William c shaffer (7 Ergebnisse)
- Hardcover
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HRD. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
- Hardcover
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- Softcover
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PAP. Zustand: New. New Book. Shipped from UK. Established seller since 2000.
- Softcover
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- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Shifting Gears is a comprehensive automotive history that reaches back to the birth of the internal combustion engine in Europe and the first cars developed there. The gasoline engine and early automobile designs gradually make their way across the Atlantic to America. The bicycle had already… made that journey, creating an army of bike mechanics that soon turned their talents to building automobiles. Over the next century, over 2,000 different automobile brands would come and go in the United States. The narrative focuses deeply on Henry Ford and his company as well as the stories of the other key pioneers and their cars - Buick, Chrysler, Studebaker, Jeep, and Oldsmobile - running all the way up to Elon Musk and Tesla. The image on cover of the book is a Ford Model T with the author's grandfather at the wheel, taken at his small farm in the Midwest. The story of the impact of the automobile on his way of life is overlaid on the larger automotive history. The contrast between life before and after the automobile is stark. The age of the horse and steam power yields to the first gasoline engines, the first automobiles, and then the first tractors. World War II interrupts, car manufacturing is halted, and the surviving car companies produce other internal combustion machines (Hellcat fighter planes, Sherman tanks, and Jeeps), which are used by the next generation of the family in the war effort. The end of the war sees a roaring return of the automobile, now sporting fins, chrome, and ponderous size. In the ensuing decades, the number of automobile makes shrinks to three, and even those left teeter on the brink of bankruptcy with the electric revolution on the horizon. The automobile has decimated the small farming towns in the Midwest. And, the fourth generation of the family is now in New York City and Chicago, and making do without a car.
- Softcover
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Taschenbuch. Zustand: Neu. IBM and Computing | The Story of the Iconic Company Amid Technological Progress from the Abacus to AI | William C Shaffer | Taschenbuch | Englisch | 2025 | William C. Shaffer | EAN 9781735807812 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | A…nbieter: preigu.
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Computing's early focus on speed for scientific calculations gave way to commercial applications, playing to the strengths of the small company that would become IBM. With a focus on technology, marketing, and perhaps a dash of monopoly, IBM climbed to market dominance and widespread admirati…on. Spurred by ambitions to grow even larger, IBM's fortunes faltered. Lou Gerstner, an outsider and the former 'Cookie Man' CEO of RJR Nabisco, pulled the company back from catastrophe. Unfortunately, his successors embraced financial schemes, ignoring the fundamental imperative of innovation. The pace of technology is unforgiving, and even a dominant company as IBM would soon discover this. The author pulls no punches in describing the company's fall from iconic to troubled.The author, a long-time IBMer with a decorated technical background, provides deft storytelling with well-drawn portraits of the people and ideas that propelled computing forward. He deciphers the inner workings and import of each technology transformation. He also delivers a firsthand chronicle of IBM's lesser-known but very successful midrange and personal computers. The book is a compelling story of how IBM and computing transformed the world. Today, a decidedly smaller IBM struggles to regain relevance, let alone its former dominance. With AI and quantum computers poised to dramatically reshape the computing world, will IBM be part of the continuing story How does the book differ from the many existing books on IBM:> It tells the extraordinary story of IBM but within the context of the relentless forward march of computing technology beginning thousands of years ago with the abacus.> The reader will come away with a greater understanding of the technologies and strategies that were critical to the company's success. > It is an insider's account, with academic quality research and rigor, working with the cooperation of IBM. The central focus remains on IBM, a company so iconic in the 20th Century and so troubled in the 21st.> Where most IBM books treat the company as big mainframe computers and little else, the author reveals the lesser-known story of the smaller IBM, an upstart division with personal and midrange computers that grew into a $14 billion business. Most importantly, the story pulls no punches. The author chronicles the failed financial strategies and missed technology waves that were the company's undoing.
