Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
Zustand: New. Artikel-Nr. 401714318
Anzahl: 4 verfügbar
Anbieter: Vedams eBooks (P) Ltd, New Delhi, Indien
Soft cover. Zustand: New. 11 Real-Life Cases of Indian Start-Ups Analyse real-life marketing challenges faced by start-ups from across the marketing mix of product, price, place and promotion. Eleven original case studies discuss the experiences of successful Indian entrepreneurs across a wide variety of sectors, including health tech, fintech, media and entertainment, and fast-moving consumer goods (FMCG). Each case investigates the dilemmas faced by start-ups on issues in their marketing mix and presents guidance on practical ways to resolve them through fine-tuning the marketing strategy. A special focus is placed on the views and actions of the start-up founder(s) or CEO dealing with the dilemma, to highlight their innovative solutions. The book is a highly informative guide for entrepreneurs, marketing scholars and practitioners who wish to explore the marketing challenges that new companies face and find new ways to overcome them. Artikel-Nr. 143751
Anbieter: Romtrade Corp., STERLING HEIGHTS, MI, USA
Zustand: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Artikel-Nr. ABNR-202022
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Paperback. Zustand: Brand New. 2nd edition edition. 366 pages. 8.43x5.51x1.26 inches. In Stock. Artikel-Nr. x-9391019714
Anzahl: 2 verfügbar