Verlag: SSDN Publishers, 2018
ISBN 10: 938357612X ISBN 13: 9789383576128
Anbieter: Vedams eBooks (P) Ltd, New Delhi, Indien
Erstausgabe
Hardcover. Zustand: New. 1st Edition. Contents: 1. Introduction. 2. Overview of CRM, Banking and State Bank of India. 3. Studies on customer relationship management. 4. Research methodology. 5. Adoption of CRM and transformation of SBI. 6. Analysis and findings. 7. Summary, conclusion and suggestion.