Wiley feb 2014 (70 Ergebnisse)

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - A guide to stunning your interviewer with perfect answers to stumping questionsIn today's competitive job market, a stellar interview lends you an edge over the competition, which can make or break your chances at a new career. Answering Tough Interview Questions For Dummies, 2nd Edition teac…hes you how to perform professionally and productively under stressful interview conditions.With this handy guide, you'll learn to breeze through tricky questions and accentuate your most impressive qualities. This updated second edition features a ten-step guide to having a great interview, ten tips for projecting confidence, ten techniques for trouble-shooting your job search, 200 tough sample interview questions with detailed advice and model answers, proven strategies to combat nerves, and guidelines for perfecting your social media presence and handling questions that may arise from an online search. There is no need to enter an interview feeling unprepared with this guide by your side.\* Rob Yeung's holistic approach helps you make a positive first impression\* Shows you how to prepare to answer questions regarding your online presences (and how to avoid embarrassing search results)\* Provides essential preparation so that you can familiarize yourself with tricky questions before embarking on the stressful interviewing processWhether you're an entry-level worker or a mid-level professional, Answering Tough Interview Questions For Dummies prepares you to blow the competition away with your poised and professional responses.

- Hardcover
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Buch. Zustand: Neu. Neuware Libri GmbH, Europaallee 1, 36244 Bad Hersfeld 256 pp. Englisch.

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Buch. Zustand: Neu. Neuware - The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or…activity - one that delivers the greatest results. Through the book, you get to discover how to develop and pitch effective newsworthy material, regardless of your budget. The PR Masterclass is aimed at PR professionals as well as small business owners and entrepreneurs implementing a PR strategy.'PR can do more for your money than any other marketing tool. But very few people understand how to use it. Alex does because he has been at the receiving end. So will you if you read this remarkably practical book.'--Drayton Bird, author, Commonsense Direct and Digital Marketing'The lessons contained within The PR Masterclass should be plastered over the walls of organisations seeking to utilise the media effectively for their campaigns. This book is a must-have reference point.'--Ryan Bourne, CityAM columnist and Head of Economic Research, Centre for Policy Studies'This is an important book about public relations and how the media is changing. Singleton is a straight-talking journalist-turned-practitioner who pulls no punches. He calls on the industry to grow up and adopt the rigour of a professional discipline. It's a call to action that I wholly heartedly support. You should read The PR Masterclass if you're new to public relations or work in the profession and want to continue doing so.'--Stephen Waddington, European director, Ketchum, and 2014 President of the Chartered Institute of Public Relations (CIPR)'Provides all you need to know about securing press coverage.'--Fraser Seitel, O'Dwyer's PR magazine'Every page is packed with insight and practical advice.'--Steve Harrison, co-founder, Harrison Troughton Wunderman'Written in a no-nonsense style, every chapter contains a mine of information about the subject. What's more, it's clear that Alex knows the business inside out. This is the kind of book you need to have close at hand. Do what it says, and you'll be miles ahead with your PR.'--James Hammond, brand consultant'Alex Singleton's book on public relations strategy is an excellent practical guide to the real world of PR.'--Ray Hiebert, Editor, Public Relations Review.

- Hardcover
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Buch. Zustand: Neu. Neuware.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Learn to.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Learn to.

- Hardcover
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Buch. Zustand: Neu. Neuware - Why your business isn't succeeding and what you can do about itWhile business consultants are having you scour over profit and loss statements, the real truth is businesses don't fail; people quit. The Way You Do Anything Is the Way You Do Everything offers a realistic, sarcastic, and fiercely hones…t look at how business owners fail to commit. Business success is all about mindset, and author Suzanne Evans helps you uncover your goals and blast away the obstacles that are standing in your way. She offers ways to make more money, more quickly and eliminate everything that doesn't work.\* Offers specific daily practices to make more money even when every odd is stacked against you\* Delivers the road map to abandon a job you hate and follow your professional dreams\* Author Suzanne Evans went from a secretary to seven figure success, and her story has helped her to mentor thousands to change their lives, businesses, and finances foreverTake complete control over your life, build wealth faster, and create a business that not only makes money but also makes a difference.

