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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Bachelor Thesis from the year 2013 in the subject Business economics - Miscellaneous, grade: 1,2, University of Applied Sciences Bremen, language: English, abstract: According to the Boston Consulting Group report of 2011, the Chinese apparel sector is set to become the world's second largest retail market by 2020 and will account for about 30 percent of the global apparel market's growth over the next five years. Until recent years, China has been regarded as one of the main manufacture places of western apparel companies because of its lower labor costs. Nowadays, however hand in hand with the rapidly changing economic and social situation, China has shown the world that it is also a promising consumer market. Especially, apparel retail sales have increased tremendously and therefore offer huge opportunities. Many Western clothing retailers are increasingly viewing China as a huge potential market, because of its rising middle and affluent class and Chinese consumer s increasing call for western apparel products. Western products are related with factors such as quality, modernity or also care for the environment. Furthermore, many of the global brands have less market presence in China than in other operating countries. For example, the fast fashion brand Zara only has got 92 stores, H&M had roughly 78 stores at the end of 2011, which is still very few in comparison to the number of stores these companies own in other markets. The US fashion chain Forever 21 has just entered the Chinese market at the end of 2011. Companies who win this market in the next few years will definitely top the global apparel market. However, even though the potential is huge, winning this market will not be easy. To succeed, western brands need to adapt their strategies to Chinese consumers' tastes and expectations; this includes the development of brand and company image and product tailoring to the Chinese consumer market. Any company that conducts business in China without effective methods risks a quick exit. This study has two major purposes: the first is to demonstrate why China is the future sales market for Western apparel companies and the second one to make recommendations for Western apparel companies that want to win the Chinese market.Research questionsMain questions1.What are the main factors of China's economic attractiveness 2.What could be an effective path to take when entering the Chinese market and which strategies do western apparel companies need to capture China's dynamic market Further questions1.How could the future of the Chinese retail market look like 2.Which are the barriers and.
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Taschenbuch. Zustand: Neu. The rising market for Western apparel enterprises in China | Dieu Linh Le | Taschenbuch | 56 S. | Englisch | 2017 | GRIN Verlag | EAN 9783668367807 | Verantwortliche Person für die EU: GRIN Publishing GmbH, Waltherstr. 23, 80337 München, info[at]grin[dot]com | Anbieter: preigu.
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Taschenbuch. Zustand: Neu. Data Science and Medical Informatics in Healthcare Technologies | Nguyen Thi Dieu Linh (u. a.) | Taschenbuch | SpringerBriefs in Applied Sciences and Technology | vii | Englisch | 2021 | Springer | EAN 9789811630316 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Taschenbuch. Zustand: Neu. Ad Hoc Networks | 14th EAI International Conference, AdHocNets 2023, Hanoi, Vietnam, November 10-11, 2023, Proceedings | Nguyen Thi Dieu Linh (u. a.) | Taschenbuch | Lecture Notes of the Institute for Computer Sciences, Social Informatics and Telecommunications Engineering | xii | Englisch | 2024 | Springer | EAN 9783031559921 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Sprache: Englisch
Verlag: Springer Nature Switzerland, Springer Nature Switzerland, 2024
ISBN 10: 3031559924 ISBN 13: 9783031559921
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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book constitutes the refereed post-conference proceedings of the 14th EAI International Conference on Ad Hoc Networks, AdHocNets 2023, held in Hanoi, Vietnam, during November 10-11, 2023.The 15 full papers were carefully reviewed and selected from 39 submissions. They were organized in topical sections as follows: intelligent integrated systems; wireless communications; and network solutions.
Sprache: Englisch
Verlag: Springer, Berlin|Springer Nature Singapore|Springer, 2024
ISBN 10: 9811964521 ISBN 13: 9789811964527
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Zustand: Hervorragend. Zustand: Hervorragend | Sprache: Englisch | Produktart: Bücher | This book constitutes the refereed post-conference proceedings of the 14th EAI International Conference on Ad Hoc Networks, AdHocNets 2023, held in Hanoi, Vietnam, during November 10-11, 2023.The 15 full papers were carefully reviewed and selected from 39 submissions. They were organized in topical sections as follows: intelligent integrated systems; wireless communications; and network solutions.
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Verlag: Springer Nature Singapore, 2022
ISBN 10: 9811933936 ISBN 13: 9789811933936
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Zustand: Hervorragend. Zustand: Hervorragend | Seiten: 700 | Sprache: Englisch | Produktart: Bücher | This book presents Proceedings of the International Conference on Intelligent Systems and Networks (ICISN 2022), held at Hanoi in Vietnam. It includes peer reviewed high quality articles on Intelligent System and Networks. It brings together professionals and researchers in the area and presents a platform for exchange of ideas and to foster future collaboration. The topics covered in this book include- Foundations of Computer Science; Computational Intelligence Language and speech processing; Software Engineering Software development methods; Wireless Communications Signal Processing for Communications; Electronics track IoT and Sensor Systems Embedded Systems; etc. ¿.
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Taschenbuch. Zustand: Neu. Machine Learning and Mechanics Based Soft Computing Applications | Thi Dieu Linh Nguyen (u. a.) | Taschenbuch | ix | Englisch | 2024 | Springer | EAN 9789811964527 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Verlag: Springer Nature Singapore, 2023
ISBN 10: 9811964491 ISBN 13: 9789811964497
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Zustand: Hervorragend. Zustand: Hervorragend | Seiten: 340 | Sprache: Englisch | Produktart: Bücher | This book highlights recent advances in the area of machine learning and robotics-based soft computing applications. The book covers various artificial intelligence, machine learning, and mechanics, a mix of mechanical computational engineering work. The current computing era has a huge market/potential for machine learning, robotics, and soft computing techniques and their applications. With this in view, the book shares latest research and cutting-edge applications useful for professionals and researchers in these areas.¿.
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Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book highlights recent advances in the area of machine learning and robotics-based soft computing applications. The book covers various artificial intelligence, machine learning, and mechanics, a mix of mechanical computational engineering work. The current computing era has a huge market/potential for machine learning, robotics, and soft computing techniques and their applications. With this in view, the book shares latest research and cutting-edge applications useful for professionals and researchers in these areas.
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