Developing Creativity in Organisations (Personal and Professional Development) - Softcover

West, Michael A.

 
9781854332295: Developing Creativity in Organisations (Personal and Professional Development)

Inhaltsangabe

With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

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Über die Autorin bzw. den Autor

Michael West is co-Director of the Corporate Performance Program of the ESRC Centre for Economic Performance (LSE), Professor of Work and Organisational Psychology at the Institute of Work Psychology (University of Sheffield) and Fellow of the British Psychological Society.

Von der hinteren Coverseite

With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

Aus dem Klappentext

With the use of case studies and examples this book shows how innovation at work has its roots in the creative development of all staff members. This book will show how companies gain competitive advantage by introducing an innovative culture in the organization.

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