- Hardcover
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Buch. Zustand: Neu. Neuware - Embrace Open Engineering and accelerate the design and manufacturing processesProduct development is a team sport, but most companies don't practice it that way. Organizations should be drawing on the creativity of engaged customers and outsiders, but instead they rely on the same small group of int…ernal 'experts' for new ideas. Designers and engineers should be connecting with marketing, sales, customer support, suppliers, and most importantly, customers. The Art of Product Design explains the rise of 'Open Engineering,' a way of breaking down barriers and taking advantage of web-based communities, knowledge, and tools to accelerate the design and manufacturing processes.\* Explains how to establish open flows of information inside and outside an organization, increasing the quality and frequency of input from different groups and stakeholders\* Hardi Meybaum is the founder and CEO of GrabCad, the largest community of mechanical engineers and designers in the worldOpen Engineering is crowdsourcing, it's collaborating, it's sharing and connecting. And it's helping a growing number of companies create better products faster than they ever imagined. The Art of Product Design shows you how to harness its power for your company.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - The easy way to make a differenceDespite tough economic times, rates of donations are on the rise. If you want to make a difference but don't know where to start, you need Charity & Philanthropy For Dummies.This is your one-stop, no-nonsense guide to charitable activities. Inside you'll find…lots of strategies for philanthropic work such as volunteering your time, raising funds, donating your own cash or expertise, impact investing, and social entrepreneurship. You'll also find lots of case studies from charities big and small to show you what works and what doesn't.\* Help with selecting where to donate or invest\* Ideas for how you can make a difference without having pots of money\* Advice on socially responsible and impact investing\* Techniques for reaching out to others to help your cause - from a local to a global levelYou don't need deep pockets to make a difference--you need Charity & Philanthropy For Dummies.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Poland in the Modern World presents a history of the country from the late nineteenth century to the present, incorporating new perspectives from social and cultural history and positioning it in a broad global context\* Challenges traditional accounts Poland that tend to focus on national, p…olitical history, emphasizing the country's 'exceptionalism'.\* Presents a lively, multi-dimensional story, balancing coverage of high politics with discussion of social, cultural and economic changes, and their effects on individuals' daily lives.\* Explores both the regional diversity within Poland and the country's place within Europe and the wider world.\* Provides a new interpretive framework for understanding key historical events in Poland's modern history, including the experiences of World War II and the postwar communist era.

- Hardcover
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Buch. Zustand: Neu. Neuware - First-time leaders get motivational and planning tools from top executive coaching firmsThe First-Time Leader provides basic frameworks, processes, and tools to help first-time leaders and their teams deliver better results faster. Leading is about inspiring and enabling others to do their absolute…best, together, to realize a meaningful and rewarding shared purpose. Authors George Bradt, Managing Director of PrimeGenesis, and Gillian Davis, Managing Director of AlanKey, show how to achieve these results through the BRAVE acronym: Behaviors, Relationships, Attitudes, Values, Environment. Learn the three stages of team development, and get advice for specific leadership situations including onboarding yourself, onboarding others, and crisis management.\* Offers a way of thinking about leadership and a structure for action to help first-time leaders lead at both overall conceptual and tactical levels\* Includes downloadable tools that are easily adaptable for each leader's specific context\* Contains illustrative examples and stories from a range of experienced leaders and experts to help guide first-time leaders through things they may not have experienced themselvesThe First-Time Leader shows new leaders what to do next, later, never, why, and how. It's an indispensible guide for stepping up and inspiring others to come together for success.

- Hardcover
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Buch. Zustand: Neu. Neuware - CONVENTIONAL WISDOM points to industry expertise, strategic capability, and operational savvy as the essential components of leadership, but the best leaders never lose sight of a simpler truth. Effective leadership means inspiring your followers to action, and the secret to truly powerful, inspirin…g leadership is not strategic know-how but rather a sense of self-confidence and optimism. Leaders at every level must learn to establish a foundation of positivity in everything they see, say, and do. A positive mindset will enable them to inspire the imagination and actions of every follower, driving real results across the organization.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Combining the science of nonverbal communications with the art of social engineering.

