Neuware - There never has been a time when changes in taste, social outlook and lifestyle have been faster and more fundamental. Coolsearch shows that the revolution that is going on inside the workplace and that which is taking place in the marketplace are two sides of the same coin. Traditional divisions between work and play and between home and the office are being eroded. Twenties-somethings are using their mastery of new technology to transform product development, marketing and merchandising as consumers and ideas generation and decision making as workers.But how can older companies with deeper vested interests and complex hierachies keep in touch with the needs generated by the new generation Syrett and Lammiman show how street-wise market research, better use of technology, shorter decision making hierarchies, corporate venturing and bottom up leadership has helped a variety of seeming dinosaurs get abreast of the trends. Stories and case studies of companies such as IKEA, GMT, 3M, and L'Oreal and their championing the latest trends and thinking are throughout the book.Coolsearch draws on original research by the authors on how new ideas are inspired and shaped in organisations as well as on interviews with leading thinkers in innovation including London Business School's Costas Markides, Strategos's Gary Hamel and Insead's W Chan Kim and Renee Mauborgne.

Bestandsnummer des Verk�ufers 9781841124308

Verk�ufer kontaktieren

Diesen Artikel melden

Bibliografische Details

Titel

Coolsearch : Keeping Your Organization in Touch and on the Edge.

Verlag

Wiley Apr 2004

Erscheinungsjahr

2004

Sprache

Englisch

ISBN-10

1841124303

ISBN-13

9781841124308

Einband

Taschenbuch

Zustand

Neu

Verk�uferkataloge

�ber diesen Titel

Inhaltsangabe

There never has been a time when changes in taste, social outlook and lifestyle have been faster and more fundamental. Coolsearch shows that the revolution that is going on inside the workplace and that which is taking place in the marketplace are two sides of the same coin. Traditional divisions between work and play and between home and the office are being eroded. Twenties-somethings are using their mastery of new technology to transform product development, marketing and merchandising as consumers and ideas generation and decision making as workers.
But how can older companies with deeper vested interests and complex hierachies keep in touch with the needs generated by the new generation? Syrett and Lammiman show how street-wise market research, better use of technology, shorter decision making hierarchies, corporate venturing and bottom up leadership has helped a variety of seeming dinosaurs get abreast of the trends. Stories and case studies of companies such as IKEA, GMT, 3M, and L'Oreal and their championing the latest trends and thinking are throughout the book.
Coolsearch draws on original research by the authors on how new ideas are inspired and shaped in organisations as well as on interviews with leading thinkers in innovation including London Business School's Costas Markides, Strategos's Gary Hamel and Insead's W Chan Kim and Renee Mauborgne.

�ber die Autorin bzw. den Autor

Jean Lammiman is a human resource development specialist whose career has spanned roles as a practitioner, academic researcher and consultant. She was Training Director at the International Stock Exchange and Management Development Director at Grand Metropolitan during a period of intense organisational change. She is a Chartered Fellow of the Chartered Institute of Personnel and Development, Life Fellow of the Royal Society of Arts and Fellow of the Institute of Directors.

Michel Syrett has written on a wide range of business issues over 20 years. His work has been published in, among others, The Financial Times, The Sunday Times, Management Today, Director, Asian Business and The South China Post, He has also conducted research on innovation and leadership for Cranfield School of Management and the University of Hong Kong.
Jean and Michel co-lead a research programme into innovation at work at the Roffey Park Institute. They are co-authors of twelve books and reports, most recently Successful Innovation, published by The Economist. Jean also led at Grand Metropolitan a marketing forum focusing on the global marketplace for leading brands such as Smirnoff, Haagen-Dazs and Burger King.

��ber diesen Titel� kann sich auf eine andere Ausgabe dieses Titels beziehen.

Anbieterinformationen

Das Unternehmen AHA-BUCH GmbH: Seit der Gr�ndung von AHA-BUCH im Juli 2005 ist unser Hauptziel, zufriedenen Kunden so schnell und so preisg�nstig wie m�glich ihren B�cherwunsch zu erf�llen. Unsere Firma besch�ftigt 16 Mitarbeiter, die nur ein Ziel kennen: den Kunden und seine W�nsche! Auf �ber 3700 m2 Fl�che haben wir �ber 100.000 B�cher, Modernes Antiquariat und Spiele auf Lager.

Zur Homepage des Verk�ufers

Unternehmensdaten des Verk�ufers

AHA-BUCH GmbH
Garlebsen 48, Einbeck, 37574, Germany

Gesch�ftsbedingungen und Versandinformationen

Verkaufsbedingungen

Allgemeine Gesch�ftsbedingungen und Kundeninformationen / Datenschutzerkl�rung

I. Allgemeine Gesch�ftsbedingungen

� 1 Grundlegende Bestimmungen

(1) Die nachstehenden Gesch�ftsbedingungen gelten f�r alle Vertr�ge, die Sie mit uns als Anbieter (AHA-BUCH GmbH) �ber die Internetplattformen AbeBooks und/oder ZVAB schlie�en. Soweit nicht anders vereinbart, wird der Einbeziehung gegebenenfalls von Ihnen verwendeter eigener Bedingungen widersprochen.

(2) Verbraucher im Sinne der nachstehenden Regelungen...

Mehr Information

Widerrufsbelehrung

Versandbedingungen

Wir liefern Lagerartikel innerhalb von 24 Stunden nach Erhalt der Bestellung aus.
Barsortimentsartikel, die wir �ber Nacht geliefert bekommen, am darauffolgenden Werktag.
Unser Ziel ist es Ihnen die Artikel in der �konomischten und effizientesten Weise zu senden.

Versandkosten von Deutschland nach USA

Versandkosten von Deutschland nach USA
Bestellmenge	30 bis 40�Werktage	7 bis 14�Werktage
Erster Artikel	EUR 61.95	EUR 71.95

Die Versandzeiten werden von den Verk�uferinnen und Verk�ufern festgelegt. Sie variieren je nach Versanddienstleister und Standort. Sendungen, die den Zoll passieren, k�nnen Verz�gerungen unterliegen. Eventuell anfallende Abgaben oder Geb�hren sind von der K�uferin bzw. dem K�ufer zu tragen. Die Verk�uferin bzw. der Verk�ufer kann Sie bez�glich zus�tzlicher Versandkosten kontaktieren, um einen m�glichen Anstieg der Versandkosten f�r Ihre Artikel auszugleichen.

Impressum & Info zum Verk�ufer