WebPowered Entrepreneur: A Step by Step Guide - Softcover

Market your business online-and get results. Many very good books on the market today tell you how Internet marketing works. They focus on concepts. The WebPowered Entrepreneur is different. It demystifies online marketing by telling you exactly what to do - and giving you the actual links; Go here, do this. Now you have a real, practical guide and no mysteries. It's the perfect resource for a person with an established business, or someone who wants to start a business online. You can be an Internet newbie or an experienced Internet user. Anyone who wants to connect with their ideal customer online will pick up amazing insider tips and be able to use them immediately. In The WebPowered Entrepreneur, you get clear instruction on how to leverage the explosive power of social media. Follow them, and then monitor the growth of your business. These pages pull together all the information you need. Find out how to:

• Develop your customized online marketing and social media strategy
• Establish your brand and promote your business where it counts
• Attract your ideal target customers, both online and offline
• Convert your online traffic into revenues
• Measure, monitor, tweak, repeat

Lisa Chapman has had a rich and rewarding career as a CEO, CFO and entrepreneur. As an entrepreneur, she has personally experienced the stark learning curve and complex challenges of starting and managing growth companies. During the first twenty-five years of her career, she founded or co-founded many successful businesses in a wide array of industries Ms. Chapman has appeared on NBC Today with Katie Couric, , and a wide variety of national and local television and radio shows.