Verwandte Artikel zu From Customer Retention to a Holistic Stakeholder Management...

From Customer Retention to a Holistic Stakeholder Management System: Living a Vision - Hardcover

 
9783540774297: From Customer Retention to a Holistic Stakeholder Management System: Living a Vision
Hardcover
ISBN 10: 3540774297 ISBN 13: 9783540774297
Verlag: Springer, 2008

Inhaltsangabe

Being the fourth in the series on Stakeholder Management books, the current volume looks back at the beginnings of Stakeholder Management and how it has since developed into a fully-fledged system over the last 20 years. It also highlights the importance of a benchmarking database generated from several thousand case studies for comparing businesses.

Furthermore, international case studies look at the application of Stakeholder Management in a wide array of industries such as the automotive, public and hospitality sector as well as the consumer market. The reader benefits from a well-rounded account of articles that explain the entire process from data collection to implementation of actions derived from result analysis.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Springer
Erscheinungsdatum
2008
Sprache
Englisch
ISBN 10 
3540774297
ISBN 13 
9783540774297
Einband
Gebundene Ausgabe
Anzahl der Seiten
221
Herausgeber
Huber Margit, O'Gorman Susanne
Kontakt zum Hersteller
GPSR Kontakt
ProductSafety@springernature.com

Tiergartenstr. 17
Heidelberg
69121
Deutschland