Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: World of Books (was SecondSale), Montgomery, IL, USA
Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Fine. 1 Edition. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. 1 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: ThriftBooks-Phoenix, Phoenix, AZ, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: ThriftBooks-Dallas, Dallas, TX, USA
Hardcover. Zustand: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: medimops, Berlin, Deutschland
Zustand: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: Ammareal, Morangis, Frankreich
Hardcover. Zustand: Très bon. Ancien livre de bibliothèque. Edition 2002. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Edition 2002. Ammareal gives back up to 15% of this item's net price to charity organizations.
Sprache: Englisch
Verlag: Harvard Business School Press, 2003
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: Barksdale Books, Almere, Niederlande
Zustand: Good.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 18,07
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. Kelsey, Claudia; Jacobson, Terry; Britton, NL; Brown, A; Pearse, C. Kenneth (illustrator). In.
Sprache: Englisch
Verlag: Harvard Business Review Press, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: Romtrade Corp., STERLING HEIGHTS, MI, USA
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Sprache: Englisch
Verlag: Harvard Business Review Press, United States, 2002
ISBN 10: 157851746X ISBN 13: 9781578517466
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 54,81
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. Whether their complaints are about customer-proof packaging, a never-ending voice mail loop, or a purchase that doesn't live up to its claims, customers are consistently disappointed in their interactions with companies. And while experts say that the creation of "customer experiences" is the new requirement for success, few companies have managed to deliver.Now, veteran experience consultants, Diana LaSalle and Terry A. Britton take businesses from concept to practice, offering a tactical guide to creating value-adding experiences around any product or service - whether the offering is candles or computers, catering services or consulting advice. The authors argue that most managers remain stuck in a "features and benefits" mentality that zeroes in on what a product does. That focus needs to shift, they say, to what a product or service offers and how it affects customers' lives. LaSalle and Britton provide a hands-on model for understanding the relationship between value and experience, and then show how companies can leverage that knowledge to transform ordinary products and services into experiences that customers consider extraordinary - even priceless.Drawing from extensive research and the stories of experience pioneers, the authors introduce new systems - the 'Experience Engagement Process' and the 'Experience Event Matrix' - businesses can use to: evaluate the entire consumption experience through the customers' eyes; better understand what various customer groups value and why; identify areas where new dimensions of value can be added to an offering; eliminate customer sacrifice and increase rewards at every stage of the process; align products, service, and environment to deliver a complete value experience; and translate experience creation into bottom-line profits. Lively, practical, and entertaining, "Priceless" helps managers, marketers, and strategists recognize exactly what customers want and how to deliver it. We'll never look at what we sell - or buy - the same way again. Diana LaSalle and Terry A. Britton are founding partners of True North Strategies, a Savannah-based experience consulting firm. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.