- Hardcover
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Buch. Zustand: Neu. Neuware.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Searching Skills Toolkit is an expert guide to help you find the clinical evidence you need more easily and effectively.Clearly presented with useful tips and advice, flow charts, diagrams and real-life clinical scenarios, it shows the best methods for finding quality evidence. From deciding…where to start, to building a search strategy, refining results and critical appraisal, it is a step-by-step guide to the process of finding healthcare evidence, and is designed for use by all health and social care professionals.This second edition has been expanded with new chapters on searching for sources to support evidence-based management decision making and how to better enable your patients to make informed choices. It has also been fully updated to include new web sources, open source reference management software, and new training resources and exercises.Searching Skills Toolkit is an ideal reference for doctors, nurses, allied health professionals, managers and decision makers, researchers and students.

Sprache: Englisch
Verlag: Wiley Feb 2014 2014
Serie: New Directions in Aesthetics, Buch 8 von 10. Buch 8 von 10 - New Directions in Aesthetics
- Softcover
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Taschenbuch. Zustand: Neu. Neuware - The Art of Comics is the first-ever collection of essays published in English devoted to the philosophical topics raised by comics and graphic novels. In an area of growing philosophical interest, this volume constitutes a great leap forward in the development of this fast expanding field, an…d makes a powerful contribution to the philosophy of art.\* The first-ever anthology to address the philosophical issues raised by the art of comics\* Provides an extensive and thorough introduction to the field, and to comics more generally\* Responds to the increasing philosophical interest in comic art\* Includes a preface by the renowned comics author Warren Ellis\* Many of the chapters are illustrated, and the book carries a stunning cover by the rising young comics star David Heatley.

