustand: Brand New. 412 pages. 9.02x6.14x1.06 inches. In Stock.

Zustand: New.

Zustand: New.

Zustand: New.