Time; The Weekly Newsmagazine, Volume LXIX, No. 13, April 1, 1957

Verlag: Time, Inc, New York, 1957

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Artikelbeschreibung des Verkäufers

104 pages plus covers. Cover has some wear and soiling. Mailing label at lower left of front cover. Illustrations (some in color). Front cover is of Missileman Schriever on the left half, facing right, with a rocket launching to his right. The cover story content starts at page 16 with a section titled Armed Forces: The Bird & the Watcher, with photographs of the Air Force Rascal aircraft, the Air Force's Snark, the Navy's Sparrow, and the Army's Redstone ballistic missile. There is a photograph of General Schriever and family at home on page 19. At pages 46 and 47 there is a two page advertising spread by Chance Vought Aircraft on the World's Fastest Navy fighter squadron. At pages 52 and 53 is a two page advertising spread from Lockheed on their F-104 starfighter. Time has been based in New York City since its first issue published on March 3, 1923, by Briton Hadden and Henry Luce. It was the first weekly news magazine in the United States. They first called the proposed magazine Facts, wanting to emphasize brevity so a busy man could read it in an hour. They changed the name to Time and used the slogan "Take Time ? It's Brief". Hadden was considered carefree and liked to tease Luce. He saw Time as important but also fun, which accounted for its heavy coverage of celebrities and politicians, the entertainment industry and pop culture, criticizing it as too light for serious news. Time set out to tell the news through people, and until the late 1960s, the magazine's cover depicted a single person. The first issue of Time featured Joseph G. Cannon, the retired Speaker of the House of Representatives, on its cover. The cover price was 15¢ (equivalent to $2.39 in 2021). On Hadden's death in 1929, Luce became the dominant man at Time and a major figure in the history of 20th-century media. After Briton Hadden's death, the largest Time, Inc. stockholder was Henry Luce, who ruled the media conglomerate in an autocratic fashion. After Time magazine began publishing its weekly issues in March 1923, the company was able to increase its circulation by using U.S. radio and movie theaters around the world. It often promoted both Time magazine and U.S. political and corporate interests. The company arranged for the 30-minute radio program The March of Time to be broadcast over CBS beginning on March 6, 1931. Each week, the program presented a dramatization of the week's news for its listeners; thus Time magazine itself was brought "to the attention of millions previously unaware of its existence", leading to an increased circulation of the magazine during the 1930s. Between 1931 and 1937, The March of Time radio program was broadcast over CBS radio, and between 1937 and 1945, it was broadcast over NBC radio ? except between 1939 and 1941, when it was not aired. People magazine was based on Time's "People" page. Presumed First Edition, First printing of this issue.…

Bestandsnummer des Verkäufers 84536

Bibliografische Details

Titel
Time; The Weekly Newsmagazine, Volume LXIX, No. 13, April 1, 1957
Autor
Luce, Henry R. (Editor-in-Chief)
Verlag
Time, Inc, New York
Erscheinungsjahr
1957
Zustand
Good
Einband
Magazine
Auflage
1. Auflage
Verkäuferkataloge
Airpower, Cold War, Military Technology, Rockets

Ground Zero Books, Ltd.

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Verkäufer:in bei ZVAB seit 14. August 1998

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