Dipak c jain (19 Ergebnisse)

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Zustand: As New. : En 'Marketing Moves', Philip Kotler, Dipak Jain y Suvit Maesincee exploran cómo la globalización, Internet y la hipercompetición están transformando los mercados. Argumentan que el marketing debe evolucionar para priorizar la creación de valor para el cliente y adaptarse a un entorno donde los clientes son escasos. El libro presenta el concepto de 'marketing holístico', que integra el marketing tradicional con las capacidades digitales para construir relaciones a largo plazo con los stakeholders. Este enfoque permite a las empresas identificar nuevas oportunidades de valor, crear ofertas personalizadas y operar con alta calidad y velocidad, construyendo una plataforma de marketing completa para un mundo centrado en el cliente. EAN: 9781578516001 Tipo: Libros Categoría: Negocios y Economía Título: Marketing Moves Autor: Philip Kotler| Dipak C. Jain| Suvit Maesincee Editorial: Harvard Business Review Press Idioma: en Páginas: 193 Formato: tapa dura.…

HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.

Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Hardcover. Zustand: Brand New. 193 pages. 9.50x5.75x1.00 inches. In Stock.

Zustand: New. In English.

Gebunden. Zustand: New. The Internet, globalization, and hypercompetition are dramatically reshaping markets and changing the way business is done. This work describes the next transformational imperative for marketing. It calls for a fundamental rethinking of corporate strategy t.

Zustand: leido. 1ª ed., 1ª imp. edición. rúst. 228.

Zustand: Sehr gut - gebraucht. Gebundene Ausgabe 248 S. Sehr guter Zustand, ohne Namenseintrag Marketing der Zukunft. Mit sense and response zu mehr Wachstum und Gewinn Zustand: 3, Sehr gut - gebraucht, Gebundene Ausgabe Campus-Verlag , 2002 248 S. , Marketing der Zukunft. Mit sense and response zu mehr Wachstum und Gewinn, Philip Kotler, Dipak C. Jain, Suvit Maesincee, 3593370778, BU388019.…

Buch. Zustand: Neu. Marketing Moves | A New Approach to Profits, Growth, and Renewal | Dipak C. Jain (u. a.) | Buch | Gebunden | Englisch | 2001 | Harvard Business Review Press | EAN 9781578516001 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu. …

Zustand: Ottimo USATO. I. Mondo economico ITALIANO Internet, globalizzazione e ipercompetitività stanno trasformando radicalmente i mercati e il modo di operare nelle imprese. Il problema, sostengono gli autori, à che il marketing non ha saputo tenere il passo con l'evoluzione dei mercati. Oggi sono i clienti a scarseggiare, non i prodotti, e il marketing tradizionale per adeguarsi a questa realtà deve essere smontato e ridefinito. Il libro presenta un nuovo quadro di riferimento per elaborare e gestire le strategie e le attività di marketing.…

Zustand: Sehr gut. Zustand: Sehr gut | Sprache: Deutsch | Produktart: Bücher | Keine Beschreibung verfügbar.