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In a world where a citizen can message Barack Obama directly, this book addresses the new channels of communication in politics, and what they offer
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"The Social Media President is a fascinating and instructive analysis and critique of the use of social media by President Obama. I heartily recommend it." - Fred I. Greenstein, Professor of Politics Emeritus, Princeton University, USA
"Obama's political campaign machine broke all sorts of fundraising records and media outreach goals. But as The Social Media President reveals, the more important and lasting story has to do with the transformation of the office of the presidency. There are important differences between the role of digital media in Obama's campaign and his administration. These authors reveal that while some presidential initiatives have made innovative use of social media, even the highest political office holder in the land can't crowd-source everything." - Philip N. Howard, Professor, University of Washington, USA
The proliferation of social media has altered the way that people interact with each other - leveling the channels of communication to allow an individual to be "friends" with a sitting president. In a world where a citizen can message Barack Obama directly, this book addresses the new channels of communication in politics, and what they offer.
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- VerlagAIAA
- Erscheinungsdatum2013
- ISBN 10 1137380845
- ISBN 13 9781137380845
- EinbandTapa blanda
- Anzahl der Seiten228
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The Social Media President : Barack Obama and the Politics of Digital Engagement
Verlag:
Springer Nature Singapore
(2013)
ISBN 10: 1137380845
ISBN 13: 9781137380845
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Buchbeschreibung Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Prominent in Barack Obama's political campaigns and presidency has been a promise to use social media tools to engage American citizens in the business of democratic governance, stirring the hopes of millions who believe in the democratizing potential of information and communication technology. Yet what has become of these promises To what extent have they been realized Shattering views of social media as a cure-all for limits on citizen deliberation and governmental representation, The Social Media President: Barack Obama and the Politics of Digital Engagement analyzes the White House's use of Twitter and other online tools for a wide range of policy initiatives and strategic campaigns. Drawing on interviews, case studies and social-media content, the authors provide a bold take on a subject too frequently prone to exaggerated expectations. By examining presidential campaigns since 1992 and the actions of President Obama since taking office in 2009, a clearer picture emerges about the strengths and weaknesses of social media for public engagement. In terms of setting national policy, or getting systematic citizen input, a social media-enabled future would not only be difficult to implement with foreseeable technology, it could actually erode democratic institutions of voting and representation. Yet social media's prominence continues to grow and it is destined to play an ever-larger role in political rhetoric, campaign strategies, governance appeals and public debate. The thoughtful attention the authors provide to the successes, limitations and missed opportunities of the Obama Administration should command the interest of concerned scholars, practitioners and citizens everywhere. Artikel-Nr. 9781137380845
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