ISBN: 9787300337326 (1 Ergebnisse)

Marketing: Principles and Practice(Chinese Edition)
SI LI DE ER· BO LE SU BU LE MO NI YA EN . [ MEI ] FEI LI PU· KE TE LE . [ MEI ] JIA LI· A MU SI TE LANG
Sprache: Englisch
- Softcover
Anbieter: liu xing, Nanjing, JS, Chinaliu xing
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EUR 171,71
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paperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2025-09 Pages: 623 Publisher: Renmin University of China Press Reflecting New Trends and Changes in the Digital Age and Embracing New Challenges in Marketing in an Era of Transformation This book is a classic work by Philip Kotler. the father of modern marketing. providing readers with comprehensive and cutting-edge marketing knowledge. The brand-new 19th edition fully reflects the profound impact of digital technology on marketing. incorporating new mark.…