- Hardcover
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Buch. Zustand: Neu. Neuware - Companies made more than 42,000 alliances over the past decade worldwide, many of which failed to deliver strong results. This book explains why and how you can seize the benefits from your business's network of alliances with customers, suppliers and competitors.This network can provide three key a…dvantages:\* superior information\* better cooperation\* increased powerNetwork Advantage shows how awareness of these three advantages can help align your portfolio of alliances with your corporate strategy to maximize advantages from existing networks and to position your business as an industry leader.This book is written by three leading authorities in the field of organizational management who work with many international corporate clients. Based on groundbreaking research and illustrative cases, it provides practical tools to help you think strategically about reconfiguring your alliances and partnerships. For business executives, consultants, and executive MBAs who want to get the most advantage from the combined power of their alliance portfolios, Network Advantage offers in-depth, practical guidance. Make it your first strategic connection to gaining competitive advantage!Companies' connections to other firms--their network of alliances--matter for economic success. In this practical, jargon-free, evidence-based book, three experienced scholar/educators provide practical tools to understand your company's network positioning and what to do to build webs of relationships that provide competitive advantage and economic value.--Jeffrey Pfeffer, professor, Graduate School of Business, Stanford University and co-author of The Knowing-Doing Gap.The book, Network Advantage, presents compelling ideas and is a must-read. It articulates three different perspectives to think about a firm's network advantage and shows how a firm can maximize the value of its alliance network. The book is filled with theoretical and practical insights on the topic and offers captivating case studies to illustrate its key points. It is fun to read. I highly recommend this book.--W. Chan Kim, The BCG Chair Professor of INSEAD and the Co-director of the INSEAD Blue Ocean Strategy InstituteIn this eminently researched book, the authors show how executives and entrepreneurs alike can unlock the value of alliances. And the book comes with some 'secrets' to success that most managers overlook. Every CEO, executive and entrepreneur who are collaborating with other firms ought to read this book.--Morten T. Hansen, Professor at University of California at Berkeley, author of Collaboration and co-author of Great by Choice.Don't compete alone! 'Network Advantage' provides a fresh perspective on how all firms can benefit from their alliances and partnerships. The authors seamlessly integrate academic research and real life examples into a practical step by step guide for unleashing the power, information and cooperation advantages available in networks. A must read for thoughtful executives and entrepreneurs alike.--Stein Ove Fenne, President, Tupperware U.S. & CanadaHaving the 'right' business network is everything for a company's success in Asia and worldwide. With its rich cases and practical tools, this book is an indispensable guide for a thoughtful executive on how to design, build and manage a network that will make your firm globally competitive.--Yong-Kyung Lee, Former CEO of Korean Telecom, Member of the Korean National Assembly.Alliances and Partnerships, in their various formats and guises, are the bridges that allow businesses to thrive in their ecosystems by leveraging each other's strengths. The authors show how those bridges, when used appropriately, can help your firm create an alliance network to enhance your business power. The book contains many examples and models.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - If you are a skilled Java programmer but are concerned about the Java coding interview process, this real-world guide can help you land your next positionJava is a popular and powerful language that is a virtual requirement for businesses making use of IT in their daily operations. For Java p…rogrammers, this reality offers job security and a wealth of employment opportunities. But that perfect Java coding job won't be available if you can't ace the interview. If you are a Java programmer concerned about interviewing, Java Programming Interviews Exposed is a great resource to prepare for your next opportunity. Author Noel Markham is both an experienced Java developer and interviewer, and has loaded his book with real examples from interviews he has conducted.\* Review over 150 real-world Java interview questions you are likely to encounter\* Prepare for personality-based interviews as well as highly technical interviews\* Explore related topics, such as middleware frameworks and server technologies\* Make use of chapters individually for topic-specific help\* Use the appendix for tips on Scala and Groovy, two other languages that run on JVMsVeterans of the IT employment space know that interviewing for a Java programming position isn't as simple as sitting down and answering questions. The technical coding portion of the interview can be akin to a difficult puzzle or an interrogation. With Java Programming Interviews Exposed, skilled Java coders can prepare themselves for this daunting process and better arm themselves with the knowledge and interviewing skills necessary to succeed.