Edward l bernays (119 Ergebnisse)

Paper Back. Zustand: New.

Paperback. Zustand: Very Good. Public relations as described in this volume is, among other things, society's solution to problems of maladjustment that plague an overcomplex world. All of us, individuals or organizations, depend for survival and growth on adjustment to our publics. Publicist Edward L. Bernays offers here the kind of advice individuals and a variety of organizations sought from him on a professional basis during more than four decades. With such knowledge, every intelligent person can carry on his or her activities more effectively. This book provides know-why as well know-how. Bernays explains the underlying philosophy of public relations and the PR methods and practices to be applied in specific cases. He presents broad approaches and solutions as they were successfully carried out in his long professional career. Public relations is not publicity, press agentry, promotion, advertising, or a bag of tricks, but a continuing process of social integration. It is a field of adjusting private and public interest. Everyone engaged in any public activity, and every student of human behavior and society, will find in this book a challenge and opportunity to further both the public interest and their own interest. Edward L. Bernays (1892-1995) helped found the profession of counsel on public relations. From 1919, in partnership with his wife, Doris E. Fleischman, he advised a Who's Who of industry, profit and nonprofit organizations, and government. A graduate of Cornell University, Bernays was Professor of Public Relations at New York University and the University of Hawaii.…

Paperback. Zustand: Very Good. Edward Bernays was a member of this massive Jesuit machine. His uncle, Sigmund Freud, was a master Jesuit manipulator who influenced Bernays in countless ways. Freud was thought to have brought out and fully developed the narcissist in Bernays, who was known to all as a braggart. After the success of his first book, Crystallizing Public Opinion, in 1923, Bernays furthered his research on manipulating members of our herd society. The work culminated in his second book, Propaganda. Like other Jesuit machinations, this book blatantly shoved this resurrected term propaganda right in the faces of all Americans. It taunted people with the knowledge of how innocent people are cleverly coaxed into following the order du jour, almost always without the patient being aware they were being led around by a nose ring. Bernays was a brilliant manipulator who taught his techniques to hundreds of force-multipliers who, in turn, unleashed the insidious practices on the world. This current volume has been revamped in a number of ways: lightly edited for clarity, subheadings added to improve readability, paragraphs broken up into more managable reads, newly designed interior and cover. Our current volume is a remake of Bernays' original book. Our version does not include commentary on Bernays' thoughts or ideas, nor is it meant to. We have preserved this man's brilliant, if not twisted, thoughts on how to manage an entire population of subservient people, using a few provocative words and phrases that crawl under the skin of our easily programmed minds. Our hope is that this updated version of a masterpiece will be read, studied and shared by a new generation of students and casual readers. Please form your own thoughts, opinions, beliefs and hypotheses. Beyond this, our wish for you is that you use this new-found information to do some good in this world. Bernays thrust this material into our faces nearly a hundred years ago and flaunted his jesuitical power over our subconscious mind. It is now our duty and responsibility to understand his methods so we may protest, if not counter entirely, any attempt to control our beautiful minds. Knowledge isn't just power. Applied correctly, it all but guarantees victory in any arena.…

Paperback. Zustand: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Cesista, Eve (illustrator).

paperback. Zustand: Very Good.

Zustand: New. pp. 70.

Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Zustand: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Zustand: Fair. : En este influyente libro, Edward Bernays, considerado el padre de las relaciones públicas, explora las técnicas de manipulación de la opinión pública. Analiza cómo los gobiernos y las corporaciones utilizan la propaganda para influir en el pensamiento y el comportamiento de las masas. Bernays ofrece una visión inquietante de cómo se moldea el consentimiento en la sociedad moderna, revelando las estrategias utilizadas en política, negocios, arte, ciencia y educación para controlar la opinión pública.'Propaganda' es una obra esencial para comprender el poder de la persuasión y la manipulación en el mundo actual. Bernays examina cómo se utilizan las técnicas de propaganda para crear una realidad fabricada y cómo los ciudadanos pueden protegerse de la influencia de la propaganda. EAN: 9780970312594 Tipo: Libros Categoría: Negocios y Economía|Educación Título: Propaganda Autor: Edward L. Bernays Editorial: Ig Publishing Idioma: en Páginas: 175 Formato: tapa blanda.…

Paperback. Zustand: Fine.

Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Zustand: New.

Zustand: Fair. : Este libro, 'Los años últimos: radiografía de las relaciones públicas 1956-1986', ofrece una visión detallada de la evolución de las relaciones públicas entre 1956 y 1986. Escrito por Edward L. Bernays, el libro explora las teorías psicológicas y las escuelas de pensamiento que influyeron en el campo de las relaciones públicas durante este período. Publicado por Escuela Superior De Relaciones Publicas, esta edición en tapa blanda consta de 240 páginas y está escrita en español. EAN: 9788476655252 Tipo: Libros Categoría: Negocios y Economía Título: Los años últimos: radiografía de las relaciones públicas 1956-1986 Autor: Edward L. Bernays Editorial: Escuela Superior De Relaciones Publicas Idioma: es-ES Páginas: 240 Formato: tapa blanda.…

Paperback. Zustand: Brand New. 120 pages. 5.50x0.27x8.50 inches. In Stock.

hardcover. Zustand: Very Good.

Zustand: New. pp. 70.

paperback. Zustand: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Zustand: New. pp. 175.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Zustand: Brand New. 140 pages. 6.00x0.30x9.00 inches. In Stock.

Paperback. Zustand: Brand New. 175 pages. 7.75x5.00x0.50 inches. In Stock.

Paperback. Zustand: Brand New. 175 pages. 7.75x5.00x0.50 inches. In Stock.

Paperback. Zustand: Brand New. 175 pages. 7.75x5.00x0.50 inches. In Stock.

Zustand: New. In English.

PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Zustand: Brand New. 66 pages. 5.50x0.16x8.50 inches. In Stock.

Zustand: New. In English.

Zustand: New. In English.

Zustand: New. In English.