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The Effects of Framing in Gamification: A Study of Failure (BestMasters) - Softcover

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Brühlmann, Florian

 
9783658169251: The Effects of Framing in Gamification: A Study of Failure (BestMasters)

Inhaltsangabe

The author shows that – contradicting the findings of Lieberoth (2015) – simply framing an activity as a game does not increase intrinsic motivation of the participants in a difficult puzzle task. Moreover, for participants who failed at the puzzle, it does not make any difference in terms of intrinsic motivation whether it was framed as a task, a meaningful task, a game or a test of cognitive abilities. However, perceived value of the activity and satisfaction of the need for autonomy were identified as significant predictors for completing additional rounds of the task. This lends support for the importance of the voluntariness and meaningfulness of the task to keep people engaged in gamification.

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Über die Autorin bzw. den Autor

Florian Brühlmann is PhD student at the HCI research group at the University of Basel, Switzerland. He is a trained psychologist with special emphasis on Human-Computer Interaction. His research interests include player experience research, questionnaire development and statistical methods for human-computer interaction research.

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The author shows that – contradicting the findings of Lieberoth (2015) – simply framing an activity as a game does not increase intrinsic motivation of the participants in a difficult puzzle task. Moreover, for participants who failed at the puzzle, it does not make any difference in terms of intrinsic motivation whether it was framed as a task, a meaningful task, a game or a test of cognitive abilities. However, perceived value of the activity and satisfaction of the need for autonomy were identified as significant predictors for completing additional rounds of the task. This lends support for the importance of the voluntariness and meaningfulness of the task to keep people engaged in gamification. 

Contents
  • The Perspective of Self-Determination Theory
  • The Role of Context in the Perception of Feedback
  • Failing and Uncertainty in Games
  • Two Experiments Testing the Effects of Framing on Motivation
  • Implications for Theory and Design of Gamification
Target Groups
Lecturers, students and practitioners in the fields of psychology, information technology and design

About the Author
Florian Brühlmann is PhD student at the HCI research group at the University of Basel, Switzerland. He is a trained psychologist with special emphasis on Human-Computer Interaction. His research interests include player experience research, questionnaire development and statistical methods for human-computer interaction research.

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9783658169275: The Effects of Framing in Gamification: A Study of Failure

Vorgestellte Ausgabe

ISBN 10:  3658169273 ISBN 13:  9783658169275
Verlag: Springer, 2017
Softcover