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - The Second Edition of Wittgenstein: Rules, Grammar and Necessity (the second volume of the landmark analytical commentary on Wittgenstein's Philosophical Investigations) now includes extensively revised and supplemented coverage of the Wittgenstein's complex and controversial remarks on follo…wing rules.\* Includes thoroughly rewritten essays and the addition of one new essay on communitarian and individualist conceptions of rule-following\* Includes a greatly expanded essay on Wittgenstein's conception of logical, mathematical and metaphysical necessity\* Features updates to the textual exegesis as the result of taking advantage of the search engine for the Bergen edition of the Nachlass\* Reflects the results of scholarly debates on rule-following that have raged over the past 20 years.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - How to Teach in Clinical Settings is a practical guide to support all doctors wishing to develop their skills in clinical teaching and supervision.It provides hands on strategies to address common problems such as giving critical feedback effectively and teaching mixed-level groups. It gives…guidance on the particular challenges of teaching in clinical settings including the need to manage teaching with service provision, to engage patients, motivate students, and to judge the balance of support and independence appropriate for each trainee.How to Teach in Clinical Settings is invaluable for all doctors involved in teaching and training at any stage of their career. It is also useful and accessible to medical students who increasingly need to consider and develop their own teaching skills as part of their career progression.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Based on the acclaimed two-volume Encyclopedia of Eastern Orthodox Christianity (Wiley Blackwell, 2011), and now available for students, faculty, and clergy in a concise single-volume format\* An outstanding reference work providing an accessible English language account of the key historical…, liturgical, doctrinal features of Eastern Orthodoxy, including the Non-Chalcedonian churches\* Explores the major traditions of Eastern Orthodoxy in detail, including the Armenian, Byzantine, Coptic, Ethiopic, Slavic, Romanian, Syriac churches\* Uniquely comprehensive, it is edited by one of the leading scholars in the field and provides authoritative articles by a team of leading international academics and Orthodox figures\* Spans the period from Late Antiquity to the present, encompassing subjects including history, theology, liturgy, monasticism, sacramentology, canon law, philosophy, folk culture, architecture, archaeology, martyrology, and hagiography\* Structured alphabetically and is topically cross-indexed, with entries ranging from 100 to 6,000 words.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Reading Romantic Poetry introduces the major themes and preoccupations, and the key poems and players of a period convulsed by revolution, prolonged warfare and political crisis.\* Provides a clear, lively introduction to Romantic Poetry, backed by academic research and marked by its accessib…ility to students with little prior experience of poetry\* Introduces many of the major topics of the age, from politics to publishing, from slavery to sociability, from Milton to the mind of man\* Encourages direct responses to poems by opening up different aspects of the literature and fresh approaches to reading\* Discusses the poets' own reading and experience of being read, as well as analysis of the sounds of key poems and the look of the poem on the page\* Deepens understanding of poems through awareness of their literary, historical, political and personal contexts\* Includes the major poets of the period, Blake, Wordsworth, Coleridge, Byron, Shelley, Keats, Burns and Clare --as well as a host of less familiar writers, including women.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - The first European edition of Francis DK Ching's classic visual guide to the basics of building construction.For nearly four decades, the US publication Building Construction Illustrated has offered an outstanding introduction to the principles of building construction. This new European edit…ion focuses on the construction methods most commonly used in Europe, referring largely to UK Building Regulations overlaid with British and European, while applying Francis DK Ching's clear graphic signature style. It provides a coherent and essential primer, presenting all of the basic concepts underlying building construction and equipping readers with useful guidelines for approaching any new materials or techniques they may encounter.European Building Construction Illustrated provides a comprehensive and lucid presentation of everything from foundations and floor systems to finish work. Laying out the material and structural choices available, it provides a full understanding of how these choices affect a building's form and dimensions. Complete with more than 1000 illustrations, the book moves through each of the key stages of the design process, from site selection to building components, mechanical systems and finishes.\* Illustrated throughout with clear and accurate drawings that effectively communicate construction processes and materials\* Provides an overview of the mainstream construction methods used in Europe\* Based around the UK regulatory framework, the book refers to European level regulations where appropriate.\* References leading environmental assessment methods of BREEAM and LEED, while outlining the Passive House Standard\* Includes emerging construction methods driven by the sustainability agenda, such as structural insulated panels and insulating concrete formwork\* Features a chapter dedicated to construction in the Middle East, focusing on the Gulf States.

- Hardcover
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Buch. Zustand: Neu. Neuware - A timely and practical guide that helps senior managers design successful strategic partnershipsStrategic alliances are increasingly common among modern corporations and a hot topic in today's business schools. Alliance is a sophisticated guide to crafting successful partnerships, offering a combina…tion of carefully designed checklists, up-to-date examples and scenarios from around the world, and the tools needed to ensure that all elements of an alliance are taken into account and fully assessed. Most managers don't have the experience or knowledge to create a functional alliance governance structure. This book fills that knowledge gap with a clear description of the proper implementation process.\* Ideal for business leaders engaged in building a corporate alliance and business school students\* Covers all of the available alliance structure, describes the building blocks of alliance design, and defines an effective process for managers constructing alliances\* Written by a leading expert on the subject who is a member of the Board of Directors of the Association of Strategic Alliance ProfessionalsAs the popularity and frequency of corporate strategic alliances grows, Alliance gives business leaders the insight and practical advice they need to ensure their partnerships benefit all parties.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - LEARN THE SCIENCE AND CRAFT OF REVERSE ENGINEERING TO FIGHT HACKERS AND ROOTKITS.

- Hardcover
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Buch. Zustand: Neu. Neuware.

- Softcover
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Taschenbuch. Zustand: Neu. Neuware - Solid State Chemistry and its Applications, 2nd Edition: Student Edition is an extensive update and sequel to the bestselling textbook Basic Solid State Chemistry, the classic text for undergraduate teaching in solid state chemistry worldwide.Solid state chemistry lies at the heart of many si…gnificant scientific advances from recent decades, including the discovery of high-temperature superconductors, new forms of carbon and countless other developments in the synthesis, characterisation and applications of inorganic materials. Looking forward, solid state chemistry will be crucial for the development of new functional materials in areas such as energy, catalysis and electronic materials.This revised edition of Basic Solid State Chemistry has been completely rewritten and expanded to present an up-to-date account of the essential topics and recent developments in this exciting field of inorganic chemistry. Each section commences with a gentle introduction, covering basic principles, progressing seamlessly to a more advanced level in order to present a comprehensive overview of the subject.This new Student Edition includes the following updates and new features:\* Expanded coverage of bonding in solids, including a new section on covalent bonding and more extensive treatment of metallic bonding.\* Synthetic methods are covered extensively and new topics include microwave synthesis, combinatorial synthesis, mechano-synthesis, atomic layer deposition and spray pyrolysis.\* Revised coverage of electrical, magnetic and optical properties, with additional material on semiconductors, giant and colossal magnetoresistance, multiferroics, LEDs, fibre optics and solar cells, lasers, graphene and quasicrystals.\* Extended chapters on crystal defects and characterisation techniques.\* Published in full colour to aid comprehension.\* Extensive coverage of crystal structures for important families of inorganic solids is complemented by access to CrystalMaker(r) visualization software, allowing readers to view and rotate over 100 crystal structures in three dimensions.\* Solutions to exercises and supplementary lecture material are available online.Solid State Chemistry and its Applications, 2nd Edition: Student Edition is a must-have textbook for any undergraduate or new research worker studying solid state chemistry.

- Hardcover
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EUR 65,21
EUR 61,91 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Buch. Zustand: Neu. Neuware - 'David Lawrence starts with the truth: many financial advisory business owners know how to create a financial plan but don't know how to run a business. He then goes on to create what just might be the next bible of business management, telling us how to manage people, technology and workflows. If y…ou've hit a profitability ceiling with your practice, this is the book for you.' --David J. Drucker, MBA, CFP(R), Partner, Virtual Office News, LLC, creator of the Technology Tools for Today Newsletter and Conferences.

- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 63,76
EUR 64,21 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Buch. Zustand: Neu. Neuware - Historical events move currencies, stocks, debt, and all other flavors of fiscal instrument, and likewise movements--particularly exaggerated movements--in the financial markets can drive the decisions that shape history in real time. --Tim Knight.

- Hardcover
Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
Verkäufer/-in kontaktierenVerkäufer/-in mit 5 SternenZustand: Neu
EUR 68,68
EUR 64,16 VersandVersand von Deutschland nach USAAnzahl: 2 verfügbar
Buch. Zustand: Neu. Neuware - Why did the financial crisis happen Why did no one see it coming And how did our banks lose so much of our money What's being done to sort out the banking industry And will it work These are the questions that industry experts Adrian Docherty and Franck Viort cover in Better Banking: Understanding a…nd Addressing the Failures in Risk Management, Governance and Regulation. They give a clear and thorough run-through of some of the key concepts and developments in banking, to enable the reader to understand better this vital yet perilous industry. Without excessive detail or jargon, they explain the most important issues in risk management, regulation and governance and build a comprehensive description of how failings in these areas resulted in the current financial crisis. In order to make the diagnosis clear, the authors illustrate their descriptions with a series of informative case studies. The book revolves around a critique of the current regulatory developments, which the authors feel will be ineffective in fixing the structural flaws in banking. Crucially, and as the title of the book suggests, they set out their own series of proposals to contribute to the development of a better, safer and more effective banking industry.Docherty and Viort's book fills an important gap in the literature on banking and its role in the current financial crisis. It is at once a history, a primer, a critique and a manifesto. It does not take sides but works through a constructive diagnosis towards ideas that could lead to major improvements in the quality and stability of the financial world.Better Banking: Understanding and Addressing the Failures in Risk Management, Governance and Regulation is a technical yet accessible book that seeks to engage interested readers of all kinds -- students, professionals, bankers and regulators but also politicians and the broader audience of citizens outside the banking industry, who are keen to inform themselves and understand what needs to be done to avoid a repeat of this crisis.